The initial close-up of the man's face and the Electrolux logo.

The ad opens with a close-up of a man's face, then shows the back of his head and neck. He is then shown standing on a street, wearing a sweater with a blue and yellow pattern. Another man in a suit approaches him, and they greet each other with a handshake and a kiss on the cheek. The first man then enters a kitchen and places a pizza into an Electrolux oven. The ad cuts to a close-up of a slice of pizza, then shows the man taking a bite of the pizza. The final shot shows the man looking up, with the Electrolux logo and tagline on screen.