--- title: "Viaplay YouTube Ads: 100+ Video Ad Examples | AdSee" description: "Explore Viaplay YouTube video ads with 24.4M views across 2 markets. See top campaigns, estimated spend, and sports and entertainment creatives." url: "https://www.adsee.ai/ad-examples/youtube/brands/viaplay-4" --- # Inside Viaplay YouTube Ads and Top Video Campaigns Viaplay is a subscription streaming service offering movies, original productions, series, and live sports broadcasts. Across 2 markets, its YouTube advertising features 100+ ads and 24.4M views, focusing on major sports coverage like Formula 1, Premier League, and UEFA Europa League, alongside popular entertainment shows. Last updated: 2026-10-25T11:01:36.000Z ## Key figures - Rank: #2225 YouTube advertiser by estimated spend (https://www.adsee.ai/top-youtube-advertisers/page/12) - Company: Viaplay Group Norway AS - Category: Entertainment Media — Video streaming service - Headquarters: Norway - Estimated total YouTube ad spend: $268K – $853K (all-time, estimated range) - Ads indexed: 101 - Total views: 24.4M - Markets: 2 countries the ads ran in ## Most-viewed Viaplay YouTube ads Top 20 by views, list updated October 2026. 1. [UEFA Europa League & Conference League on Viaplay](https://www.adsee.ai/ad-examples/youtube/entertainment-media/uefa-europa-league-conference-league-on-viaplay-m1SIceI84ho) — 2.9M views, 30s 2. [Viaplay - Stream all Majors and Ryder Cup](https://www.adsee.ai/ad-examples/youtube/entertainment-media/viaplay-stream-all-majors-and-ryder-cup-YeijVxt_Jp0) — 1.1M views, 15s 3. [Paradise Hotel - Strøm nå på Viaplay](https://www.adsee.ai/ad-examples/youtube/entertainment-media/paradise-hotel-str-m-n-p-viaplay-UStDNWDnDPo) — 1.1M views, 15s 4. [Formel 1 — Stream all races on Viaplay](https://www.adsee.ai/ad-examples/youtube/entertainment-media/formel-1-stream-all-races-on-viaplay-k6Sgl45TCNo) — 1.1M views, 30s 5. [NHL - Stream All Games on Viaplay](https://www.adsee.ai/ad-examples/youtube/entertainment-media/nhl-stream-all-games-on-viaplay-W3tQ5uolCgM) — 638.5K views, 30s 6. [Outlander: Blood of My Blood - Stream Now on ViaPlay](https://www.adsee.ai/ad-examples/youtube/entertainment-media/outlander-blood-of-my-blood-stream-now-on-viaplay-ILHE6PQoQus) — 632K views, 15s 7. [UEFA Europa League on Viaplay](https://www.adsee.ai/ad-examples/youtube/entertainment-media/uefa-europa-league-on-viaplay-3IgVjqsjR_s) — 608.1K views, 15s 8. [Premier League on Viaplay](https://www.adsee.ai/ad-examples/youtube/entertainment-media/premier-league-on-viaplay-YUqCnspIBRA) — 604.5K views, 15s 9. [Formula 1 - Watch Live on Viaplay](https://www.adsee.ai/ad-examples/youtube/entertainment-media/formula-1-watch-live-on-viaplay-HC9go5o9-aU) — 558.6K views, 15s 10. [Mødre — A Viaplay Series](https://www.adsee.ai/ad-examples/youtube/entertainment-media/m-dre-a-viaplay-series-uqXLoMZdG2c) — 527.1K views, 6s 11. [Mødre — A Viaplay Series](https://www.adsee.ai/ad-examples/youtube/entertainment-media/m-dre-a-viaplay-series-uwV-2OuSmYA) — 507.2K views, 6s 12. [NHL on Viaplay - Stream All Games](https://www.adsee.ai/ad-examples/youtube/entertainment-media/nhl-on-viaplay-stream-all-games-Md3kLy8prQY) — 487.6K views, 15s 13. [Wisting - A Viaplay Series](https://www.adsee.ai/ad-examples/youtube/entertainment-media/wisting-a-viaplay-series-AowoxZY70L4) — 475.6K views, 15s 14. [Spider-Man Collection - Stream Now on Viaplay](https://www.adsee.ai/ad-examples/youtube/entertainment-media/spider-man-collection-stream-now-on-viaplay-kTP4muMw9v0) — 427.7K views, 13s 15. [Mødre - Stream Now on Viaplay](https://www.adsee.ai/ad-examples/youtube/entertainment-media/m-dre-stream-now-on-viaplay-BJJOCz-Upm8) — 424.3K views, 15s 16. [Wisting - A Viaplay Series](https://www.adsee.ai/ad-examples/youtube/entertainment-media/wisting-a-viaplay-series-BI3vzjhFSK0) — 