---
title: "UpToDate YouTube Ads: Video Ad Examples | AdSee"
description: "Explore top UpToDate YouTube ads, track view counts, see where they ran across 44 markets, and analyze estimated spend data."
url: "https://www.adsee.ai/ad-examples/youtube/brands/uptodate"
---

# UpToDate YouTube Ads and Video Campaigns

UpToDate is an evidence-based clinical decision support platform providing healthcare professionals with medical knowledge and treatment recommendations. Its YouTube advertising footprint includes 30+ ads and 27.9M views across 44 markets, focusing heavily on physician perspectives and essential medical information resources.

Last updated: 2026-10-25T11:01:36.000Z

## Key figures

- Rank: #1561 YouTube advertiser by estimated spend (https://www.adsee.ai/top-youtube-advertisers/page/8)
- Company: UpToDate, Inc.
- Category: Healthcare — Clinical decision support software
- Headquarters: United States
- Estimated total YouTube ad spend: $55.8K – $1.4M (all-time, estimated range)
- Ads indexed: 33
- Total views: 27.9M
- Markets: 44 countries the ads ran in
- Verify in the Google Ads Transparency Center: https://adstransparency.google.com/advertiser/AR12463844975295070209?region=anywhere

## Most-viewed UpToDate YouTube ads

Top 20 by views, list updated October 2026.

1. [UpToDate by Wolters Kluwer — Stay Up-to-Date with Clinical Information](https://www.adsee.ai/ad-examples/youtube/healthcare/uptodate-by-wolters-kluwer-stay-up-to-date-with-clinical-inf-SJgM4VRerW0) — 4.3M views, 18s
2. [Cardiologist Angelo Bravo on UpToDate](https://www.adsee.ai/ad-examples/youtube/healthcare/cardiologist-angelo-bravo-on-uptodate--VeWd_BmtdA) — 4M views, 48s
3. [UpToDate — Medical Information for Physicians](https://www.adsee.ai/ad-examples/youtube/saas/uptodate-medical-information-for-physicians-vn94GsVozJg) — 3.5M views, 45s
4. [UpToDate by Wolters Kluwer — Evidence-Based Clinical Information](https://www.adsee.ai/ad-examples/youtube/healthcare/uptodate-by-wolters-kluwer-evidence-based-clinical-informati-3Y44QRHbv6I) — 2.7M views, 27s
5. [UpToDate — Medical Information Tool](https://www.adsee.ai/ad-examples/youtube/healthcare/uptodate-medical-information-tool-_IxcAJB35T8) — 2.3M views, 50s
6. [Dr. Luis Claudio Santos on UpToDate](https://www.adsee.ai/ad-examples/youtube/healthcare/dr-luis-claudio-santos-on-uptodate-uCKGfcRWrqM) — 2.2M views, 48s
7. [UpToDate — Essential Information for Clinicians](https://www.adsee.ai/ad-examples/youtube/healthcare/uptodate-essential-information-for-clinicians-qawuH04kILQ) — 2.1M views, 45s
8. [Dr. Diana Kirk on UpToDate](https://www.adsee.ai/ad-examples/youtube/healthcare/dr-diana-kirk-on-uptodate-IB5jt4AQGn4) — 1.3M views, 50s
9. [UpToDate by Wolters Kluwer — Medical Information Resource](https://www.adsee.ai/ad-examples/youtube/healthcare/uptodate-by-wolters-kluwer-medical-information-resource-XXmPh4lhkmc) — 849.4K views, 22s
10. [Wolters Kluwer - UpToDate Clinical Decision Support](https://www.adsee.ai/ad-examples/youtube/healthcare/wolters-kluwer-uptodate-clinical-decision-support-kA_d0xVOXVo) — 713.7K views, 18s
11. [UpToDate — Valuable Tool for Healthcare Professionals](https://www.adsee.ai/ad-examples/youtube/healthcare/uptodate-valuable-tool-for-healthcare-professionals-SedFfy7ngNQ) — 445.7K views, 47s
12. [UpToDate — Clinical Decision Support for Healthcare Professionals](https://www.adsee.ai/ad-examples/youtube/healthcare/uptodate-clinical-decision-support-for-healthcare-profession-g1dUe73eM9A) — 364K views, 39s
13. [UpToDate - Essential Medical Information for Physicians](https://www.adsee.ai/ad-examples/youtube/healthcare/uptodate-essential-medical-information-for-physicians-qchebEfInlM) — 273K views, 45s
14. [UpToDate - Clinical Decision Support for Medical Professionals](https://www.adsee.ai/ad-examples/youtube/healthcare/uptodate-clinical-decision-support-for-medical-professionals-uE-bCdevNhs) — 266.3K views, 11s
15. [UpToDate — Evidence-Based Clinical Information for Medical Professionals](https://www.adsee.ai/ad-examples/youtube/healthcare/uptodate-evidence-based-clinical-information-for-medical-pro-ZLj7tYWFGJI) — 264.9K views, 49s
16. [Wolters Kluwer - UpToDate Clinical Decision Support](https://www.adsee.ai/ad-examples/youtube/healthcare/wolters-kluwer-uptodate-clinical-decision-support-cmLsJzLOxQc) — 264.6K views, 18s
17. [UpToDate - Subscribe with Colleagues and Save](https://www.adsee.ai/ad-examples/youtube/healthcare/uptodate-subscribe-with-colleagues-and-save-QgU60bFIQp0) — 214.9K views, 10s
18. [UpToDate - Medical Information Tool](https://www.adsee.ai/ad-examples/youtube/healthcare/uptodate-medical-information-tool-v67QN49Gao0) — 200.6K views, 50s
19. [UpToDate — Essential for Practicing Good Medicine](https://www.adsee.ai/ad-examples/youtube/healthcare/uptodate-essential-for-practicing-good-medicine-p47hEyHz-ps) — 194.2K views, 45s
20. [UpToDate — Clinical Decision Support for Healthcare Professionals](https://www.adsee.ai/ad-examples/youtube/saas/uptodate-clinical-decision-support-for-healthcare-profession-cjGw67RDSjg) — 146.7K views, 46s

