A cute squirrel in glasses looking at an energy bill.

The ad opens with a charming 3D animation of a red treehouse nestled in a large tree, set against a vibrant pink background. A squirrel wearing glasses and a lab coat is shown holding an energy bill, looking concerned. The scene transitions to a mobile app interface asking about roof type, with the squirrel interacting with it. A red van with 'BOXT' branding arrives. The squirrels then install solar panels on the treehouse roof. The ad concludes with a wider shot of the treehouse and the 'BOXT' logo, emphasizing a 'Buy One Panel Get One Free' offer and a price match promise.