The initial text overlay 'STRIPE AND QUIETLY SKIMMING 3-4% OF EVERY SALE YOU MAKE.' immediately highlights a problem for businesses.

The video opens with a woman holding a small white device and a smartphone, with text overlay. It then shows a credit card being swiped through a terminal, with a red X over it. This is followed by shots of hands counting money, a woman looking thoughtfully at a laptop, hands typing on a laptop, and two men discussing something. The scene shifts to a bakery with two women working. The video then shows a close-up of a tablet POS system, a hand inserting a card into a Clover device, and a woman holding a Clover POS system. The final sequence shows a split-screen effect with the woman from the beginning and the Clover POS system, ending with a graphic of the National Bankcard logo and a call to action.