The initial close-up of the Oreo White Chocolate Pralines box.

The ad opens with a close-up of a blue box of Oreo White Chocolate Pralines against a solid blue background. The box is shown from the front, with images of the pralines on it. The camera then zooms out slightly, and the box appears to open, with several individually wrapped pralines spilling out and floating around the box. The pralines are white with the Oreo logo. The scene transitions to a shot where the pralines are shown in motion, tumbling out of the box. Finally, the ad returns to the initial shot of the box, with the Oreo logo and text appearing on the left side of the screen.