The large text "Jusqu'à 130 euros offerts*" (Up to 130 euros offered*) immediately grabs attention.

The ad opens with a blue background and text. Two golden Visa cards are shown. The scene transitions to a hand holding one of the golden Visa cards. Then, the scene changes to show two golden Visa cards on a blue background with text. Finally, a smartphone displays the B FOR BANK app with cards, and two golden Visa cards are shown next to it.