---
title: "Yale YouTube Ads: Top Video Commercials & Spend | AdSee"
description: "Browse 16 Yale YouTube ads across 10 markets with 14.8M views. Analyze estimated ad spend and smart lock video creatives in one place."
url: "https://www.adsee.ai/ad-examples/youtube/brands/yale"
---

# Yale YouTube Ads & Video Campaigns

Yale is a home security brand offering smart door locks, burglar alarms, CCTV cameras, safes, and padlocks. Across 10 markets, its YouTube ads have accumulated 14.8M views across 16 ad creatives. Video campaigns prominently showcase the Yale Linus Smart Lock L2 Lite, smart security systems, and keyless convenience.

Last updated: 2026-10-25T11:01:36.000Z

## Key figures

- Rank: #3248 YouTube advertiser by estimated spend (https://www.adsee.ai/top-youtube-advertisers/page/17)
- Company: ASSA ABLOY Ltd
- Category: DTC — Home security and smart locks
- Headquarters: United Kingdom
- Estimated total YouTube ad spend: $193K – $475K (all-time, estimated range)
- Ads indexed: 16
- Total views: 14.8M
- Markets: 10 countries the ads ran in
- Verify in the Google Ads Transparency Center: https://adstransparency.google.com/advertiser/AR03455192750297710593?region=anywhere

## Most-viewed Yale YouTube ads

Top 16 by views, list updated October 2026.

1. [Yale Linus Smart Lock L2 Lite: Keyless Convenience](https://www.adsee.ai/ad-examples/youtube/home-goods/yale-linus-smart-lock-l2-lite-keyless-convenience-qgiDRh0P39M) — 3.7M views, 30s
2. [Yale Linus® Smart Lock L2 Lite — Security Made Simple](https://www.adsee.ai/ad-examples/youtube/dtc/yale-linus-smart-lock-l2-lite-security-made-simple-vVDmxwbuwaA) — 2.7M views, 30s
3. [Yale Smart Security System - Security Made Simple](https://www.adsee.ai/ad-examples/youtube/home-goods/yale-smart-security-system-security-made-simple-p3nGWpqTWXs) — 1.5M views, 15s
4. [Yale Linus Smart Lock L2 Lite - Let Life Run Smoothly](https://www.adsee.ai/ad-examples/youtube/home-goods/yale-linus-smart-lock-l2-lite-let-life-run-smoothly-E-4XReRWm64) — 1.2M views, 30s
5. [Yale Black Friday Deal - Smart Security Products](https://www.adsee.ai/ad-examples/youtube/dtc/yale-black-friday-deal-smart-security-products-UM_9XFDkYek) — 1.1M views, 15s
6. [Yale Linus Smart Lock L2 Lite](https://www.adsee.ai/ad-examples/youtube/dtc/yale-linus-smart-lock-l2-lite-_8NGe5uRoU8) — 789.9K views, 6s
7. [Yale Security: From Homemade Traps to Smart Systems](https://www.adsee.ai/ad-examples/youtube/retail-ecommerce/yale-security-from-homemade-traps-to-smart-systems-FaaO9J-PjsA) — 741K views, 15s
8. [Yale - Security made simple](https://www.adsee.ai/ad-examples/youtube/home-goods/yale-security-made-simple-FvKDL-IF2RU) — 704K views, 15s
9. [Yale Smart Control - Anytime, Anywhere.](https://www.adsee.ai/ad-examples/youtube/real-estate/yale-smart-control-anytime-anywhere-1OZCMi-kqr4) — 555.6K views, 12s
10. [Yale Linus Smart Lock L2 Lite - Smart Security Made Simple](https://www.adsee.ai/ad-examples/youtube/home-goods/yale-linus-smart-lock-l2-lite-smart-security-made-simple-XUd_5R6kEmU) — 511.8K views, 30s
11. [Yale Smart Security: Security Made Simple](https://www.adsee.ai/ad-examples/youtube/other/yale-smart-security-security-made-simple-5CF6gvY3g6c) — 439.5K views, 15s
12. [Yale Smart Security System - Security Made Simple](https://www.adsee.ai/ad-examples/youtube/home-goods/yale-smart-security-system-security-made-simple-AIanEnLLQHM) — 383.5K views, 15s
13. [Yale — How to Use Your Smart Alarm](https://www.adsee.ai/ad-examples/youtube/dtc/yale-how-to-use-your-smart-alarm-t5e4FBy_emo) — 77.9K views, 26s
14. [Yale — How to Use Your Smart Video Doorbell](https://www.adsee.ai/ad-examples/youtube/home-goods/yale-how-to-use-your-smart-video-doorbell-NXyCtx4eH60) — 71K views, 23s
15. [Yale — How to Use Your Smart Video Doorbell](https://www.adsee.ai/ad-examples/youtube/dtc/yale-how-to-use-your-smart-video-doorbell-4LevNs0orBY) — 57.4K views, 25s
16. [Yale Smart Security Ecosystem — Security Made Simple](https://www.adsee.ai/ad-examples/youtube/real-estate/yale-smart-security-ecosystem-security-made-simple-6rjJ7z5sHZk) — 55.5K views, 25s

