Lyko YouTube Ads and Video Campaigns

#3478 YouTube advertiser by spendRetail EcommerceSwedenVerify on Google Ads Transparency Center

Lyko is a Swedish beauty and haircare retailer offering products across cosmetics, skincare, and fragrance. Its YouTube advertising footprint includes 40+ ads and 12.0M views across 9 markets, featuring recurring themes like Your Beauty Playground and product-focused promotions.

Est. total spend
$59.8K – $419K
All-time, estimated range
Ads indexed
41
Total views
12.0M
Markets
9
Countries the ads ran in

Most-viewed Lyko YouTube ads

Top 20 by views · list updated

See all 41 Lyko ads

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About Lyko

Lyko is a Swedish beauty and haircare retailer operating an e-commerce platform alongside physical stores and salons. Originally founded in 2003, the company sells a broad range of products spanning haircare, skincare, cosmetics, and fragrance. Headquartered in Sweden, Lyko serves consumers across the Nordics and other European markets including Germany, Austria, Poland, and the Netherlands.

Company
Lyko Group AB
Category
Beauty and haircare retailer
Headquarters
Sweden
Advertises in
9 countries

Lyko YouTube ads — FAQ

Lyko is a Swedish beauty and haircare retailer operating an e-commerce platform, physical stores, and salons. Headquartered in Sweden, Lyko offers a broad range of products including haircare, skincare, cosmetics, and fragrance across European markets.
Lyko's YouTube ads frequently promote its brand platform "Your Beauty Playground," including holiday-themed editions. The ads also feature specific haircare lines, such as Redken's Acidic Bonding Concentrate treatments.
Lyko utilizes a mix of horizontal videos and vertical Shorts-style spots. Most of Lyko's video ads are brief, typically running for 15 seconds or less, with some mid-length spots under 30 seconds.
Lyko advertises primarily in Swedish, followed by English and Norwegian, reflecting its audience in Sweden and broader international markets.
AdSee has indexed 41 YouTube ads from Lyko, with 12.0M views in total, shown in 9 countries.
Lyko's YouTube ads in the AdSee library ran most often in Sweden, Norway, Finland, the Netherlands and Germany. In total they were shown in 9 countries.
AdSee estimates Lyko's YouTube ad spend at $59.8K – $419K. The estimate is calculated from the views of its indexed ads and typical cost-per-view rates in the countries where they ran; it is not spend reported by Lyko.
The most-viewed Lyko ad in the AdSee library is “LYKO — Your Beauty Playground”, with 1.5M views on YouTube.
Lyko's ads can be checked in the Google Ads Transparency Center, which lists the ads of the advertiser account behind them: https://adstransparency.google.com/advertiser/AR08964399733837660161?region=anywhere
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Spend figures are estimated ranges, not reported numbers — see how we estimate ad spend.