A child joyfully splashing in a muddy puddle.

The ad opens with a young boy looking surprised, then cuts to a woman with a concerned expression. The scene shifts to a close-up of blue rubber boots jumping into a muddy puddle, splashing water. A child is then shown joyfully jumping in the mud. The woman reappears, looking at her phone with a thoughtful expression. The final scenes show a hand holding a smartphone displaying an app with energy price information, and a woman doing laundry in the background. The Fortum logo is present throughout.