ESTO YouTube Ads: Video Campaigns & Examples

#3538 YouTube advertiser by spendFintechLithuaniaVerify on Google Ads Transparency Center

ESTO is a fintech company offering buy now pay later options, installment loans, and credit lines for retail checkouts. Across 40+ YouTube ads in Lithuania, the brand has accumulated 19.3M views. Its campaigns focus on consumer credit lines, flexible checkout solutions, and financing for life adventures.

Est. total spend
$155K – $406K
All-time, estimated range
Ads indexed
43
Total views
19.3M
Markets
1
Countries the ads ran in

Most-viewed ESTO YouTube ads

Top 20 by views · list updated

See all 43 ESTO ads

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About ESTO

ESTO is a financial technology company that provides buy now pay later (BNPL) payment options, installment loans, and credit lines for online and physical retail checkouts. Operating in Lithuania through ESTO UAB, the service enables consumers to split or defer payments while allowing partner merchants to increase sales. Founded in Estonia in 2017 and expanded to Lithuania in 2020, the brand operates across the Baltic region under parent company ESTO Holdings OÜ.

Company
ESTO UAB
Category
Consumer credit and BNPL financing
Headquarters
Lithuania
Advertises in
1 country

ESTO YouTube ads — FAQ

ESTO is a fintech company offering buy now pay later options, installment loans, and credit lines for online and in-store retail checkout. Its YouTube ads promote consumer financing solutions and checkout tools for merchants.
ESTO's YouTube ads focus on credit lines, loans for new life adventures, and paying in installments. Several ads also highlight checkout solutions for businesses where customers pay in parts while merchants receive instant payment.
ESTO uses short video ads that run up to 15 seconds, split between horizontal videos and vertical Shorts-style formats.
ESTO advertises on YouTube in Lithuanian, targeting audiences in Lithuania where it operates as ESTO UAB.
AdSee has indexed 43 YouTube ads from ESTO, with 19.3M views in total, shown in 1 country.
ESTO's YouTube ads in the AdSee library ran most often in Lithuania.
AdSee estimates ESTO's YouTube ad spend at $155K – $406K. The estimate is calculated from the views of its indexed ads and typical cost-per-view rates in the countries where they ran; it is not spend reported by ESTO.
The most-viewed ESTO ad in the AdSee library is “Esto — Klientai moka dalimis. Mokėjimą gausite iškart.”, with 3.0M views on YouTube.
ESTO's ads can be checked in the Google Ads Transparency Center, which lists the ads of the advertiser account behind them: https://adstransparency.google.com/advertiser/AR16076026889159835649?region=anywhere
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3627
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Spend figures are estimated ranges, not reported numbers — see how we estimate ad spend.