The glowing, stylized "BEAM" text on a dark background.

The ad opens with a dark background and glowing, stylized text forming the word "BEAM". This transitions to a logo reveal for "BEAM Powered by Attentive.ai". The ad then shows text overlays asking if something looks familiar, followed by statistics about time spent on manual tasks. It contrasts this with images of construction sites and workers, suggesting competitors move faster. The ad then showcases the BEAM logo again, followed by a timeline graphic illustrating its features: built for bid workflows, automated takeoffs, instant estimates, and updated pricing. Finally, it displays statistics about time saved and jobs bid, followed by a grid of company logos, indicating trust and adoption. The ad concludes with the BEAM logo and website.