---
title: "TOUS YouTube Ads: 60+ Video Ad Examples | AdSee"
description: "Browse 60+ TOUS YouTube ads with 22.7M views across 15 markets. See their top video campaigns, promotional spots, and estimated ad spend."
url: "https://www.adsee.ai/ad-examples/youtube/brands/tous"
---

# TOUS YouTube Ads: Video Campaigns and Commercials

Founded in Spain in 1920, TOUS is a jewelry and luxury goods brand known for fine jewelry, handbags, watches, and accessories. Across 15 markets, its YouTube advertising includes over 60 video ads generating 22.7M views. Campaigns frequently highlight seasonal collections, private sales, and promotions celebrating joy and happiness.

Last updated: 2026-10-25T11:01:36.000Z

## Key figures

- Rank: #1828 YouTube advertiser by estimated spend (https://www.adsee.ai/top-youtube-advertisers/page/10)
- Company: S TOUS, S.L.
- Category: Retail Ecommerce — Jewelry and fashion accessories
- Headquarters: Spain
- Estimated total YouTube ad spend: $45.5K – $1.1M (all-time, estimated range)
- Ads indexed: 61
- Total views: 22.7M
- Markets: 15 countries the ads ran in
- Verify in the Google Ads Transparency Center: https://adstransparency.google.com/advertiser/AR17675330838830514177?region=anywhere

## Most-viewed TOUS YouTube ads

Top 20 by views, list updated October 2026.

1. [TOUS - Jewelry Advertisement](https://www.adsee.ai/ad-examples/youtube/dtc/tous-jewelry-advertisement-Sir5r5evXtM) — 3.7M views, 10s
2. [TOUS - Celebrate Happiness](https://www.adsee.ai/ad-examples/youtube/dtc/tous-celebrate-happiness-I7HFkvOVBkY) — 2.9M views, 10s
3. [TOUS — Celebrate Joy](https://www.adsee.ai/ad-examples/youtube/dtc/tous-celebrate-joy-9FeydLS55bk) — 1.4M views, 15s
4. [TOUS - Private Sale Up to 50% Off](https://www.adsee.ai/ad-examples/youtube/retail-ecommerce/tous-private-sale-up-to-50-off-I9WnatT0WNw) — 1.1M views, 10s
5. [TOUS — Summer Escape](https://www.adsee.ai/ad-examples/youtube/retail-ecommerce/tous-summer-escape-4e9afaRuZa4) — 1.1M views, 20s
6. [TOUS — Mid Season Sale -50%](https://www.adsee.ai/ad-examples/youtube/retail-ecommerce/tous-mid-season-sale-50-FQ3tYTg3Crs) — 978K views, 15s
7. [TOUS — Venta Privada](https://www.adsee.ai/ad-examples/youtube/dtc/tous-venta-privada-Glkf5G9DXhQ) — 794K views, 15s
8. [TOUS — Jewelry Collection Showcase](https://www.adsee.ai/ad-examples/youtube/dtc/tous-jewelry-collection-showcase-nS9hwJZZRa4) — 627.5K views, 20s
9. [Tous Mid Season Sale - Up to 50% Off](https://www.adsee.ai/ad-examples/youtube/retail-ecommerce/tous-mid-season-sale-up-to-50-off-_YzpgPVK9b4) — 506.6K views, 10s
10. [TOUS — The Office Code Collection](https://www.adsee.ai/ad-examples/youtube/dtc/tous-the-office-code-collection-ZmZIAbTnBAw) — 464.6K views, 12s
11. [TOUS — Jewelry Advertisement](https://www.adsee.ai/ad-examples/youtube/dtc/tous-jewelry-advertisement-eyLIjKK6XBU) — 456.6K views, 10s
12. [TOUS — Jewelry Ad](https://www.adsee.ai/ad-examples/youtube/dtc/tous-jewelry-ad-cQ1oeAEVmLg) — 451.7K views, 10s
13. [TOUS - Jewelry Collection](https://www.adsee.ai/ad-examples/youtube/dtc/tous-jewelry-collection-MTPziqiDiqk) — 439.2K views, 20s
14. [TOUS — Jewelry Advertisement](https://www.adsee.ai/ad-examples/youtube/dtc/tous-jewelry-advertisement-HdgOqaCYBA4) — 384.9K views, 20s
15. [TOUS — Mid Season Sale -50%](https://www.adsee.ai/ad-examples/youtube/retail-ecommerce/tous-mid-season-sale-50-8cZnEkQKAr4) — 358.3K views, 20s
16. [TOUS — Black Friday Sale](https://www.adsee.ai/ad-examples/youtube/retail-ecommerce/tous-black-friday-sale-Y6DdJPsREIY) — 358.1K views, 20s
17. [TOUS Jewelry and Handbag Advertisement](https://www.adsee.ai/ad-examples/youtube/retail-ecommerce/tous-jewelry-and-handbag-advertisement-zsIrO-dDJ4E) — 354.3K views, 15s
18. [TOUS DAYS - 40% OFF 100% LOVE](https://www.adsee.ai/ad-examples/youtube/dtc/tous-days-40-off-100-love-K7vpFWDy-M0) — 312.5K views, 10s
19. [TOUS — Special Prices on Selected Items](https://www.adsee.ai/ad-examples/youtube/retail-ecommerce/tous-special-prices-on-selected-items-SV16kQXw8-M) — 289.3K views, 15s
20. [TOUS Black Friday Sale](https://www.adsee.ai/ad-examples/youtube/retail-ecommerce/tous-black-friday-sale-Ae5x0izuQ5A) — 288.9K views, 10s

