---
title: "UNICEF Australia YouTube Ads: 30+ Video Examples | AdSee"
description: "Explore top UNICEF Australia YouTube video ads, view counts, estimated spend ranges, and active markets. Discover their top fundraising campaigns."
url: "https://www.adsee.ai/ad-examples/youtube/brands/unicef-australia"
---

# UNICEF Australia YouTube Ads and Video Campaigns

UNICEF Australia is a child welfare non-profit that funds health, nutrition, clean water, and emergency relief programs globally and across Australia. Its YouTube advertising spans 2 markets with 30+ ads and 23.9M views. Campaigns frequently center on emergency crisis response, delivering lifesaving therapeutic nutrition supplies, and appeals featuring Liam Neeson.

Last updated: 2026-10-25T11:01:36.000Z

## Key figures

- Rank: #2064 YouTube advertiser by estimated spend (https://www.adsee.ai/top-youtube-advertisers/page/11)
- Company: AUSTRALIAN COMMITTEE FOR UNICEF LIMITED
- Category: Nonprofit Political — Child welfare non-profit
- Headquarters: Australia
- Estimated total YouTube ad spend: $359K – $958K (all-time, estimated range)
- Ads indexed: 36
- Total views: 23.9M
- Markets: 2 countries the ads ran in
- Verify in the Google Ads Transparency Center: https://adstransparency.google.com/advertiser/AR08266143810782756865?region=anywhere

## Most-viewed UNICEF Australia YouTube ads

Top 20 by views, list updated October 2026.

1. [UNICEF — Delivering Lifesaving Nutrition Supplies](https://www.adsee.ai/ad-examples/youtube/nonprofit-political/unicef-delivering-lifesaving-nutrition-supplies-InIrOlXrz60) — 4.6M views, 65s
2. [UNICEF — Delivering Hope and Nutrition to Children](https://www.adsee.ai/ad-examples/youtube/nonprofit-political/unicef-delivering-hope-and-nutrition-to-children-i_XIz2UD_Uw) — 4.5M views, 65s
3. [UNICEF — Help Deliver Lifesaving Therapeutic Food](https://www.adsee.ai/ad-examples/youtube/nonprofit-political/unicef-help-deliver-lifesaving-therapeutic-food-MDR5JoeCO1I) — 4M views, 39s
4. [UNICEF — Urgent Supplies for Children in Gaza](https://www.adsee.ai/ad-examples/youtube/nonprofit-political/unicef-urgent-supplies-for-children-in-gaza-zFpwluoyEeU) — 1.7M views, 40s
5. [UNICEF — Delivering Lifesaving Nutrition Supplies](https://www.adsee.ai/ad-examples/youtube/nonprofit-political/unicef-delivering-lifesaving-nutrition-supplies-Wo7kKAkLvFE) — 1M views, 65s
6. [UNICEF — Help Children in Gaza](https://www.adsee.ai/ad-examples/youtube/nonprofit-political/unicef-help-children-in-gaza-H1Sjd4tkOig) — 1M views, 45s
7. [Liam Neeson for UNICEF: Help Save a Child's Life](https://www.adsee.ai/ad-examples/youtube/nonprofit-political/liam-neeson-for-unicef-help-save-a-child-s-life-xK4MU9gh4bM) — 941.1K views, 60s
8. [Liam Neeson for UNICEF: Stay with Children in Crisis](https://www.adsee.ai/ad-examples/youtube/nonprofit-political/liam-neeson-for-unicef-stay-with-children-in-crisis-atncPqd-hB8) — 918.7K views, 75s
9. [Liam Neeson for UNICEF: Stay with children in crisis](https://www.adsee.ai/ad-examples/youtube/nonprofit-political/liam-neeson-for-unicef-stay-with-children-in-crisis-2_c7MMxoEaM) — 852.3K views, 75s
10. [UNICEF — Help Save Children's Lives](https://www.adsee.ai/ad-examples/youtube/nonprofit-political/unicef-help-save-children-s-lives-__F8HBUwm7I) — 492.3K views, 60s
11. [UNICEF — Help Children in Gaza](https://www.adsee.ai/ad-examples/youtube/nonprofit-political/unicef-help-children-in-gaza-MfnAO1xGVeY) — 455.5K views, 45s
12. [UNICEF: Liam Neeson appeals for donations to help children](https://www.adsee.ai/ad-examples/youtube/nonprofit-political/unicef-liam-neeson-appeals-for-donations-to-help-children-47geLXCVJpA) — 445.2K views, 60s
13. [Adam Liaw for UNICEF Australia: Urgent Appeal for Gaza](https://www.adsee.ai/ad-examples/youtube/nonprofit-political/adam-liaw-for-unicef-australia-urgent-appeal-for-gaza-IcFBIE9mDq4) — 269.6K views, 51s
14. [Liam Neeson for UNICEF: Urgent Appeal](https://www.adsee.ai/ad-examples/youtube/nonprofit-political/liam-neeson-for-unicef-urgent-appeal-2NTTGspV6O0) — 268.6K views, 60s
15. [UNICEF: Help Save a Child's Life Today](https://www.adsee.ai/ad-examples/youtube/nonprofit-political/unicef-help-save-a-child-s-life-today-GYA3O6bGiwU) — 268.5K views, 42s
16. [UNICEF — Paddington's Postcards Subscription](https://www.adsee.ai/ad-examples/youtube/nonprofit-political/unicef-paddington-s-postcards-subscription-mio_JknC7pk) — 246.2K views, 47s
17. [UNICEF Australia — Support Children in Need](https://www.adsee.ai/ad-examples/youtube/nonprofit-political/unicef-australia-support-children-in-need-x0vRa7aBh78) — 170.9K views, 68s
18. [UNICEF: Stay for Children](https://www.adsee.ai/ad-examples/youtube/nonprofit-political/unicef-stay-for-children-R8oTAl5J3OY) — 165.5K views, 75s
19. [UNICEF: Stay with Children in Crisis](https://www.adsee.ai/ad-examples/youtube/nonprofit-political/unicef-stay-with-children-in-crisis-gQSt1L6HVhk) — 161.9K views, 75s
20. [UNICEF — Help Save Children's Lives](https://www.adsee.ai/ad-examples/youtube/nonprofit-political/unicef-help-save-children-s-lives-Umnl_imILJY) — 150.9K views, 42s

