The bright orange workwear and the prominent "WORKWEAR" text.

The video opens with a close-up of a person wearing an orange work jacket with reflective stripes. The text "WORKWEAR" appears on screen. The video then shows a man in an orange jacket and a grey t-shirt, followed by a man adjusting the collar of an orange work jacket. Next, a man in a blue work jacket and yellow shirt is shown, with the text "Built to work." appearing. This is followed by a woman in a blue work outfit, with the text "Built to perform." appearing. The video then shows a man in a blue jumpsuit, and finally a man in a dark jacket and red plaid shirt. The final scenes show an aerial view of a construction site with text overlay, and the CWS WORKWEAR logo.