The initial shot of the blonde hair blowing dramatically across the woman's face.

The ad opens with a close-up of a woman with blonde hair blowing in the wind, her face partially obscured. It transitions to abstract, flowing imagery, then shows a woman with sleek black hair and a close-up of a Dyson hair straightener. Next, a woman with intricately styled black hair is shown next to a sound wave graphic, followed by a close-up of blonde hair being styled into a curl and a visual representation of air flow. The ad then shows three women with different hairstyles (bob, curly, afro) and concludes with a lineup of Dyson hair styling tools and the Dyson logo.