## About UNICEF Australia

UNICEF Australia is an Australian charity that raises funds and advocates for children's rights globally and within Australia. As one of UNICEF's national committees, the organisation funds health, nutrition, education, clean water, and emergency relief programs worldwide, with a strong emphasis on the Asia-Pacific region. Incorporated in 1993 as an Australian public company, it operates independently of government aid to support the global mandate of the United Nations Children's Fund.

## UNICEF Australia YouTube ads — FAQ

### What is UNICEF Australia?

UNICEF Australia is an Australian child welfare charity that raises funds and advocates for children's rights globally and locally. It finances health, nutrition, education, clean water, and emergency relief programs worldwide, with a strong focus on the Asia-Pacific region.

### What are UNICEF Australia's YouTube ads about?

UNICEF Australia's YouTube ads center on humanitarian aid and fundraising appeals. Common themes include delivering lifesaving nutrition and therapeutic food to children, providing urgent supplies for crises such as in Gaza, and appeals featuring Liam Neeson to support children in crisis.

### What ad formats does UNICEF Australia use on YouTube?

UNICEF Australia uses an even split between vertical Shorts-style videos and traditional horizontal formats. Most of its video ads are longer, typically running between 31 seconds and over a minute.

### In which languages does UNICEF Australia advertise on YouTube?

UNICEF Australia advertises exclusively in English on YouTube, directing its campaigns from Australia.

### How many YouTube ads does UNICEF Australia run?

AdSee has indexed 36 YouTube ads from UNICEF Australia, with 23.9M views in total, shown in 2 countries.

### Where does UNICEF Australia advertise on YouTube?

UNICEF Australia's YouTube ads in the AdSee library ran most often in Australia, India, Slovakia, Greece and Kazakhstan.

### How much does UNICEF Australia spend on YouTube ads?

AdSee estimates UNICEF Australia's YouTube ad spend at $359K – $958K. The estimate is calculated from the views of its indexed ads and typical cost-per-view rates in the countries where they ran; it is not spend reported by UNICEF Australia.

### What is UNICEF Australia's most-viewed YouTube ad?

The most-viewed UNICEF Australia ad in the AdSee library is “UNICEF — Delivering Lifesaving Nutrition Supplies”, with 4.7M views on YouTube.

### Where can I verify UNICEF Australia's ads?

UNICEF Australia's ads can be checked in the Google Ads Transparency Center, which lists the ads of the advertiser account behind them: https://adstransparency.google.com/advertiser/AR08266143810782756865?region=anywhere

## More top Nonprofit Political advertisers

- #1939 [Earthjustice](https://www.adsee.ai/ad-examples/youtube/brands/earthjustice) — est. spend $418K – $1.0M, 22 ads
- #1970 [UNICEF Deutschland](https://www.adsee.ai/ad-examples/youtube/brands/unicef-deutschland) — est. spend $40.9K – $1.0M, 43 ads
- #1999 [Every 8 Minutes](https://www.adsee.ai/ad-examples/youtube/brands/every-8-minutes) — est. spend $399K – $997K, 11 ads
- #2017 [New York Road Runners](https://www.adsee.ai/ad-examples/youtube/brands/new-york-road-runners) — est. spend $39.5K – $989K, 12 ads
- #2020 [The Office of Joe and Jill Biden](https://www.adsee.ai/ad-examples/youtube/brands/the-office-of-joe-and-jill-biden) — est. spend $394K – $986K, 61 ads
- #2057 [Pharmaceutical Research and Manufacturers of America](https://www.adsee.ai/ad-examples/youtube/brands/pharmaceutical-research-and-manufacturers-of-america) — est. spend $385K – $962K, 24 ads
- #2110 [WWF Italia](https://www.adsee.ai/ad-examples/youtube/brands/wwf-italia) — est. spend $371K – $928K, 57 ads
- #2178 [Cancer Research UK](https://www.adsee.ai/ad-examples/youtube/brands/cancer-research-uk) — est. spend $359K – $883K, 15 ads

All brands: https://www.adsee.ai/ad-examples/youtube/brands

Spend figures are estimated ranges derived from view counts and country-level CPV benchmarks — they are not reported by the advertiser. Method: https://www.adsee.ai/methodology/ad-spend-estimates