## About Yale

Yale is a home security brand offering smart door locks, burglar alarms, CCTV cameras, safes, padlocks, and key-cutting services. The yalehome.co.uk domain serves residential and commercial customers across the United Kingdom. In the UK, the brand is operated by ASSA ABLOY Ltd, while the global Yale brand traces its history back to 1840 in the United States.

## Yale YouTube ads — FAQ

### What is Yale and what does it advertise?

Yale is a home security brand operated in the UK by ASSA ABLOY Ltd. Yale advertises home security and smart lock products, including smart door locks, burglar alarms, CCTV cameras, safes, and padlocks.

### What are Yale's YouTube ads about?

Yale's YouTube ads primarily focus on the Yale Linus Smart Lock L2 Lite and broader smart security systems. Common themes emphasize keyless convenience, smart control anytime and anywhere, and the slogan "Security Made Simple," alongside seasonal promotions like Black Friday deals.

### What ad formats does Yale use on YouTube?

Yale relies mostly on horizontal video ads, with a small portion using vertical formats. These commercials are typically short spots, running up to 30 seconds.

### In which languages does Yale advertise on YouTube?

Yale advertises on YouTube entirely in English, addressing audiences in the United Kingdom.

### How many YouTube ads does Yale run?

AdSee has indexed 16 YouTube ads from Yale, with 14.8M views in total, shown in 10 countries.

### Where does Yale advertise on YouTube?

Yale's YouTube ads in the AdSee library ran most often in the United Kingdom, Myanmar, Tanzania, the United Arab Emirates and Pakistan. In total they were shown in 10 countries.

### How much does Yale spend on YouTube ads?

AdSee estimates Yale's YouTube ad spend at $193K – $475K. The estimate is calculated from the views of its indexed ads and typical cost-per-view rates in the countries where they ran; it is not spend reported by Yale.

### What is Yale's most-viewed YouTube ad?

The most-viewed Yale ad in the AdSee library is “Yale Linus Smart Lock L2 Lite: Keyless Convenience”, with 3.8M views on YouTube.

### Where can I verify Yale's ads?

Yale's ads can be checked in the Google Ads Transparency Center, which lists the ads of the advertiser account behind them: https://adstransparency.google.com/advertiser/AR03455192750297710593?region=anywhere

## More top DTC advertisers

- #3214 [Saalt](https://www.adsee.ai/ad-examples/youtube/brands/saalt) — est. spend $195K – $486K, 17 ads
- #3220 [Trybello](https://www.adsee.ai/ad-examples/youtube/brands/trybello) — est. spend $29.0K – $484K, 30 ads
- #3233 [DUVAL](https://www.adsee.ai/ad-examples/youtube/brands/duval) — est. spend $105K – $479K, 34 ads
- #3239 [HelloFresh](https://www.adsee.ai/ad-examples/youtube/brands/hellofresh-5) — est. spend $194K – $477K, 17 ads
- #3240 [28Pilates](https://www.adsee.ai/ad-examples/youtube/brands/28pilates) — est. spend $105K – $477K, 23 ads
- #3250 [Scandinavian Smiles](https://www.adsee.ai/ad-examples/youtube/brands/scandinavian-smiles) — est. spend $28.5K – $475K, 34 ads
- #3263 [LUMINESS](https://www.adsee.ai/ad-examples/youtube/brands/luminess) — est. spend $189K – $472K, 37 ads
- #3264 [Buoy](https://www.adsee.ai/ad-examples/youtube/brands/buoy) — est. spend $189K – $471K, 32 ads

All brands: https://www.adsee.ai/ad-examples/youtube/brands

Spend figures are estimated ranges derived from view counts and country-level CPV benchmarks — they are not reported by the advertiser. Method: https://www.adsee.ai/methodology/ad-spend-estimates