--- title: "Sun Bum YouTube Ads: 40+ Video Ad Examples | AdSee" description: "Browse 40+ Sun Bum YouTube ads with 20.9M views across 2 markets. Explore top video creative, view counts, and estimated ad spend." url: "https://www.adsee.ai/ad-examples/youtube/brands/sun-bum" --- # Sun Bum YouTube Ads and Video Campaigns Sun Bum is an American personal care brand producing vegan and reef-friendly sun care, hair care, lip balms, and skin care products. Across 40+ YouTube ads and 20.9M views in 2 markets, its video campaigns spotlight daily moisturizers with SPF, mineral sunscreens, and coastal lifestyle messaging. Last updated: 2026-10-25T11:01:36.000Z ## Key figures - Rank: #1934 YouTube advertiser by estimated spend (https://www.adsee.ai/top-youtube-advertisers/page/10) - Company: Sun Bum LLC - Category: DTC — Sun care and personal care products - Headquarters: United States - Estimated total YouTube ad spend: $314K – $1.0M (all-time, estimated range) - Ads indexed: 42 - Total views: 20.9M - Markets: 2 countries the ads ran in - Verify in the Google Ads Transparency Center: https://adstransparency.google.com/advertiser/AR13174689859811409921?region=anywhere ## Most-viewed Sun Bum YouTube ads Top 20 by views, list updated October 2026. 1. [Sometimes doing nothing... isn't a waste of time.](https://www.adsee.ai/ad-examples/youtube/other/sometimes-doing-nothing-isn-t-a-waste-of-time-ZDV32irJzTA) — 2M views, 23s 2. [Sun Bum Daily Body Lotion](https://www.adsee.ai/ad-examples/youtube/dtc/sun-bum-daily-body-lotion-mvyrSjpiB5A) — 1.5M views, 15s 3. [Sun Bum Daily Face - Moisturizer + SPF](https://www.adsee.ai/ad-examples/youtube/dtc/sun-bum-daily-face-moisturizer-spf-KAoCS0bSIFQ) — 1.5M views, 16s 4. [Sun Bum Daily Gel — Moisturizer + SPF in one](https://www.adsee.ai/ad-examples/youtube/dtc/sun-bum-daily-gel-moisturizer-spf-in-one-EZvEATsu6iM) — 1.4M views, 17s 5. [MTN.BUM by Sun Bum - Mineral Sunscreen Face Stick](https://www.adsee.ai/ad-examples/youtube/dtc/mtn-bum-by-sun-bum-mineral-sunscreen-face-stick--NwUTPLNYlI) — 1.3M views, 15s 6. [Sun Bum — Embrace the Moment](https://www.adsee.ai/ad-examples/youtube/dtc/sun-bum-embrace-the-moment-_kHvkWxwa4g) — 1.2M views, 30s 7. [Sun Bum Mineral Sunscreen - Water Resistant](https://www.adsee.ai/ad-examples/youtube/dtc/sun-bum-mineral-sunscreen-water-resistant-Dfxa9oWI-Kk) — 1M views, 11s 8. [Sun Bum Daily Glow — Moisturizer + SPF in one](https://www.adsee.ai/ad-examples/youtube/dtc/sun-bum-daily-glow-moisturizer-spf-in-one-YjKG-YxF4P4) — 991.9K views, 18s 9. [Sun Bum — Smell Test](https://www.adsee.ai/ad-examples/youtube/dtc/sun-bum-smell-test-EGSQvWVLmRs) — 860.4K views, 18s 10. [Sun Bum - Coastal Lifestyle Ad](https://www.adsee.ai/ad-examples/youtube/dtc/sun-bum-coastal-lifestyle-ad-A893taGyWHs) — 803K views, 15s 11. [Sun Bum - Summer Vibes](https://www.adsee.ai/ad-examples/youtube/dtc/sun-bum-summer-vibes-T6qAhTXAW4c) — 671.5K views, 15s 12. [Sun Bum Kids - Painting a Ramp](https://www.adsee.ai/ad-examples/youtube/dtc/sun-bum-kids-painting-a-ramp-PW8A8b91N1U) — 671.2K views, 10s 13. [MTN. BUM by Sun Bum](https://www.adsee.ai/ad-examples/youtube/dtc/mtn-bum-by-sun-bum-qKctXO198uI) — 588.7K views, 5s 14. [The 2026 Bum Rush Surfing Competition](https://www.adsee.ai/ad-examples/youtube/other/the-2026-bum-rush-surfing-competition-rN4AErpzeOU) — 585.2K views, 23s 15. [Sun Bum — Trust The Bum](https://www.adsee.ai/ad-examples/youtube/dtc/sun-bum-trust-the-bum-x6hmzEaguBk) — 575.3K views, 15s 16. [Sun Bum — Playful Bocce Ball Ad](https://www.adsee.ai/ad-examples/youtube/dtc/sun-bum-playful-bocce-ball-ad-cbrSHaUrC3g) — 418.7K views, 10s 17. [Sun Bum Mineral — It's Sunscreen. It's Mineral.](https://www.adsee.ai/ad-examples/youtube/dtc/sun-bum-mineral-it-s-sunscreen-it-s-mineral-qGfnN74jBTM) — 383.9K views, 30s 18. [MTN.BUM by Sun Bum - Mountain Sunscreen