ba&sh YouTube Ads and Video Campaigns

#1304 YouTube advertiser by spendRetail EcommerceFranceVerify on Google Ads Transparency Center

Founded in Paris, ba&sh is a French contemporary fashion brand offering premium ready-to-wear women's apparel, footwear, and accessories. Its YouTube advertising spans 60+ video ads across 31 markets, generating 35.4M views with creative themes centered around desert road trips, seasonal collections, and Parisian style.

Est. total spend
$106K – $1.8M
All-time, estimated range
Ads indexed
66
Total views
35.4M
Markets
31
Countries the ads ran in

Most-viewed ba&sh YouTube ads

Top 20 by views · list updated

See all 66 ba&sh ads

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About ba&sh

ba&sh is a French contemporary fashion brand specializing in premium ready-to-wear women's apparel, footwear, and accessories. Founded in 2003 by Barbara Boccara and Sharon Krief, the B Corp-certified brand operates hundreds of retail locations, department store points of sale, and an e-commerce platform globally. It is headquartered in Paris, France.

Company
BA&SH SAS
Category
Women's fashion retail
Headquarters
France
Advertises in
31 countries

ba&sh YouTube ads — FAQ

ba&sh is a French contemporary fashion brand that specializes in premium ready-to-wear women's apparel, footwear, and accessories. Founded in 2003 and headquartered in Paris, France, ba&sh sells its collections through retail locations, department stores, and its e-commerce website.
ba&sh YouTube ads highlight seasonal fashion collections and themed promotional concepts. Recurring motifs in its video titles include desert road trips, autumn collections such as Swinging Paris, and limited edition releases like Shades of Brown.
ba&sh relies primarily on horizontal video formats, with a smaller portion running as vertical videos. The vast majority of its YouTube ads are short, lasting up to 15 seconds.
ba&sh advertises on YouTube primarily in English, with a secondary share of its video campaigns produced in French.
AdSee has indexed 66 YouTube ads from ba&sh, with 35.4M views in total, shown in 31 countries.
ba&sh's YouTube ads in the AdSee library ran most often in France, Luxembourg, Spain, Germany and Canada. In total they were shown in 31 countries.
AdSee estimates ba&sh's YouTube ad spend at $106K – $1.8M. The estimate is calculated from the views of its indexed ads and typical cost-per-view rates in the countries where they ran; it is not spend reported by ba&sh.
The most-viewed ba&sh ad in the AdSee library is “ba&sh — Desert Fashion Ad”, with 4.2M views on YouTube.
ba&sh's ads can be checked in the Google Ads Transparency Center, which lists the ads of the advertiser account behind them: https://adstransparency.google.com/advertiser/AR01098924007530430465?region=anywhere
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Spend figures are estimated ranges, not reported numbers — see how we estimate ad spend.