The glowing "DON'T WAIT" neon sign at the beginning.

The ad opens with a close-up of a neon sign that reads "DON'T WAIT". It then transitions to a low-angle shot of people walking on a wet surface at night, approaching a brightly lit A&W restaurant. The final shot is a close-up of a "Teen Burger" with its ingredients clearly visible, accompanied by promotional text and pricing.