--- title: "Toca Boca YouTube Ads: Top Video Commercials | AdSee" description: "Explore Toca Boca YouTube ads with 37.8M views across 28 markets. See top video ad creatives, estimated spend ranges, and campaign metrics." url: "https://www.adsee.ai/ad-examples/youtube/brands/toca-boca" --- # Inside Toca Boca YouTube Ads and Video Campaigns Toca Boca is a Swedish mobile game developer known for digital play studio apps like Toca Life World. Its YouTube advertising footprint spans 28 markets with 20+ ads and 37.8M views, frequently highlighting creative collaborations with franchises such as Wicked and Hello Kitty and Friends. Last updated: 2026-10-25T11:01:36.000Z ## Key figures - Rank: #1242 YouTube advertiser by estimated spend (https://www.adsee.ai/top-youtube-advertisers/page/7) - Company: Toca Boca AB - Category: Gaming Apps — Children's mobile game development - Headquarters: Sweden - Estimated total YouTube ad spend: $75.5K – $1.9M (all-time, estimated range) - Ads indexed: 21 - Total views: 37.8M - Markets: 28 countries the ads ran in - Verify in the Google Ads Transparency Center: https://adstransparency.google.com/advertiser/AR02644079998830379009?region=anywhere ## Most-viewed Toca Boca YouTube ads Top 20 by views, list updated October 2026. 1. [Toca Boca x Wicked for Good - Create Your Own Characters](https://www.adsee.ai/ad-examples/youtube/gaming-apps/toca-boca-x-wicked-for-good-create-your-own-characters-0YUA7WbnXzE) — 4.2M views, 30s 2. [Toca Boca x Wicked for Good — Get ready to glow with Glinda!](https://www.adsee.ai/ad-examples/youtube/gaming-apps/toca-boca-x-wicked-for-good-get-ready-to-glow-with-glinda-iCMrjGgLtLw) — 4.2M views, 30s 3. [Toca Boca x Wicked For Good - Create Your Own Characters](https://www.adsee.ai/ad-examples/youtube/gaming-apps/toca-boca-x-wicked-for-good-create-your-own-characters-XUkzL5zq25A) — 4.2M views, 10s 4. [Toca Boca x Hello Kitty and Friends: Build a Kuromi Room](https://www.adsee.ai/ad-examples/youtube/gaming-apps/toca-boca-x-hello-kitty-and-friends-build-a-kuromi-room-ATQYDFIL7VM) — 3.6M views, 30s 5. [Toca Boca x Hello Kitty and Friends - Let's Party!](https://www.adsee.ai/ad-examples/youtube/gaming-apps/toca-boca-x-hello-kitty-and-friends-let-s-party-h96MZF9HuCA) — 3.5M views, 15s 6. [Toca Boca x Wicked for Good - Reimagine Movie Moments](https://www.adsee.ai/ad-examples/youtube/gaming-apps/toca-boca-x-wicked-for-good-reimagine-movie-moments-ulbIxsYWUJE) — 2.6M views, 10s 7. [Toca Boca x Wicked: Reimagine Movie Moments](https://www.adsee.ai/ad-examples/youtube/gaming-apps/toca-boca-x-wicked-reimagine-movie-moments-6QGe0QuTkM8) — 2M views, 30s 8. [Toca Boca x Wicked for Good - Create Your Own Wicked Characters](https://www.adsee.ai/ad-examples/youtube/gaming-apps/toca-boca-x-wicked-for-good-create-your-own-wicked-character-Iwhgw6r2gPQ) — 1.5M views, 30s 9. [Build a Kuromi Room with Toca Boca x Hello Kitty and Friends](https://www.adsee.ai/ad-examples/youtube/gaming-apps/build-a-kuromi-room-with-toca-boca-x-hello-kitty-and-friends-_GyMU0BXtfw) — 1.5M views, 30s 10. [Toca Boca x Wicked for Good - Download and Play!](https://www.adsee.ai/ad-examples/youtube/gaming-apps/toca-boca-x-wicked-for-good-download-and-play-OUSvAXDFj-I) — 1.4M views, 15s 11. [Toca Boca x Wicked for Good: Wicked Style Pack](https://www.adsee.ai/ad-examples/youtube/gaming-apps/toca-boca-x-wicked-for-good-wicked-style-pack-MMjjify0BYc) — 1.1M views, 30s 12. [Toca Boca x Wicked for Good - Create Your Own Elphaba and Glinda!](https://www.adsee.ai/ad-examples/youtube/gaming-apps/toca-boca-x-wicked-for-good-create-your-own-elphaba-and-glin-z92G7iCGIA4) — 1M views, 15s 13. [Toca Boca x Wicked for Good - Create Your Own Characters](https://www.adsee.ai/ad-examples/youtube/gaming-apps/toca-boca-x-wicked-for-good-create-your-own-characters-kHgNtQqvPno) — 1M views, 30s 14. [Toca Boca x Hello Kitty and Friends - Build a Room!](https://www.adsee.ai/ad-examples/youtube/gaming-apps/toca-boca-x-hello-kitty-and-friends-build-a-room-STJu5FqQ6WU) — 920.3K views, 30s 15. [Toca Boca x Hello Kitty and Friends](https://www.adsee.ai/ad-examples/youtube/gaming-apps/toca-boca-x-hello-kitty-and-friends-5y71dWEQJzk) — 873.6K views, 30s 16. [Toca Boca x Hello Kitty and Friends — Build the Cutest Party Ever!](https://www.adsee.ai/ad-examples/youtube/gaming-apps/toca-boca-x-hello-kitty-and-friends-build-the-cutest-party-e-THCrydXq3zk) — 834.8K views, 30s 17. [Toca Boca x Hello Kitty and Friends - Download and