The animated H-E-B store and the hanging reusable bag.

The ad opens with a cartoon animation of an H-E-B grocery store. A reusable H-E-B bag is shown hanging from the store's entrance. The scene then transitions to a Goodwill store, with a Goodwill truck arriving. The bag is then shown being placed into the truck. The animation ends with the Goodwill truck driving away from the Central Texas Food Bank, with the text 'TOGETHER WE CARRY MORE.' appearing on screen.