Ad](https://www.adsee.ai/ad-examples/youtube/dtc/mtn-bum-by-sun-bum-mountain-sunscreen-ad-_bzxMQ6MTn0) — 363.7K views, 30s 19. [Sun Bum — Beach Lifestyle](https://www.adsee.ai/ad-examples/youtube/dtc/sun-bum-beach-lifestyle-3ZR4irIgPXg) — 361.6K views, 9s 20. [Sun Bum Mineral - Blends right in.](https://www.adsee.ai/ad-examples/youtube/dtc/sun-bum-mineral-blends-right-in-mHk_JcSKv0s) — 321.8K views, 15s ## About Sun Bum Sun Bum is an American personal care brand specializing in sun care, hair care, lip balms, and skin care products. Founded in 2010 in Cocoa Beach, Florida, the company develops vegan and reef-friendly sunscreens designed for outdoor and beach lifestyle consumers. In 2019, Sun Bum was acquired by S.C. Johnson & Son and continues to sell globally via direct-to-consumer and retail channels. ## Sun Bum YouTube ads — FAQ ### What is Sun Bum? Sun Bum is an American personal care brand founded in Florida that specializes in sun care, hair care, lip balms, and skin care products. It focuses on vegan and reef-friendly sunscreens designed for outdoor and beach lifestyle consumers. ### What are Sun Bum's YouTube ads about? Sun Bum's YouTube ads focus on products like mineral sunscreens, daily face moisturizers with SPF, body lotions, and mineral face sticks. Many ads also feature coastal lifestyle themes and relaxed outdoor moments. ### What formats does Sun Bum use for its YouTube ads? Sun Bum primarily uses horizontal video ads alongside vertical formats, with ad lengths evenly split between short spots under 15 seconds and 16- to 30-second videos. ### In which languages does Sun Bum advertise on YouTube? Sun Bum advertises on YouTube entirely in English for its campaigns originated from the United States. ### How many YouTube ads does Sun Bum run? AdSee has indexed 42 YouTube ads from Sun Bum, with 20.9M views in total, shown in 2 countries. ### Where does Sun Bum advertise on YouTube? Sun Bum's YouTube ads in the AdSee library ran most often in the United States and Australia. ### How much does Sun Bum spend on YouTube ads? AdSee estimates Sun Bum's YouTube ad spend at $314K – $1.0M. The estimate is calculated from the views of its indexed ads and typical cost-per-view rates in the countries where they ran; it is not spend reported by Sun Bum. ### What is Sun Bum's most-viewed YouTube ad? The most-viewed Sun Bum ad in the AdSee library is “Sometimes doing nothing... isn't a waste of time.”, with 2.0M views on YouTube. ### Where can I verify Sun Bum's ads? Sun Bum's ads can be checked in the Google Ads Transparency Center, which lists the ads of the advertiser account behind them: https://adstransparency.google.com/advertiser/AR13174689859811409921?region=anywhere ## More top DTC advertisers - #1924 [LaVita](https://www.adsee.ai/ad-examples/youtube/brands/lavita) — est. spend $121K – $1.1M, 26 ads - #1928 [NATURTREU](https://www.adsee.ai/ad-examples/youtube/brands/naturtreu) — est. spend $195K – $1.1M, 67 ads - #1930 [SunGod](https://www.adsee.ai/ad-examples/youtube/brands/sungod) — est. spend $105K – $1.1M, 35 ads - #1937 [LINTICO](https://www.adsee.ai/ad-examples/youtube/brands/lintico) — est. spend $41.9K – $1.0M, 225 ads - #1940 [PLAUD](https://www.adsee.ai/ad-examples/youtube/brands/plaud) — est. spend $62.6K – $1.0M, 103 ads - #1949 [Yuma](https://www.adsee.ai/ad-examples/youtube/brands/yuma) — est. spend $100K – $1.0M, 35 ads - #1950 [dryrobe](https://www.adsee.ai/ad-examples/youtube/brands/dryrobe) — est. spend $145K – $1.0M, 46 ads - #1952 [dbrand](https://www.adsee.ai/ad-examples/youtube/brands/dbrand) — est. spend $103K – $1.0M, 21 ads All brands: https://www.adsee.ai/ad-examples/youtube/brands Spend figures are estimated ranges derived from view counts and country-level CPV benchmarks — they are not reported by the advertiser. Method: https://www.adsee.ai/methodology/ad-spend-estimates