The initial scene with two people in a dramatic setting and the text 'C'est pénible les gens trop sérieux.'

The ad opens with two people sitting in chairs in a dimly lit room, possibly a theater or an old hall, with organ pipes visible in the background. A man on the right gestures as he speaks. The scene then cuts to a close-up of the man, and then to the woman. The next scene shifts to a woman sitting at a desk in a modern office, talking on the phone and writing in a notebook. The Allianz logo is visible on the wall behind her. The ad ends with the Allianz logo and Olympic rings, then the Paralympic symbol, and finally the tagline.