The transition from black and white to color in the first scene.

The video opens with a purple, grid-patterned background and the VikPea logo. It then transitions to show a black and white video of a woman sitting at a table, which then transitions to color. Next, it shows a black and white video of a young man on a skateboard, which then transitions to color. Finally, it shows a black and white video of people at a dinner table, which then transitions to color. The video ends with the VikPea logo and a call to action.