---
title: "VR YouTube Ads: Top Video Commercial Examples | AdSee"
description: "Browse 16 YouTube ads from VR with 37.9M views across 5 markets. Explore top video campaigns, route highlights, and estimated spend ranges."
url: "https://www.adsee.ai/ad-examples/youtube/brands/vr"
---

# Explore VR YouTube ads and video campaigns

VR operates high-speed passenger train services in Sweden, running routes between Stockholm and Gothenburg. With 16 ads and 37.9M views across 5 markets, its YouTube advertising highlights intercity train travel, booking options, onboard experiences, and traveling between major Swedish destinations.

Last updated: 2026-10-25T11:01:36.000Z

## Key figures

- Rank: #1627 YouTube advertiser by estimated spend (https://www.adsee.ai/top-youtube-advertisers/page/9)
- Company: VR Snabbtåg Sverige AB
- Category: Travel Hospitality — High-speed train service
- Headquarters: Sweden
- Estimated total YouTube ad spend: $190K – $1.3M (all-time, estimated range)
- Ads indexed: 16
- Total views: 37.9M
- Markets: 5 countries the ads ran in
- Verify in the Google Ads Transparency Center: https://adstransparency.google.com/advertiser/AR18355614522774913025?region=anywhere

## Most-viewed VR YouTube ads

Top 16 by views, list updated October 2026.

1. [VR - Boka snabbtåget Stockholm till Göteborg](https://www.adsee.ai/ad-examples/youtube/travel-hospitality/vr-boka-snabbt-get-stockholm-till-g-teborg-7sgxMXXriNE) — 9.2M views, 15s
2. [VR - Tåg. Lite bättre.](https://www.adsee.ai/ad-examples/youtube/travel-hospitality/vr-t-g-lite-b-ttre-ZVlaTyvM_Pg) — 8.8M views, 5s
3. [VR — Tåg. Lite bättre.](https://www.adsee.ai/ad-examples/youtube/travel-hospitality/vr-t-g-lite-b-ttre-yd_Tl_KVLaM) — 8.2M views, 15s
4. [VR Tåg — Lite Bättre](https://www.adsee.ai/ad-examples/youtube/travel-hospitality/vr-t-g-lite-b-ttre-OOM7fkPqWzY) — 5.7M views, 6s
5. [VR - Train Travel](https://www.adsee.ai/ad-examples/youtube/travel-hospitality/vr-train-travel-kno3OjWXPLc) — 4.9M views, 6s
6. [VR - Train Travel to Gothenburg and Stockholm](https://www.adsee.ai/ad-examples/youtube/travel-hospitality/vr-train-travel-to-gothenburg-and-stockholm-HNkV_PRRx5w) — 4M views, 6s
7. [Stockholm vs. Gothenburg: A VR Train Journey](https://www.adsee.ai/ad-examples/youtube/travel-hospitality/stockholm-vs-gothenburg-a-vr-train-journey-Tuke_KngOMo) — 507.2K views, 44s
8. [VR Train - Your Mobile Office](https://www.adsee.ai/ad-examples/youtube/travel-hospitality/vr-train-your-mobile-office-i2hJpuPRqbQ) — 506.3K views, 16s
9. [VR Train Travel - Stockholm to Gothenburg](https://www.adsee.ai/ad-examples/youtube/travel-hospitality/vr-train-travel-stockholm-to-gothenburg-cWDVAx2Gx0I) — 444K views, 37s
10. [VR Train Travel Experience](https://www.adsee.ai/ad-examples/youtube/travel-hospitality/vr-train-travel-experience-nSm5xZpCXbU) — 426.4K views, 22s
11. [VR - Summer Train Travel](https://www.adsee.ai/ad-examples/youtube/travel-hospitality/vr-summer-train-travel--FENB7NLZ2Q) — 340.2K views, 15s
12. [VR - Trevligare resa](https://www.adsee.ai/ad-examples/youtube/travel-hospitality/vr-trevligare-resa-3hWCxyw3wJo) — 311.8K views, 47s
13. [VR Sommarrea! 149 kr](https://www.adsee.ai/ad-examples/youtube/travel-hospitality/vr-sommarrea-149-kr-K6EQ17MLSlg) — 213K views, 15s
14. [Agent Homo Investigates: Are all men in Gothenburg named Glenn?](https://www.adsee.ai/ad-examples/youtube/travel-hospitality/agent-homo-investigates-are-all-men-in-gothenburg-named-glen-_-529OzbzY8) — 168.5K views, 37s
15. [VR Train Travel - A Family Journey](https://www.adsee.ai/ad-examples/youtube/travel-hospitality/vr-train-travel-a-family-journey-l6q7mEDQlN8) — 37.8K views, 49s
16. [VR - Boka snabbtåget](https://www.adsee.ai/ad-examples/youtube/travel-hospitality/vr-boka-snabbt-get-fv6DuKQPlwA) — 33.9K views, 10s

