The initial glitchy, distorted image of a bright green payphone.

The ad opens with a glitchy, distorted view of a bright green, retro-style payphone. The phone is then shown in a clean, minimalist studio setting on a white pedestal, with various logos and text appearing around it. Interspersed are clips of professional cyclists racing, celebrating victories, and interacting with each other. The phone is shown again, with text prompts like 'You have reached', 'with GreenEDGE', 'Please wait while we connect', and 'Can you hear me?'. The ad concludes with the MAAP Team Chats logo and presenter credits.