--- title: "Valio YouTube Ads: 40+ Video Commercials | AdSee" description: "Explore Valio YouTube video ads with 71.1M total views in Finland. Review estimated spend, top commercial examples, and creative themes." url: "https://www.adsee.ai/ad-examples/youtube/brands/valio" --- # Valio YouTube ads: commercials and creative examples Valio is a Finnish dairy and food company producing milk, cheese, butter, yogurts, and plant-based items. In Finland, its YouTube advertising spans 40+ ads with 71.1M views, highlighting product lines like Valio PROfeel protein snacks and plant-based options alongside brand heritage campaigns. Last updated: 2026-10-25T11:01:36.000Z ## Key figures - Rank: #1540 YouTube advertiser by estimated spend (https://www.adsee.ai/top-youtube-advertisers/page/8) - Company: Valio Oy - Category: DTC — Dairy products manufacturing - Headquarters: Finland - Estimated total YouTube ad spend: $569K – $1.4M (all-time, estimated range) - Ads indexed: 45 - Total views: 71.1M - Markets: 1 countries the ads ran in - Verify in the Google Ads Transparency Center: https://adstransparency.google.com/advertiser/AR07396877803423006721?region=anywhere ## Most-viewed Valio YouTube ads Top 20 by views, list updated October 2026. 1. [Valio PROfeel — Protein Pudding](https://www.adsee.ai/ad-examples/youtube/dtc/valio-profeel-protein-pudding-XldTLxZjt2Q) — 5.2M views, 15s 2. [Valio PROfeel - Every Body Wants Profeel](https://www.adsee.ai/ad-examples/youtube/dtc/valio-profeel-every-body-wants-profeel-nc2-QtBX5DM) — 5.2M views, 15s 3. [Valio — Arjen klassikko.](https://www.adsee.ai/ad-examples/youtube/dtc/valio-arjen-klassikko-TYJ2ZJt_24Q) — 4.7M views, 20s 4. [Valio Oivariini — 100% Kasvipohjainen](https://www.adsee.ai/ad-examples/youtube/dtc/valio-oivariini-100-kasvipohjainen-x6pCPOHoERw) — 4.6M views, 6s 5. [Valio Oltermanni 17% Kasviöljy - Uusi tuote](https://www.adsee.ai/ad-examples/youtube/dtc/valio-oltermanni-17-kasvi-ljy-uusi-tuote-cCWE5mSdvtM) — 4.2M views, 10s 6. [Valio — Onhan Se](https://www.adsee.ai/ad-examples/youtube/dtc/valio-onhan-se-kH7hHYhYTnM) — 3.9M views, 30s 7. [Valio Profeel — Protein Pudding](https://www.adsee.ai/ad-examples/youtube/dtc/valio-profeel-protein-pudding-fKk7Q28pxws) — 3.4M views, 6s 8. [Valio — Keittiön Hyvän tekijä](https://www.adsee.ai/ad-examples/youtube/dtc/valio-keitti-n-hyv-n-tekij-Fq2qhaF6ehQ) — 3.4M views, 20s 9. [Valio — 120 Years of Creating Good Things](https://www.adsee.ai/ad-examples/youtube/dtc/valio-120-years-of-creating-good-things-Spox_R6YOVU) — 3.4M views, 20s 10. [Valio — Keittiön Hyvän tekijä](https://www.adsee.ai/ad-examples/youtube/dtc/valio-keitti-n-hyv-n-tekij-qLA4jcmU_RU) — 2.4M views, 20s 11. [Valio Profeel - Every Body Wants Profeel](https://www.adsee.ai/ad-examples/youtube/dtc/valio-profeel-every-body-wants-profeel-XhlIkeJxVLA) — 2.3M views, 15s 12. [Valio — 120 Years of Creating Goodness](https://www.adsee.ai/ad-examples/youtube/dtc/valio-120-years-of-creating-goodness-1_8-OWfQgXY) — 2.2M views, 20s 13. [Valio Balance - Tasapainon hallintaan](https://www.adsee.ai/ad-examples/youtube/dtc/valio-balance-tasapainon-hallintaan-X65trHs4yK8) — 2.2M views, 15s 14. [Profeel — Protein Pudding](https://www.adsee.ai/ad-examples/youtube/dtc/profeel-protein-pudding-5jzftBYjHNM) — 2.2M views, 15s 15. [Valio Keittiön — Hyvän tekijä](https://www.adsee.ai/ad-examples/youtube/dtc/valio-keitti-n-hyv-n-tekij-56g65BVgdok) — 2.2M views, 20s 16. [Valio — Keittiön Hyvän tekijä](https://www.adsee.ai/ad-examples/youtube/dtc/valio-keitti-n-hyv-n-tekij-k4dITlTVj6U) — 2.1M views, 20s 17. [Valio Balance — Tasapainon Hallintaan](https://www.adsee.ai/ad-examples/youtube/dtc/valio-balance-tasapainon-hallintaan-Ty9EnW4sTa8) — 1.9M views, 6s 18. [Valio