easybank YouTube ads and campaign examples

#1551 YouTube advertiser by spendFintechGermanyVerify on Google Ads Transparency Center

easybank is a digital direct bank in Germany offering consumer banking services such as credit cards, personal loans, and savings accounts. Its YouTube advertising in Germany totals 52.1M views across 12 video ads. The campaigns heavily highlight its credit card offerings, focusing on zero annual fees and starting bonuses.

Est. total spend
$573K – $1.4M
All-time, estimated range
Ads indexed
12
Total views
52.1M
Markets
1
Countries the ads ran in

Most-viewed easybank YouTube ads

Top 14 by views · list updated

About easybank

easybank (easybank.de) is a digital direct bank serving retail customers in Germany with credit cards, personal loans, and savings accounts. Originally operating as Barclays' consumer banking unit in Germany (formerly Barclaycard), the business was acquired by Austria's BAWAG Group and rebranded as easybank in early 2026. The German market operation is managed through BAWAG AG Niederlassung Deutschland based in Hamburg.

Company
BAWAG AG Niederlassung Deutschland
Category
Consumer banking services
Headquarters
Germany
Advertises in
1 country

easybank YouTube ads — FAQ

easybank is a German digital direct bank operated by BAWAG AG Niederlassung Deutschland. It provides retail consumer banking services in Germany, including credit cards, personal loans, and savings accounts.
easybank's YouTube ads focus primarily on its credit card offerings. The commercials highlight features such as no annual fees and promotional starting bonuses.
easybank relies entirely on short spots under 15 seconds. The bank runs mostly horizontal video ads, alongside a smaller share of vertical Shorts-style videos.
easybank advertises entirely in German, catering to its retail banking audience in Germany.
AdSee has indexed 12 YouTube ads from easybank, with 52.1M views in total, shown in 1 country.
easybank's YouTube ads in the AdSee library ran most often in Germany.
AdSee estimates easybank's YouTube ad spend at $573K – $1.4M. The estimate is calculated from the views of its indexed ads and typical cost-per-view rates in the countries where they ran; it is not spend reported by easybank.
The most-viewed easybank ad in the AdSee library is “Easybank Kreditkarte: Deine neue Kreditkarte”, with 8.8M views on YouTube.
easybank's ads can be checked in the Google Ads Transparency Center, which lists the ads of the advertiser account behind them: https://adstransparency.google.com/advertiser/AR09018991946445619201?region=anywhere
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Spend figures are estimated ranges, not reported numbers — see how we estimate ad spend.