The initial shot of the woman with voluminous, perfectly styled dark hair.

The ad opens with a woman with long, dark, wavy hair, looking directly at the camera. The Dyson logo appears. Then, a second woman with similar hair is shown holding a Dyson Airwrap. Close-ups of the device's barrel show air flowing and a swirling vortex effect. The second woman is shown again, looking down, then up. The first woman is shown again, then the screen displays the Dyson logo and product benefits with an image of the device.