The initial shot of the stylish room with the checkered floor and the man in the armchair.

The ad opens with a wide shot of a room with a black and white checkered floor and a white fireplace. A man in a tan jacket and pants is shown sitting in a leather armchair. The scene transitions to close-ups of a vinyl record being handled and placed on a turntable, and then to a close-up of a G-Shock watch. The man is then shown playing chess, with close-ups of the chessboard and the watch. The ad features dramatic lighting and a slow, deliberate pace, emphasizing the watch and the game of chess.