--- title: "Wizards of the Coast YouTube Ads: Top Video Examples | AdSee" description: "Browse Wizards of the Coast YouTube video ads with view counts, estimated spend ranges, and market reach across 11 countries." url: "https://www.adsee.ai/ad-examples/youtube/brands/wizards-of-the-coast" --- # Wizards of the Coast YouTube ads and campaign examples Wizards of the Coast publishes fantasy and tabletop games, including Magic: The Gathering and Dungeons & Dragons. Across 100+ YouTube video ads spanning 11 markets and 27.5M views, its advertising focuses heavily on Magic: The Gathering collaborations, new card reveals, and dedicated gameplay shows. Last updated: 2026-10-25T11:01:36.000Z ## Key figures - Rank: #1580 YouTube advertiser by estimated spend (https://www.adsee.ai/top-youtube-advertisers/page/8) - Company: Wizards of the Coast LLC - Category: Gaming Apps — Tabletop and digital gaming - Headquarters: United States - Estimated total YouTube ad spend: $137K – $1.4M (all-time, estimated range) - Ads indexed: 146 - Total views: 27.5M - Markets: 11 countries the ads ran in - Verify in the Google Ads Transparency Center: https://adstransparency.google.com/advertiser/AR01730432565392703489?region=anywhere ## Most-viewed Wizards of the Coast YouTube ads Top 20 by views, list updated October 2026. 1. [Magic: The Gathering x Avatar: The Last Airbender](https://www.adsee.ai/ad-examples/youtube/gaming-apps/magic-the-gathering-x-avatar-the-last-airbender-MjAsSRzCofA) — 1.2M views, 10s 2. [Magic: The Gathering x Avatar: The Last Airbender](https://www.adsee.ai/ad-examples/youtube/gaming-apps/magic-the-gathering-x-avatar-the-last-airbender-cJmNuzvbdKc) — 790.3K views, 8s 3. [Magic: The Gathering x Avatar: The Last Airbender - Yue Card](https://www.adsee.ai/ad-examples/youtube/gaming-apps/magic-the-gathering-x-avatar-the-last-airbender-yue-card-LoBRj3TJ_Vw) — 692.3K views, 10s 4. [Magic: The Gathering - Avatar: The Last Airbender Beginner Box](https://www.adsee.ai/ad-examples/youtube/gaming-apps/magic-the-gathering-avatar-the-last-airbender-beginner-box-lgeJR76Zi-k) — 674.9K views, 10s 5. [Magic: The Gathering x Avatar: The Last Airbender Card Reveal](https://www.adsee.ai/ad-examples/youtube/gaming-apps/magic-the-gathering-x-avatar-the-last-airbender-card-reveal-fgls7Mrp_wQ) — 671.8K views, 10s 6. [Magic: The Gathering x Avatar: The Last Airbender Collaboration](https://www.adsee.ai/ad-examples/youtube/gaming-apps/magic-the-gathering-x-avatar-the-last-airbender-collaboratio-QzQeBkvuyBY) — 624.1K views, 10s 7. [The SQUEN & CRAGG Show - Magic: The Gathering Card Reveals](https://www.adsee.ai/ad-examples/youtube/gaming-apps/the-squen-cragg-show-magic-the-gathering-card-reveals-OvKCyIpeSRg) — 621.2K views, 28s 8. [Magic: The Gathering x Avatar: The Last Airbender - Toph Card](https://www.adsee.ai/ad-examples/youtube/gaming-apps/magic-the-gathering-x-avatar-the-last-airbender-toph-card-ZbpvsE3ADcI) — 613.6K views, 10s 9. [The SQUEN & CRAGG Show - Magic: The Gathering Card Discussion](https://www.adsee.ai/ad-examples/youtube/gaming-apps/the-squen-cragg-show-magic-the-gathering-card-discussion-ieUtO-0_a-c) — 580.3K views, 15s 10. [The Squen & Cragg Show - Magic: The Gathering](https://www.adsee.ai/ad-examples/youtube/gaming-apps/the-squen-cragg-show-magic-the-gathering-1qmnDznb0sI) — 576.5K views, 15s 11. [Magic: The Gathering x Avatar: The Last Airbender Prerelease](https://www.adsee.ai/ad-examples/youtube/gaming-apps/magic-the-gathering-x-avatar-the-last-airbender-prerelease-rcdsAnqwq40) — 536.5K views, 10s 12. [Magic: The Gathering x Avatar: The Last Airbender](https://www.adsee.ai/ad-examples/youtube/gaming-apps/magic-the-gathering-x-avatar-the-last-airbender-q3Ot19p6zAg) — 473.4K views, 6s 13. [The SQUEN & CRAGG Show - Magic: The Gathering Commander Decks](https://www.adsee.ai/ad-examples/youtube/gaming-apps/the-squen-cragg-show-magic-the-gathering-commander-decks-feJmDr96eO0) — 461.2K views, 28s 14. [Magic: The Gathering x Avatar: The Last Airbender](https://www.adsee.ai/ad-examples/youtube/gaming-apps/magic-the-gathering-x-avatar-the-last-airbender-AMvpteyK6vg) — 353.5K views, 6s 15. [Magic: The Gathering x Avatar: The Last Airbender - Fire Lord Zuko Card](https://www.adsee.ai/ad-examples/youtube/gaming-apps/magic-the-gathering-x-avatar-the-last-airbender-fire-lord-zu-k3qzMU-TpT8) — 312.1K views, 10s 16. [Magic: The Gathering Arena - Lorwyn Eclipse](https://www.adsee.ai/ad-examples/youtube/gaming-apps/magic-the-gathering-arena-lorwyn-eclipse-m_fGJlBnOiE) — 303.8K views, 24s 17. [Magic: The Gathering x Avatar: The Last Airbender Cards](https://www.adsee.ai/ad-examples/youtube/gaming-apps/magic-the-gathering-x-avatar-the-last-airbender-cards-04RSZrVyhBw) — 