The dramatic Icelandic landscape and the sudden appearance of a purple square.

The ad opens with a sweeping shot of a dramatic, misty Icelandic landscape with sheep grazing in the foreground. A purple square appears briefly over the mountains. The scene then transitions to a phone displaying the cover art for the book 'Tinna' by Satu Rämö, with a playback interface. The phone is held by a hand adorned with rings. The background shifts to a solid purple, and text appears. Finally, a black screen with white text appears.