Life360 YouTube Ads: Top Video Commercials and Spend

#757 YouTube advertiser by spendSaaSUnited StatesVerify on Google Ads Transparency Center

Life360 operates a mobile platform for real-time location sharing, crash detection, and family safety, along with Tile tracking devices. Its YouTube advertising footprint covers 11 markets with 50+ ads and 67.9M views. Campaigns frequently highlight family coordination, daily tracking, and back-to-school safety tools.

Est. total spend
$204K – $3.4M
All-time, estimated range
Ads indexed
53
Total views
67.9M
Markets
11
Countries the ads ran in

Most-viewed Life360 YouTube ads

Top 20 by views · list updated

Life360 — Life360 — Family Safety App (YouTube video ad)0:15

Life360

Life360 — Family Safety App

11.6M views
Life360 — Life360 — Family Tracking App (YouTube video ad)0:45

Life360

Life360 — Family Tracking App

10M views
Life360 — Life360 — Family Tracking App (YouTube video ad)0:15

Life360

Life360 — Family Tracking App

6.9M views
Life360 — Life360 — Family Safety App (YouTube video ad)0:15

Life360

Life360 — Family Safety App

6.6M views
Life360 — Life360 — Back-to-School Coordination (YouTube video ad)0:15

Life360

Life360 — Back-to-School Coordination

5M views
Tile — Tile — Family-Proof Your Family (YouTube video ad)1:00

Tile

Tile — Family-Proof Your Family

2.7M views
Life360 — Life360 — The #1 Family Safety App (YouTube video ad)0:30

Life360

Life360 — The #1 Family Safety App

2.6M views
Tile — Tile — Family-Proof Your Family (YouTube video ad)0:30

Tile

Tile — Family-Proof Your Family

2.4M views
Life360 — Life360 — Family Safety App (YouTube video ad)0:30

Life360

Life360 — Family Safety App

2.4M views
Life360 — Life360 — Track Your Family's Day (YouTube video ad)0:15

Life360

Life360 — Track Your Family's Day

1.6M views
Life360 — Life360 — Track Your Family's Journeys (YouTube video ad)0:15

Life360

Life360 — Track Your Family's Journeys

1.5M views
Life360 — Life360 — Family Safety App (YouTube video ad)0:15

Life360

Life360 — Family Safety App

1.3M views
Life360 — Life360 — Family Safety App (YouTube video ad)0:15

Life360

Life360 — Family Safety App

1.2M views
Life360 — Life360 — Family-Proof Your Family (YouTube video ad)0:30

Life360

Life360 — Family-Proof Your Family

1.2M views
Life360 — Life360 Tile Trackers - Never Lose Your Stuff (YouTube video ad)0:15

Life360

Life360 Tile Trackers - Never Lose Your Stuff

1.2M views
Life360 — Life360 — Find Your Lost Items This School Year (YouTube video ad)0:15

Life360

Life360 — Find Your Lost Items This School Year

857.6K views
Life360 — Life360 — Family Safety App (YouTube video ad)1:00

Life360

Life360 — Family Safety App

809.2K views
Life360 — Life360 — Family Safety App (YouTube video ad)0:15

Life360

Life360 — Family Safety App

722.8K views
Life360 — Life360 — Family Safety App (YouTube video ad)0:15

Life360

Life360 — Family Safety App

613K views
Life360 — Life360 - Family Coordination App (YouTube video ad)0:30

Life360

Life360 - Family Coordination App

546.9K views

See all 53 Life360 ads

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About Life360

Life360 provides a mobile platform offering real-time location sharing, driving safety reports, crash detection, and emergency assistance to families and individuals globally. The company also sells hardware tracking devices through its subsidiary Tile. Founded in 2007 and headquartered in San Mateo, California, Life360 serves tens of millions of monthly active users worldwide.

Company
Life360, Inc.
Category
Family location safety app
Headquarters
United States
Advertises in
11 countries

Life360 YouTube ads — FAQ

Life360 advertises its family safety and location-sharing mobile platform. Headquartered in the United States, the company promotes services such as real-time tracking, driving safety, emergency assistance, and hardware tracking devices from its subsidiary Tile.
Life360's YouTube ads focus on family safety, daily family tracking, and back-to-school coordination. Several ads also highlight Tile devices under themes like family-proofing daily routines.
Life360 relies predominantly on horizontal video formats, with a smaller portion of vertical Shorts. The majority of its video ads are short spots running up to 15 seconds.
Life360 advertises mainly in English, followed by Dutch and German.
AdSee has indexed 53 YouTube ads from Life360, with 67.9M views in total, shown in 11 countries.
Life360's YouTube ads in the AdSee library ran most often in the United States, Canada, the Netherlands, the United Kingdom and Myanmar. In total they were shown in 11 countries.
AdSee estimates Life360's YouTube ad spend at $204K – $3.4M. The estimate is calculated from the views of its indexed ads and typical cost-per-view rates in the countries where they ran; it is not spend reported by Life360.
The most-viewed Life360 ad in the AdSee library is “Life360 — Family Safety App”, with 11.7M views on YouTube.
Life360's ads can be checked in the Google Ads Transparency Center, which lists the ads of the advertiser account behind them: https://adstransparency.google.com/advertiser/AR14349974331415592961?region=anywhere

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Spend figures are estimated ranges, not reported numbers — see how we estimate ad spend.