## About TOUS

TOUS is a Spanish jewelry, fashion accessories, and luxury goods brand founded in 1920 in Manresa, Spain. Recognized for its iconic teddy bear motif, the company sells fine jewelry, handbags, watches, fragrances, and eyewear. It operates globally across more than 40 countries through hundreds of retail stores and its e-commerce site.

## TOUS YouTube ads — FAQ

### What is TOUS?

TOUS is a Spanish luxury goods and retail brand founded in 1920 in Manresa, Spain. The company specializes in jewelry and fashion accessories, selling items such as fine jewelry, handbags, watches, fragrances, and eyewear.

### What are TOUS's YouTube ads about?

YouTube ads from TOUS highlight its jewelry collections, seasonal themes like Summer Escape and The Office Code, celebratory messages around joy and happiness, and promotional events such as Private Sales and Mid Season Sales offering discounts of up to 50%.

### What video formats does TOUS use for YouTube ads?

TOUS primarily produces horizontal video ads on YouTube, along with a smaller portion of vertical formats. The vast majority of its video ads are short spots running up to 15 seconds, complemented by some videos between 16 and 30 seconds.

### In which languages does TOUS advertise on YouTube?

TOUS advertises on YouTube mainly in Spanish, followed by Portuguese and English.

### How many YouTube ads does TOUS run?

AdSee has indexed 61 YouTube ads from TOUS, with 22.7M views in total, shown in 15 countries.

### Where does TOUS advertise on YouTube?

TOUS's YouTube ads in the AdSee library ran most often in Mexico, Spain, Portugal, Colombia and the United States. In total they were shown in 15 countries.

### How much does TOUS spend on YouTube ads?

AdSee estimates TOUS's YouTube ad spend at $45.5K – $1.1M. The estimate is calculated from the views of its indexed ads and typical cost-per-view rates in the countries where they ran; it is not spend reported by TOUS.

### What is TOUS's most-viewed YouTube ad?

The most-viewed TOUS ad in the AdSee library is “TOUS - Jewelry Advertisement”, with 3.8M views on YouTube.

### Where can I verify TOUS's ads?

TOUS's ads can be checked in the Google Ads Transparency Center, which lists the ads of the advertiser account behind them: https://adstransparency.google.com/advertiser/AR17675330838830514177?region=anywhere

## More top Retail Ecommerce advertisers

- #1815 [BARBORA](https://www.adsee.ai/ad-examples/youtube/brands/barbora) — est. spend $327K – $1.1M, 97 ads
- #1819 [MechMaxx](https://www.adsee.ai/ad-examples/youtube/brands/mechmaxx) — est. spend $137K – $1.1M, 16 ads
- #1820 [Zendure](https://www.adsee.ai/ad-examples/youtube/brands/zendure) — est. spend $211K – $1.1M, 66 ads
- #1821 [Birch Lane](https://www.adsee.ai/ad-examples/youtube/brands/birch-lane) — est. spend $91.3K – $1.1M, 45 ads
- #1824 [Kathmandu](https://www.adsee.ai/ad-examples/youtube/brands/kathmandu) — est. spend $314K – $1.1M, 14 ads
- #1831 [Jones Dairy Farm](https://www.adsee.ai/ad-examples/youtube/brands/jones-dairy-farm) — est. spend $454K – $1.1M, 24 ads
- #1837 [attica](https://www.adsee.ai/ad-examples/youtube/brands/attica) — est. spend $126K – $1.1M, 25 ads
- #1840 [Carrefour Belgium](https://www.adsee.ai/ad-examples/youtube/brands/carrefour-belgium) — est. spend $334K – $1.1M, 75 ads

All brands: https://www.adsee.ai/ad-examples/youtube/brands

Spend figures are estimated ranges derived from view counts and country-level CPV benchmarks — they are not reported by the advertiser. Method: https://www.adsee.ai/methodology/ad-spend-estimates