The initial close-up of protein powder being scooped into a shaker bottle in a gym.

The ad opens with a close-up of a shaker bottle and a bag of protein powder in a gym setting. A hand is seen scooping powder into the shaker. The scene then shifts to a woman performing bicep curls with dumbbells. She looks thoughtful and then asks a question. The ad transitions to a man holding two bags of protein powder against a blue background. He then directs the viewer to a website. The ad concludes with a shot of various protein and creatine products from the brand.