JustGiving YouTube ads: Top campaigns and video examples

#1088 YouTube advertiser by spendNonprofit PoliticalUnited KingdomVerify on Google Ads Transparency Center

JustGiving is an online fundraising platform that helps individuals and charities raise money and process donations. Across 5 markets, its YouTube video advertising has generated 70.4M views across 14 ads, highlighting community fundraising campaigns, mental health causes, and events like the London Marathon.

Est. total spend
$493K – $2.3M
All-time, estimated range
Ads indexed
14
Total views
70.4M
Markets
5
Countries the ads ran in

Most-viewed JustGiving YouTube ads

Top 14 by views · list updated

JustGiving — Friends United for a Cause - JustGiving (YouTube video ad)0:10

JustGiving

Friends United for a Cause - JustGiving

12.7M views
JustGiving — JustGiving — Fundraising (YouTube video ad)0:10

JustGiving

JustGiving — Fundraising

9.7M views
JustGiving — JustGiving — Make GOOD things happen (YouTube video ad)0:14

JustGiving

JustGiving — Make GOOD things happen

9.7M views
JustGiving — JustGiving — That fundraising feeling (YouTube video ad)0:11

JustGiving

JustGiving — That fundraising feeling

8M views
JustGiving — JustGiving — Gaming for Good (YouTube video ad)0:11

JustGiving

JustGiving — Gaming for Good

5.9M views
JustGiving — London Marathon 2026 - JustGiving (YouTube video ad)0:10

JustGiving

London Marathon 2026 - JustGiving

5.3M views
JustGiving — JustGiving — It Just Got Real (YouTube video ad)0:15

JustGiving

JustGiving — It Just Got Real

4.2M views
JustGiving — JustGiving — Start Raising Money (YouTube video ad)0:15

JustGiving

JustGiving — Start Raising Money

4.1M views
JustGiving — JustGiving: Start Your London Marathon Fundraising (YouTube video ad)0:17

JustGiving

JustGiving: Start Your London Marathon Fundraising

4.1M views
JustGiving — JustGiving — Fundraising for Mental Health (YouTube video ad)0:15

JustGiving

JustGiving — Fundraising for Mental Health

3.7M views
JustGiving — JustGiving — Support Your Community (YouTube video ad)0:23

JustGiving

JustGiving — Support Your Community

3.7M views
JustGiving — JustGiving — Start Crowdfunding (YouTube video ad)0:15

JustGiving

JustGiving — Start Crowdfunding

1.5M views
Al Medina 313 Official — Al Medina - Zakat & Sadaqah Appeal (YouTube video ad)0:30

Al Medina 313 Official

Al Medina - Zakat & Sadaqah Appeal

53.8K views
JustGiving — JustGiving — London Marathon 2026 Fundraising (YouTube video ad)0:10

JustGiving

JustGiving — London Marathon 2026 Fundraising

33.9K views

About JustGiving

JustGiving is an online fundraising and crowdfunding platform that enables individuals and organizations to raise money and process charitable donations. Founded in 2000 and headquartered in the United Kingdom, the platform serves charities and individual fundraisers globally. The company was acquired by cloud software provider Blackbaud in 2017 and operates legally as Giving.com Limited.

Company
Giving.com Limited
Category
Online fundraising platform
Headquarters
United Kingdom
Advertises in
5 countries

JustGiving YouTube ads — FAQ

JustGiving is an online fundraising and crowdfunding platform based in the United Kingdom. Operated legally as Giving.com Limited, it allows individuals and organizations to raise money and process charitable donations globally.
JustGiving's YouTube ads focus on charitable fundraising, community causes, and major events like the London Marathon. Recurring themes include mental health support, gaming for good, and inspiring people to start raising money.
JustGiving primarily runs horizontal video ads, with a small portion of vertical Shorts-style content. Most of the videos are short spots lasting up to 15 seconds, alongside some 16- to 30-second ads.
JustGiving advertises on YouTube entirely in English, addressing audiences participating in charitable campaigns and fundraising events.
AdSee has indexed 14 YouTube ads from JustGiving, with 70.4M views in total, shown in 5 countries.
JustGiving's YouTube ads in the AdSee library ran most often in the United Kingdom, Ireland, Afghanistan, Myanmar and Pakistan.
AdSee estimates JustGiving's YouTube ad spend at $493K – $2.3M. The estimate is calculated from the views of its indexed ads and typical cost-per-view rates in the countries where they ran; it is not spend reported by JustGiving.
The most-viewed JustGiving ad in the AdSee library is “Friends United for a Cause - JustGiving”, with 12.8M views on YouTube.
JustGiving's ads can be checked in the Google Ads Transparency Center, which lists the ads of the advertiser account behind them: https://adstransparency.google.com/advertiser/AR16893580545382940673?region=anywhere

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1000
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1102
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1217
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1237
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Spend figures are estimated ranges, not reported numbers — see how we estimate ad spend.