285K views, 10s 18. [Magic: The Gathering x Avatar: The Last Airbender - Yue, the Moon Spirit Card](https://www.adsee.ai/ad-examples/youtube/gaming-apps/magic-the-gathering-x-avatar-the-last-airbender-yue-the-moon-_mjKa4ilgHE) — 273.4K views, 10s 19. [Magic: The Gathering x Avatar: The Last Airbender Card Reveal](https://www.adsee.ai/ad-examples/youtube/gaming-apps/magic-the-gathering-x-avatar-the-last-airbender-card-reveal-mOTY0HZ4qXc) — 271.4K views, 10s 20. [Magic: The Gathering x Avatar: The Last Airbender - Wan Shi Tong, Librarian Card Reveal](https://www.adsee.ai/ad-examples/youtube/gaming-apps/magic-the-gathering-x-avatar-the-last-airbender-wan-shi-tong-NQqv0W5u9y8) — 269K views, 10s ## About Wizards of the Coast Wizards of the Coast is an American publisher of fantasy and science fiction games, best known for flagship franchises like Magic: The Gathering and Dungeons & Dragons. Founded in 1990 and acquired by Hasbro in 1999, the company operates as a primary subsidiary delivering collectible card games, role-playing games, and digital titles. It serves a global audience of gamers across tabletop, PC, and mobile platforms. ## Wizards of the Coast YouTube ads — FAQ ### What is Wizards of the Coast? Wizards of the Coast is an American publisher of fantasy and science fiction games, best known for franchises like Magic: The Gathering and Dungeons & Dragons. The company creates collectible card games, role-playing games, and digital titles across tabletop, PC, and mobile platforms. ### What are Wizards of the Coast's YouTube ads about? YouTube ads from Wizards of the Coast focus heavily on Magic: The Gathering. Recurring themes include card reveals, card discussions on The Squen & Cragg Show, and the Magic: The Gathering collaboration with Avatar: The Last Airbender featuring specific cards and beginner boxes. ### What ad formats does Wizards of the Coast use on YouTube? Wizards of the Coast runs a mix of horizontal and vertical video formats, with horizontal ads making up the majority. Most of its video campaigns are short spots running up to 15 seconds. ### In which languages does Wizards of the Coast advertise on YouTube? Wizards of the Coast advertises primarily in English on YouTube, alongside ads presented in German and French. ### How many YouTube ads does Wizards of the Coast run? AdSee has indexed 146 YouTube ads from Wizards of the Coast, with 27.5M views in total, shown in 11 countries. ### Where does Wizards of the Coast advertise on YouTube? Wizards of the Coast's YouTube ads in the AdSee library ran most often in the United States, Canada, Australia, New Zealand and Germany. In total they were shown in 11 countries. ### How much does Wizards of the Coast spend on YouTube ads? AdSee estimates Wizards of the Coast's YouTube ad spend at $137K – $1.4M. The estimate is calculated from the views of its indexed ads and typical cost-per-view rates in the countries where they ran; it is not spend reported by Wizards of the Coast. ### What is Wizards of the Coast's most-viewed YouTube ad? The most-viewed Wizards of the Coast ad in the AdSee library is “Magic: The Gathering x Avatar: The Last Airbender”, with 1.2M views on YouTube. ### Where can I verify Wizards of the Coast's ads? Wizards of the Coast's ads can be checked in the Google Ads Transparency Center, which lists the ads of the advertiser account behind them: https://adstransparency.google.com/advertiser/AR01730432565392703489?region=anywhere ## More top Gaming Apps advertisers - #1415 [Tradeit](https://www.adsee.ai/ad-examples/youtube/brands/tradeit) — est. spend $64.2K – $1.6M, 25 ads - #1449 [Dying Light](https://www.adsee.ai/ad-examples/youtube/brands/dying-light) — est. spend $155K – $1.6M, 174 ads - #1473 [UFreeGames](https://www.adsee.ai/ad-examples/youtube/brands/ufreegames) — est. spend $60.3K – $1.5M, 12 ads - #1526 [Resident Evil](https://www.adsee.ai/ad-examples/youtube/brands/resident-evil) — est. spend $57.6K – $1.4M, 47 ads - #1556 [Capcom](https://www.adsee.ai/ad-examples/youtube/brands/capcom) — est. spend $56.1K – $1.4M, 37 ads - #1574 [FINAL FANTASY XIV](https://www.adsee.ai/ad-examples/youtube/brands/final-fantasy-xiv) — est. spend $82.8K – $1.4M, 61 ads - #1706 [Warframe](https://www.adsee.ai/ad-examples/youtube/brands/warframe) — est. spend $49.3K – $1.2M, 26 ads - #1728 [UFL](https://www.adsee.ai/ad-examples/youtube/brands/ufl) — est. spend $48.3K – $1.2M, 54 ads All brands: https://www.adsee.ai/ad-examples/youtube/brands Spend figures are estimated ranges derived from view counts and country-level CPV benchmarks — they are not reported by the advertiser. Method: https://www.adsee.ai/methodology/ad-spend-estimates