Headway YouTube Ads and Video Campaigns

#542 YouTube advertiser by spendEducation

Headway is a microlearning app that provides 15-minute text and audio summaries of bestselling non-fiction books. Across 44 markets, its YouTube advertising features 100+ video ads with over 101M views. Creative themes highlight self-improvement plans, audiobooks, and microlearning alternatives to screen scrolling.

Est. total spend
$202K – $5.0M
All-time, estimated range
Ads indexed
163
Total views
101M
Markets
44
Countries the ads ran in

Most-viewed Headway YouTube ads

Top 20 by views · list updated

See all 163 Headway ads

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About Headway

Headway is a microlearning mobile and web application that provides 15-minute text and audio summaries of bestselling non-fiction books, along with gamified challenges and daily insights. Founded in 2019 by Anton Pavlovsky and operated by Headway Inc (GTHW App Limited), the platform serves millions of users worldwide seeking personal development and lifelong learning.

Company
GTHW App Limited
Category
Book summary app
Advertises in
44 countries

Headway YouTube ads — FAQ

Headway advertises its microlearning mobile and web application, which offers 15-minute text and audio summaries of bestselling non-fiction books. Operated by GTHW App Limited, the education platform focuses on personal development, gamified challenges, and daily insights.
Headway's YouTube ads focus on self-improvement themes, life-changing book lists, audiobooks, and microlearning concepts. Popular topics include daily growth challenges, reading plans for professional development, and practicing Stoicism.
Headway relies entirely on vertical Shorts-style video ads. These spots are predominantly short-form, typically running up to 30 seconds.
Headway advertises primarily in English, followed by Spanish and Portuguese.
AdSee has indexed 163 YouTube ads from Headway, with 101M views in total, shown in 44 countries.
Headway's YouTube ads in the AdSee library ran most often in the United States, Spain, the United Kingdom, Switzerland and Germany. In total they were shown in 44 countries.
AdSee estimates Headway's YouTube ad spend at $202K – $5.0M. The estimate is calculated from the views of its indexed ads and typical cost-per-view rates in the countries where they ran; it is not spend reported by Headway.
The most-viewed Headway ad in the AdSee library is “50 Books That Will Change Your Life”, with 8.0M views on YouTube.
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Spend figures are estimated ranges, not reported numbers — see how we estimate ad spend.