405.8K views, 15s 17. [Mødre — A Viaplay Series](https://www.adsee.ai/ad-examples/youtube/entertainment-media/m-dre-a-viaplay-series-wArH4Rpf2RA) — 384K views, 15s 18. [Outlander - Ventetiden er endelig over på Viaplay](https://www.adsee.ai/ad-examples/youtube/entertainment-media/outlander-ventetiden-er-endelig-over-p-viaplay-iUD_cocfzF0) — 331.5K views, 30s 19. [ViaPlay - Football Leagues and Matches](https://www.adsee.ai/ad-examples/youtube/entertainment-media/viaplay-football-leagues-and-matches-kQJx-S7WYTs) — 330.2K views, 15s 20. [Paradise Hotel - Premiere 12. Januar](https://www.adsee.ai/ad-examples/youtube/entertainment-media/paradise-hotel-premiere-12-januar-4l-4tB7bQxk) — 318.6K views, 6s ## About Viaplay Viaplay is a subscription video streaming service offering movies, TV series, original productions, and live sports broadcasts such as Premier League and Formula 1 to consumers in Norway. The local operation is managed by Viaplay Group Norway AS, a subsidiary of the Swedish entertainment company Viaplay Group AB. ## Viaplay YouTube ads — FAQ ### What does Viaplay advertise on YouTube? Viaplay is a subscription video streaming service operating in Norway that offers movies, original TV series, and live sports broadcasts. ### What are Viaplay's YouTube ads about? Viaplay's YouTube ads focus heavily on major live sports coverage, including Premier League, UEFA Europa League, Formula 1, NHL, and golf tournaments, alongside popular series and original shows. ### What ad formats does Viaplay use on YouTube? Viaplay relies mostly on horizontal video ads, alongside some vertical formats, with the majority running as short spots up to 15 seconds. ### In which languages does Viaplay advertise on YouTube? Viaplay advertises primarily in Norwegian, with a smaller portion of ads appearing in Swedish and Danish. ### How many YouTube ads does Viaplay run? AdSee has indexed 101 YouTube ads from Viaplay, with 24.4M views in total, shown in 2 countries. ### Where does Viaplay advertise on YouTube? Viaplay's YouTube ads in the AdSee library ran most often in Norway and Sweden. ### How much does Viaplay spend on YouTube ads? AdSee estimates Viaplay's YouTube ad spend at $268K – $853K. The estimate is calculated from the views of its indexed ads and typical cost-per-view rates in the countries where they ran; it is not spend reported by Viaplay. ### What is Viaplay's most-viewed YouTube ad? The most-viewed Viaplay ad in the AdSee library is “UEFA Europa League & Conference League on Viaplay”, with 3.0M views on YouTube. ## More top Entertainment Media advertisers - #2188 [TodayTix](https://www.adsee.ai/ad-examples/youtube/brands/todaytix) — est. spend $52.4K – $873K, 20 ads - #2206 [Viaplay](https://www.adsee.ai/ad-examples/youtube/brands/viaplay-3) — est. spend $266K – $863K, 84 ads - #2243 [UFC Fight Pass](https://www.adsee.ai/ad-examples/youtube/brands/ufc-fight-pass) — est. spend $60.3K – $845K, 53 ads - #2261 [NFL](https://www.adsee.ai/ad-examples/youtube/brands/nfl) — est. spend $33.4K – $835K, 10 ads - #2271 [OSN+](https://www.adsee.ai/ad-examples/youtube/brands/osn) — est. spend $82.9K – $829K, 11 ads - #2278 [Domi Kids](https://www.adsee.ai/ad-examples/youtube/brands/domi-kids) — est. spend $33.1K – $826K, 18 ads - #2284 [LW Theatres](https://www.adsee.ai/ad-examples/youtube/brands/lw-theatres) — est. spend $334K – $822K, 12 ads - #2286 [ITV](https://www.adsee.ai/ad-examples/youtube/brands/itv) — est. spend $333K – $820K, 38 ads All brands: https://www.adsee.ai/ad-examples/youtube/brands Spend figures are estimated ranges derived from view counts and country-level CPV benchmarks — they are not reported by the advertiser. Method: https://www.adsee.ai/methodology/ad-spend-estimates