Scenic coastal drive with a yellow Fiat 500.
The ad opens with a scenic shot of a yellow Fiat 500 driving along a coastal road in Italy. It then cuts to the interior of the car, showing a man and a woman talking. The man is driving, and the woman asks if he was supposed to be working. The scene shifts to a robot sitting at a desk in an office with a view of the sea, drinking coffee. The man in the car replies that it's 'Roberto 2.0' who's working. The robot is shown working on a tablet and computer. The yellow Fiat 500 is shown driving through a tunnel and then on a winding road. The robot is seen eating an ice cream cone outside. The robot then helps a woman load luggage into a black car. The ad concludes with shots of the yellow Fiat 500 driving on scenic roads, with text overlaying the footage.
Nouvelle 500 Hybrid - From Italy With Amore
- Brand
- FIATFRANCE
- Landing page
- Domain
- fiat.fr
- Language
- FR
- Countries
- FR


















