--- title: "Thomann YouTube Ads: 30+ Video Ad Examples | AdSee" description: "Explore Thomann YouTube ads across 23 markets with 28.9M views. See top video campaigns, sales promotions, and estimated ad spend." url: "https://www.adsee.ai/ad-examples/youtube/brands/thomann" --- # Thomann YouTube Ads and Video Campaigns Thomann is a German retailer offering musical instruments, studio equipment, pro audio gear, and lighting. With 30+ ads and 28.9M views across 23 markets, its YouTube video campaigns highlight sales events like Cyberweek and Music Days, instrument repair services, and passion for music. Last updated: 2026-10-25T11:01:36.000Z ## Key figures - Rank: #1986 YouTube advertiser by estimated spend (https://www.adsee.ai/top-youtube-advertisers/page/10) - Company: Thomann GmbH - Category: Retail Ecommerce — Musical instruments retail - Headquarters: Germany - Estimated total YouTube ad spend: $86.6K – $1.0M (all-time, estimated range) - Ads indexed: 38 - Total views: 28.9M - Markets: 23 countries the ads ran in - Verify in the Google Ads Transparency Center: https://adstransparency.google.com/advertiser/AR07169010426657636353?region=anywhere ## Most-viewed Thomann YouTube ads Top 19 by views, list updated October 2026. 1. [Thomann — Play It. Feel It.](https://www.adsee.ai/ad-examples/youtube/retail-ecommerce/thomann-play-it-feel-it-Si4skIWaqiQ) — 12M views, 51s 2. [Thomann — Play It. Feel It.](https://www.adsee.ai/ad-examples/youtube/entertainment-media/thomann-play-it-feel-it-Z1Jv4-RXC2o) — 8.1M views, 27s 3. [Thomann — Play It. Feel It.](https://www.adsee.ai/ad-examples/youtube/entertainment-media/thomann-play-it-feel-it-aiPNeCHeMVM) — 2.6M views, 51s 4. [Thomann — Music Is Our Passion](https://www.adsee.ai/ad-examples/youtube/retail-ecommerce/thomann-music-is-our-passion-IwBJMiY0-Tg) — 2M views, 57s 5. [Thomann — Music is Our Passion](https://www.adsee.ai/ad-examples/youtube/retail-ecommerce/thomann-music-is-our-passion-maB8vLXFseo) — 1.1M views, 60s 6. [th.mann — Music connects us](https://www.adsee.ai/ad-examples/youtube/retail-ecommerce/th-mann-music-connects-us-BQ1Ykhf4QDU) — 677.9K views, 84s 7. [Thomann — We Fix Your Instruments](https://www.adsee.ai/ad-examples/youtube/retail-ecommerce/thomann-we-fix-your-instruments-wH6GBDEDrq0) — 663K views, 60s 8. [Thomann Music Days - Summer Sale Up to 60% Off](https://www.adsee.ai/ad-examples/youtube/retail-ecommerce/thomann-music-days-summer-sale-up-to-60-off-oivdqzdQwtg) — 85.5K views, 15s 9. [Thomann Cyberweek Tower Challenge](https://www.adsee.ai/ad-examples/youtube/retail-ecommerce/thomann-cyberweek-tower-challenge-Gk6I2heX06c) — 77.7K views, 42s 10. [Thomann Music Days Sale](https://www.adsee.ai/ad-examples/youtube/retail-ecommerce/thomann-music-days-sale-IqJuyRfKBcc) — 73.9K views, 15s 11. [Thomann Music Days: Save up to 60% and build your setup](https://www.adsee.ai/ad-examples/youtube/retail-ecommerce/thomann-music-days-save-up-to-60-and-build-your-setup-n5SC1MIRcEs) — 71.3K views, 15s 12. [Thomann Cyber Week - Don't Miss Out!](https://www.adsee.ai/ad-examples/youtube/retail-ecommerce/thomann-cyber-week-don-t-miss-out-YLpamM6P3iY) — 66.4K views, 12s 13. [th.mann — Musik verbindet](https://www.adsee.ai/ad-examples/youtube/retail-ecommerce/th-mann-musik-verbindet-dSNvDIoU0Jk) — 61.4K views, 84s 14. [Hughes & Kettner Black Spirit 200 Amp Demo](https://www.adsee.ai/ad-examples/youtube/other/hughes-kettner-black-spirit-200-amp-demo-S5e7gF2dcf4) — 51.8K views, 59s 15. [Thomann - Music is my resolution](https://www.adsee.ai/ad-examples/youtube/retail-ecommerce/thomann-music-is-my-resolution-pBZjTEogIkA) — 50.3K views, 10s 16. [Thomann Cadeautips voor Muzikanten - Christmas Gift Ideas](https://www.adsee.ai/ad-examples/youtube/retail-ecommerce/thomann-cadeautips-voor-muzikanten-christmas-gift-ideas-zsaOO0164QI) — 49.4K views, 15s 17. [Thomann Music Days - Up to 60% Off Summer