## About VR

VR operates high-speed passenger train services in Sweden, primarily serving the major route between Stockholm and Gothenburg. Originally established as MTRX (MTR Express), the long-distance rail operator was acquired in May 2024 by Finland's state-owned VR Group. The company offers intercity passenger rail transportation, ticket booking, and onboard food and beverage services.

## VR YouTube ads — FAQ

### What is VR?

VR, legally known as VR Snabbtåg Sverige AB, is a high-speed passenger train operator in Sweden. The company provides intercity rail travel primarily connecting Stockholm and Gothenburg, along with ticket booking and onboard food and beverage services.

### What are VR's YouTube ads about?

VR's YouTube ads center on booking high-speed train travel between Stockholm and Gothenburg. Recurring themes include the overall travel experience, using the train as a mobile office, and promoting their service quality under the message of train travel made a little better.

### What ad formats does VR use on YouTube?

VR uses a mix of vertical video formats and horizontal spots on YouTube. The majority of its advertisements are short videos lasting up to 15 seconds, alongside some longer commercials running between 31 and 60 seconds.

### In which languages does VR advertise on YouTube?

VR advertises exclusively in Swedish on YouTube, targeting rail passengers traveling within Sweden.

### How many YouTube ads does VR run?

AdSee has indexed 16 YouTube ads from VR, with 37.9M views in total, shown in 5 countries.

### Where does VR advertise on YouTube?

VR's YouTube ads in the AdSee library ran most often in Sweden, Spain, Denmark, Norway and Finland.

### How much does VR spend on YouTube ads?

AdSee estimates VR's YouTube ad spend at $190K – $1.3M. The estimate is calculated from the views of its indexed ads and typical cost-per-view rates in the countries where they ran; it is not spend reported by VR.

### What is VR's most-viewed YouTube ad?

The most-viewed VR ad in the AdSee library is “VR - Boka snabbtåget Stockholm till Göteborg”, with 9.2M views on YouTube.

### Where can I verify VR's ads?

VR's ads can be checked in the Google Ads Transparency Center, which lists the ads of the advertiser account behind them: https://adstransparency.google.com/advertiser/AR18355614522774913025?region=anywhere

## More top Travel Hospitality advertisers

- #1611 [Südtirol](https://www.adsee.ai/ad-examples/youtube/brands/s-dtirol) — est. spend $168K – $1.3M, 56 ads
- #1613 [Harvest Hosts](https://www.adsee.ai/ad-examples/youtube/brands/harvest-hosts) — est. spend $80.7K – $1.3M, 108 ads
- #1618 [Etihad Airways](https://www.adsee.ai/ad-examples/youtube/brands/etihad-airways) — est. spend $107K – $1.3M, 93 ads
- #1619 [Beto Carrero World](https://www.adsee.ai/ad-examples/youtube/brands/beto-carrero-world) — est. spend $76.4K – $1.3M, 21 ads
- #1636 [DFDS](https://www.adsee.ai/ad-examples/youtube/brands/dfds) — est. spend $75.5K – $1.3M, 135 ads
- #1638 [Jetstar](https://www.adsee.ai/ad-examples/youtube/brands/jetstar) — est. spend $363K – $1.3M, 90 ads
- #1639 [McDonald's Österreich](https://www.adsee.ai/ad-examples/youtube/brands/mcdonald-s-sterreich) — est. spend $503K – $1.3M, 56 ads
- #1654 [Camplify](https://www.adsee.ai/ad-examples/youtube/brands/camplify) — est. spend $484K – $1.3M, 27 ads

All brands: https://www.adsee.ai/ad-examples/youtube/brands

Spend figures are estimated ranges derived from view counts and country-level CPV benchmarks — they are not reported by the advertiser. Method: https://www.adsee.ai/methodology/ad-spend-estimates