## About UpToDate

UpToDate is an evidence-based clinical decision support platform that provides medical professionals and healthcare institutions with current medical knowledge, drug database resources, and treatment recommendations at the point of care. Founded in 1992 by Dr. Burton Rose and Dr. Joseph Rush, the service serves clinicians in over 190 countries via subscriptions. The company was acquired in 2008 by global professional information services company Wolters Kluwer and operates within its Health division.

## UpToDate YouTube ads — FAQ

### What does UpToDate advertise on YouTube?

UpToDate advertises its evidence-based clinical decision support platform. Operating under Wolters Kluwer, UpToDate provides physicians and healthcare professionals with current medical information, point-of-care treatment recommendations, and drug database resources.

### What are UpToDate's YouTube ads about?

UpToDate's YouTube ads focus on delivering evidence-based clinical knowledge and medical information tools to healthcare providers. Several campaigns feature testimonials from medical professionals, including cardiologists and physicians discussing how they use the platform.

### What ad formats does UpToDate use on YouTube?

UpToDate primarily runs horizontal video ads, alongside a smaller portion of vertical formats. Most of its video spots range between 16 and 60 seconds in length.

### In which languages does UpToDate advertise on YouTube?

UpToDate advertises predominantly in English, followed by Spanish and Portuguese campaigns to reach healthcare professionals globally.

### How many YouTube ads does UpToDate run?

AdSee has indexed 33 YouTube ads from UpToDate, with 27.9M views in total, shown in 44 countries.

### Where does UpToDate advertise on YouTube?

UpToDate's YouTube ads in the AdSee library ran most often in Canada, the United States, Colombia, Peru and Mexico. In total they were shown in 44 countries.

### How much does UpToDate spend on YouTube ads?

AdSee estimates UpToDate's YouTube ad spend at $55.8K – $1.4M. The estimate is calculated from the views of its indexed ads and typical cost-per-view rates in the countries where they ran; it is not spend reported by UpToDate.

### What is UpToDate's most-viewed YouTube ad?

The most-viewed UpToDate ad in the AdSee library is “UpToDate by Wolters Kluwer — Stay Up-to-Date with Clinical Information”, with 4.4M views on YouTube.

### Where can I verify UpToDate's ads?

UpToDate's ads can be checked in the Google Ads Transparency Center, which lists the ads of the advertiser account behind them: https://adstransparency.google.com/advertiser/AR12463844975295070209?region=anywhere

## More top Healthcare advertisers

- #1492 [Pierre Fabre Oral Care](https://www.adsee.ai/ad-examples/youtube/brands/pierre-fabre-oral-care) — est. spend $234K – $1.5M, 15 ads
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- #1523 [Virbac](https://www.adsee.ai/ad-examples/youtube/brands/virbac) — est. spend $108K – $1.4M, 79 ads
- #1562 [ZzzQuil Sommeil](https://www.adsee.ai/ad-examples/youtube/brands/zzzquil-sommeil) — est. spend $586K – $1.4M, 12 ads
- #1566 [Juniper](https://www.adsee.ai/ad-examples/youtube/brands/juniper) — est. spend $217K – $1.4M, 42 ads
- #1584 [EUROVAISTINĖ](https://www.adsee.ai/ad-examples/youtube/brands/eurovaistin) — est. spend $522K – $1.4M, 147 ads
- #1595 [Thomapyrin](https://www.adsee.ai/ad-examples/youtube/brands/thomapyrin) — est. spend $553K – $1.4M, 38 ads
- #1625 [Alvedon](https://www.adsee.ai/ad-examples/youtube/brands/alvedon) — est. spend $562K – $1.3M, 14 ads

All brands: https://www.adsee.ai/ad-examples/youtube/brands

Spend figures are estimated ranges derived from view counts and country-level CPV benchmarks — they are not reported by the advertiser. Method: https://www.adsee.ai/methodology/ad-spend-estimates