The question "¿Vas de recital en recital?" (Do you go from concert to concert?) over a lively concert scene.

The ad opens with a crowd at an outdoor concert, with the BBVA logo visible. Text appears asking if the viewer goes from concert to concert. The scene then shifts to a black and white shot of a cheering crowd, with hands raised. Text states that a BBVA credit card takes you directly to the payment. More shots of excited concert-goers follow, with the text about the credit card continuing to be displayed. The ad then shows a montage of different artists and concert names like Morrissey, La Konga, and Tiago PZK, with the text 'y muchos más' (and many more). The final scenes show a crowd with their hands up, bathed in golden and then blue light, with text encouraging viewers to get a BBVA card and go directly from the living room to the concert. The ad ends with the BBVA logo on a blue background.