Grandi Green Apple Juice Ad](https://www.adsee.ai/ad-examples/youtube/dtc/valio-grandi-green-apple-juice-ad-dguQO0lksW4) — 1.2M views, 10s 19. [Valio Eila — Lactose-free milk for creative moments](https://www.adsee.ai/ad-examples/youtube/dtc/valio-eila-lactose-free-milk-for-creative-moments-yWH_9PlZ8cY) — 1.1M views, 15s 20. [Valio — Grandi Strawberry Juice](https://www.adsee.ai/ad-examples/youtube/dtc/valio-grandi-strawberry-juice-PipPZXMopF8) — 1.1M views, 10s ## About Valio Valio is a Finnish dairy and food company owned by domestic dairy farmer cooperatives. Founded in 1905, the company produces milk, butter, cheese, yogurts, plant-based products, and specialized nutritional ingredients. Valio operates across consumer and wholesale markets, exporting its products to around 50 countries. ## Valio YouTube ads — FAQ ### What does Valio advertise on YouTube? Valio is a Finnish dairy and food company that manufactures dairy goods such as milk, butter, cheese, and yogurts, as well as plant-based alternatives and specialized nutritional ingredients. ### What are Valio's YouTube ads about? Valio's YouTube ads focus on specific product lines such as Valio PROfeel protein puddings, plant-based spreads like Oivariini, cheeses like Oltermanni, and brand messages celebrating everyday cooking and the company's 120-year history. ### What ad formats does Valio use on YouTube? Valio primarily uses short, horizontal video ads, with a strong focus on spots lasting 15 seconds or less, supplemented by 16-to-30-second clips and vertical Shorts-style formats. ### In which languages does Valio advertise on YouTube? Valio advertises on YouTube in Finnish. ### How many YouTube ads does Valio run? AdSee has indexed 45 YouTube ads from Valio, with 71.1M views in total, shown in 1 country. ### Where does Valio advertise on YouTube? Valio's YouTube ads in the AdSee library ran most often in Finland. ### How much does Valio spend on YouTube ads? AdSee estimates Valio's YouTube ad spend at $569K – $1.4M. The estimate is calculated from the views of its indexed ads and typical cost-per-view rates in the countries where they ran; it is not spend reported by Valio. ### What is Valio's most-viewed YouTube ad? The most-viewed Valio ad in the AdSee library is “Valio PROfeel — Protein Pudding”, with 5.3M views on YouTube. ### Where can I verify Valio's ads? Valio's ads can be checked in the Google Ads Transparency Center, which lists the ads of the advertiser account behind them: https://adstransparency.google.com/advertiser/AR07396877803423006721?region=anywhere ## More top DTC advertisers - #1510 [Pepper](https://www.adsee.ai/ad-examples/youtube/brands/pepper) — est. spend $87.7K – $1.5M, 52 ads - #1515 [FELIWAY](https://www.adsee.ai/ad-examples/youtube/brands/feliway) — est. spend $162K – $1.5M, 17 ads - #1530 [ofinto](https://www.adsee.ai/ad-examples/youtube/brands/ofinto-2) — est. spend $327K – $1.4M, 56 ads - #1534 [Tumble](https://www.adsee.ai/ad-examples/youtube/brands/tumble) — est. spend $572K – $1.4M, 34 ads - #1552 [STACYC](https://www.adsee.ai/ad-examples/youtube/brands/stacyc) — est. spend $141K – $1.4M, 24 ads - #1563 [Simply Nootropics](https://www.adsee.ai/ad-examples/youtube/brands/simply-nootropics) — est. spend $111K – $1.4M, 33 ads - #1569 [Dyson](https://www.adsee.ai/ad-examples/youtube/brands/dyson-9) — est. spend $55.4K – $1.4M, 24 ads - #1576 [Hiboy](https://www.adsee.ai/ad-examples/youtube/brands/hiboy) — est. spend $110K – $1.4M, 36 ads All brands: https://www.adsee.ai/ad-examples/youtube/brands Spend figures are estimated ranges derived from view counts and country-level CPV benchmarks — they are not reported by the advertiser. Method: https://www.adsee.ai/methodology/ad-spend-estimates