Deals](https://www.adsee.ai/ad-examples/youtube/retail-ecommerce/thomann-music-days-up-to-60-off-summer-deals-YZmYhI1gvC0) — 36.3K views, 12s 18. [Thomann Cyber Week Sale - Up to 70% Off](https://www.adsee.ai/ad-examples/youtube/retail-ecommerce/thomann-cyber-week-sale-up-to-70-off-mtFJH0-j-ME) — 34.8K views, 15s 19. [Thomann - Music is My Best Purpose](https://www.adsee.ai/ad-examples/youtube/retail-ecommerce/thomann-music-is-my-best-purpose-kq9Le2PLZ-Q) — 33.1K views, 10s ## About Thomann Thomann is a German retailer specializing in musical instruments, studio equipment, pro audio gear, and lighting. Founded in 1954 by Hans Thomann Sr. in Treppendorf, Germany, the family-owned company operates Europe's largest online music store and physical campus. It sells direct-to-consumer and to professional venues globally through its main e-commerce platform. ## Thomann YouTube ads — FAQ ### What does Thomann advertise on YouTube? Thomann is a German musical instruments and audio gear retailer based in Treppendorf, Germany. Its YouTube ads promote products and services across musical instruments, studio equipment, lighting, and pro audio gear. ### What are Thomann's YouTube ads about? Thomann's YouTube ads highlight brand messages like "Play It. Feel It." and "Music Is Our Passion." Campaigns also feature seasonal promotions, such as Music Days sales and Cyberweek challenges, alongside repair services for instruments. ### What ad formats does Thomann use on YouTube? Thomann relies primarily on vertical Shorts-style videos rather than horizontal spots. Most of these video ads range from brief 15-second clips to 60-second features. ### In which languages does Thomann advertise on YouTube? Thomann advertises predominantly in English, followed by Polish and German. ### How many YouTube ads does Thomann run? AdSee has indexed 38 YouTube ads from Thomann, with 28.9M views in total, shown in 23 countries. ### Where does Thomann advertise on YouTube? Thomann's YouTube ads in the AdSee library ran most often in Germany, Poland, the Netherlands, Spain and Austria. In total they were shown in 23 countries. ### How much does Thomann spend on YouTube ads? AdSee estimates Thomann's YouTube ad spend at $86.6K – $1.0M. The estimate is calculated from the views of its indexed ads and typical cost-per-view rates in the countries where they ran; it is not spend reported by Thomann. ### What is Thomann's most-viewed YouTube ad? The most-viewed Thomann ad in the AdSee library is “Thomann — Play It. Feel It.”, with 12.1M views on YouTube. ### Where can I verify Thomann's ads? Thomann's ads can be checked in the Google Ads Transparency Center, which lists the ads of the advertiser account behind them: https://adstransparency.google.com/advertiser/AR07169010426657636353?region=anywhere ## More top Retail Ecommerce advertisers - #1976 [Dyson](https://www.adsee.ai/ad-examples/youtube/brands/dyson-7) — est. spend $189K – $1.0M, 23 ads - #1977 [Action](https://www.adsee.ai/ad-examples/youtube/brands/action-2) — est. spend $87.3K – $1.0M, 15 ads - #1978 [Decathlon](https://www.adsee.ai/ad-examples/youtube/brands/decathlon-4) — est. spend $40.7K – $1.0M, 180 ads - #1979 [JYSK](https://www.adsee.ai/ad-examples/youtube/brands/jysk-19) — est. spend $413K – $1.0M, 33 ads - #1982 [SFD](https://www.adsee.ai/ad-examples/youtube/brands/sfd) — est. spend $86.8K – $1.0M, 28 ads - #1988 [Krëfel](https://www.adsee.ai/ad-examples/youtube/brands/kr-fel) — est. spend $411K – $1.0M, 63 ads - #1994 [eMAG](https://www.adsee.ai/ad-examples/youtube/brands/emag) — est. spend $251K – $1.0M, 48 ads - #1997 [Forager Project](https://www.adsee.ai/ad-examples/youtube/brands/forager-project) — est. spend $400K – $999K, 19 ads All brands: https://www.adsee.ai/ad-examples/youtube/brands Spend figures are estimated ranges derived from view counts and country-level CPV benchmarks — they are not reported by the advertiser. Method: https://www.adsee.ai/methodology/ad-spend-estimates