A pink refrigerator opening to reveal a stick of butter with a "DO NOT TOUCH!" note.

The ad opens with a close-up of a pink refrigerator door being opened, revealing a stick of butter on a silver platter inside. A pink sticky note with "DO NOT TOUCH!" is attached to the butter. The scene then transitions to a close-up of a woman's face, with text overlayed. The butter is then shown being scraped with a knife, revealing a pink tint. The woman applies a pink lip product to her lips. The ad highlights the product's texture, application, and effect. The final shot shows the woman holding the butter platter and smiling.