Buhl YouTube Ads: Top Commercials and Campaign Examples

#982 YouTube advertiser by spendSaaSGermanyVerify on Google Ads Transparency Center

Buhl Data Service develops tax filing, personal finance, and business software, including the WISO software suite. Across 60+ YouTube ads and 80.4M views in 14 markets, its video campaigns center on tax refunds, home office deductions, and AI-assisted tax filing.

Est. total spend
$241K – $2.5M
All-time, estimated range
Ads indexed
65
Total views
80.4M
Markets
14
Countries the ads ran in

Most-viewed Buhl YouTube ads

Top 20 by views · list updated

See all 65 Buhl ads

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About Buhl

Buhl Data Service GmbH is a German software vendor that develops tax filing, personal finance, and business management software, most notably the WISO software suite. Founded in 1986 and headquartered in Neunkirchen, the company serves millions of retail consumers, self-employed workers, and small-to-medium enterprises in Germany. Its software solutions are primarily distributed under a Software-as-a-Service model.

Company
Buhl Data Service GmbH
Category
Tax and financial software
Headquarters
Germany
Advertises in
14 countries

Buhl YouTube ads — FAQ

Buhl Data Service GmbH is a German software vendor that develops tax filing, personal finance, and business management software. The company is best known for its WISO software suite, serving consumers, self-employed workers, and small-to-medium businesses.
Buhl's YouTube ads primarily focus on the WISO Steuer tax software, highlighting messages about getting tax refunds, saving on taxes with allowances, and using AI for tax returns. Some ads also promote invoicing software like Billbob for small businesses.
Buhl runs a mix of horizontal videos and vertical Shorts-style ads. The majority of these video advertisements are mid-length spots running between 16 and 60 seconds.
Buhl advertises exclusively in German on YouTube, reflecting its primary audience in Germany.
AdSee has indexed 65 YouTube ads from Buhl, with 80.4M views in total, shown in 14 countries.
Buhl's YouTube ads in the AdSee library ran most often in Germany, Austria, France, the Netherlands and the Czech Republic. In total they were shown in 14 countries.
AdSee estimates Buhl's YouTube ad spend at $241K – $2.5M. The estimate is calculated from the views of its indexed ads and typical cost-per-view rates in the countries where they ran; it is not spend reported by Buhl.
The most-viewed Buhl ad in the AdSee library is “WISO Steuer — Hol dir dein Geld zurück!”, with 24.0M views on YouTube.
Buhl's ads can be checked in the Google Ads Transparency Center, which lists the ads of the advertiser account behind them: https://adstransparency.google.com/advertiser/AR16724914087292567553?region=anywhere
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Spend figures are estimated ranges, not reported numbers — see how we estimate ad spend.