Play!](https://www.adsee.ai/ad-examples/youtube/gaming-apps/toca-boca-x-hello-kitty-and-friends-download-and-play-WOb0_Kxe8uw) — 780.9K views, 30s 18. [Toca Boca x Hello Kitty and Friends Party](https://www.adsee.ai/ad-examples/youtube/gaming-apps/toca-boca-x-hello-kitty-and-friends-party-u1JR8tV3sGE) — 656.1K views, 30s 19. [Toca Boca x Hello Kitty and Friends: Build a Room](https://www.adsee.ai/ad-examples/youtube/gaming-apps/toca-boca-x-hello-kitty-and-friends-build-a-room-mR9xZobpsDU) — 524.5K views, 30s 20. [Toca Boca x Hello Kitty and Friends Collaboration](https://www.adsee.ai/ad-examples/youtube/gaming-apps/toca-boca-x-hello-kitty-and-friends-collaboration-p3d4nLUr0qU) — 388.7K views, 15s ## About Toca Boca Toca Boca is a Swedish mobile game developer that creates digital play studio apps and toys for children, including the popular Toca Life World app. Founded in 2010 in Stockholm, Sweden, the studio designs open-ended, child-friendly games focused on imagination rather than high scores or competition. The company operates as a subsidiary of Spin Master, serving a global audience. ## Toca Boca YouTube ads — FAQ ### What is Toca Boca? Toca Boca is a Swedish mobile game developer that creates digital play studio apps and toys for children. Founded in Stockholm, Sweden, and operating as a subsidiary of Spin Master, Toca Boca focuses on open-ended, child-friendly games designed around imagination rather than competition. ### What are Toca Boca's YouTube ads about? Toca Boca's YouTube ads highlight in-game collaborations and creative activities. Major recurring themes include special partnerships such as Wicked for Good and Hello Kitty and Friends, encouraging players to create characters, build themed rooms, and reimagine scenes. ### What video formats does Toca Boca use for its YouTube ads? Toca Boca uses an even balance of vertical Shorts-style and horizontal videos. Most of Toca Boca's video ads run between 16 and 30 seconds, alongside a smaller selection of short 15-second spots. ### In which languages does Toca Boca advertise on YouTube? Toca Boca advertises entirely in English on YouTube, despite the developer being based in Sweden. ### How many YouTube ads does Toca Boca run? AdSee has indexed 21 YouTube ads from Toca Boca, with 37.8M views in total, shown in 28 countries. ### Where does Toca Boca advertise on YouTube? Toca Boca's YouTube ads in the AdSee library ran most often in the United States, Germany, Myanmar, Iraq and Hungary. In total they were shown in 28 countries. ### How much does Toca Boca spend on YouTube ads? AdSee estimates Toca Boca's YouTube ad spend at $75.5K – $1.9M. The estimate is calculated from the views of its indexed ads and typical cost-per-view rates in the countries where they ran; it is not spend reported by Toca Boca. ### What is Toca Boca's most-viewed YouTube ad? The most-viewed Toca Boca ad in the AdSee library is “Toca Boca x Wicked for Good - Create Your Own Characters”, with 4.3M views on YouTube. ### Where can I verify Toca Boca's ads? Toca Boca's ads can be checked in the Google Ads Transparency Center, which lists the ads of the advertiser account behind them: https://adstransparency.google.com/advertiser/AR02644079998830379009?region=anywhere ## More top Gaming Apps advertisers - #1184 [Playgama](https://www.adsee.ai/ad-examples/youtube/brands/playgama) — est. spend $81.3K – $2.0M, 95 ads - #1346 [SNK](https://www.adsee.ai/ad-examples/youtube/brands/snk) — est. spend $68.1K – $1.7M, 165 ads - #1351 [World of Warships](https://www.adsee.ai/ad-examples/youtube/brands/world-of-warships-2) — est. spend $67.8K – $1.7M, 23 ads - #1368 [THQ Nordic](https://www.adsee.ai/ad-examples/youtube/brands/thq-nordic) — est. spend $367K – $1.7M, 22 ads - #1407 [ARC Raiders](https://www.adsee.ai/ad-examples/youtube/brands/arc-raiders) — est. spend $97.0K – $1.6M, 47 ads - #1415 [Tradeit](https://www.adsee.ai/ad-examples/youtube/brands/tradeit) — est. spend $64.2K – $1.6M, 25 ads - #1449 [Dying Light](https://www.adsee.ai/ad-examples/youtube/brands/dying-light) — est. spend $155K – $1.6M, 174 ads - #1473 [UFreeGames](https://www.adsee.ai/ad-examples/youtube/brands/ufreegames) — est. spend $60.3K – $1.5M, 12 ads All brands: https://www.adsee.ai/ad-examples/youtube/brands Spend figures are estimated ranges derived from view counts and country-level CPV benchmarks — they are not reported by the advertiser. Method: https://www.adsee.ai/methodology/ad-spend-estimates