The initial text "Elprisen går op" and the visual of a rising graph on the phone.

The video opens with a blue background and the text "andel energi". A smartphone is shown on the right, displaying a graph with rising and falling bars. The text on the left changes to ask questions about when it's best to do certain activities, like streaming, bathing, charging, gaming, or tumble drying. The background then transitions to a pixelated mosaic of blue, pink, and purple. Finally, the screen shows the "andel energi" logo again, with text on the left directing viewers to "Strømudsigten.dk" or the "Andel Energi" app, and the smartphone displays a congratulatory message. The pacing is quick, with text appearing and disappearing rapidly.