LUX YouTube Ads and Video Campaigns

#3991 YouTube advertiser by spendRetail EcommerceBrazil

LUX is a personal care brand by Unilever specializing in fragranced bar soaps, liquid body washes, and hand soaps. In Brazil, its YouTube advertising features 11 ads with over 52.4M views, spotlighting campaigns centered on Lux Botanicals and São João festival promotions.

Est. total spend
$105K – $315K
All-time, estimated range
Ads indexed
11
Total views
52.4M
Markets
1
Countries the ads ran in

Most-viewed LUX YouTube ads

Top 11 by views · list updated

About LUX

LUX is a global personal care brand owned by Unilever, specializing in fragranced bar soaps, liquid body washes, and hand soaps. In Brazil, operating through lux.com.br, the brand offers personal care and hygiene products formulated with floral fragrances and botanical oils tailored to local consumers. First introduced globally in 1925 and present in Brazil since 1932, LUX is one of Unilever's flagship skin cleansing and beauty brands.

Company
Unilever Brasil Ltda.
Category
Personal care products
Headquarters
Brazil
Advertises in
1 country

LUX YouTube ads — FAQ

LUX is a personal care brand owned by Unilever Brasil Ltda. that specializes in fragranced bar soaps, liquid body washes, and hand soaps formulated with floral fragrances and botanical oils.
LUX's YouTube ads frequently highlight the Lux Botanicals line, with a recurring focus on limited-edition releases and seasonal promotional campaigns centered around São João celebrations.
LUX utilizes a mix of horizontal videos and vertical Shorts-style spots, with the majority of their ads running as short formats up to 15 seconds.
LUX advertises exclusively in Portuguese, catering to its audience in Brazil.
AdSee has indexed 11 YouTube ads from LUX, with 52.4M views in total, shown in 1 country.
LUX's YouTube ads in the AdSee library ran most often in Brazil.
AdSee estimates LUX's YouTube ad spend at $105K – $315K. The estimate is calculated from the views of its indexed ads and typical cost-per-view rates in the countries where they ran; it is not spend reported by LUX.
The most-viewed LUX ad in the AdSee library is “Lux Botanicals - Edição Limitada de São João”, with 10.1M views on YouTube.
All brands →
#Brand · Industry · CountryEst. total spendAdsViewsActions
3966
ThruDarkRetail EcommerceGB
$69.9K – $318K23 ads · 6.4M236.4MView ads
3969
Gorilla GlueRetail EcommerceUS
$99.7K – $317K21 ads · 9.1M219.1MView ads
3975
DesktronicRetail EcommerceDE
$93.9K – $317K11 ads · 11.7M1111.7MView ads
3976
Farm & Home SupplyRetail EcommerceUS
$127K – $316K37 ads · 6.3M376.3MView ads
3978
Panta RheiRetail EcommerceSK
$50.6K – $316K19 ads · 12.7M1912.7MView ads
3979
CheerzRetail EcommerceFR
$45.2K – $316K26 ads · 9.0M269.0MView ads
3981
LELOSIRetail EcommerceHR
$37.9K – $316K47 ads · 12.6M4712.6MView ads
3984
DaineseRetail EcommerceIT
$12.6K – $316K16 ads · 6.3M166.3MView ads

Spend figures are estimated ranges, not reported numbers — see how we estimate ad spend.