--- title: "STV YouTube Ads: Watch Video Ad Examples | AdSee" description: "Explore top STV YouTube ads, estimated spend ranges, and 10.3M total views in the UK. Discover how the broadcaster promotes its content." url: "https://www.adsee.ai/ad-examples/youtube/brands/stv" --- # STV YouTube ads and video campaign examples STV is Scotland's primary free-to-air public television broadcaster and streaming service, offering news, sports, and entertainment. Across 16 ads and 10.3M views in the UK, its YouTube advertising primarily spotlights shows streaming on STV Player alongside promotions for STV Radio. Last updated: 2026-10-25T11:01:36.000Z ## Key figures - Rank: #3887 YouTube advertiser by estimated spend (https://www.adsee.ai/top-youtube-advertisers/page/20) - Company: STV Group plc - Category: Entertainment Media — Television broadcasting and streaming - Headquarters: United Kingdom - Estimated total YouTube ad spend: $134K – $331K (all-time, estimated range) - Ads indexed: 16 - Total views: 10.3M - Markets: 1 countries the ads ran in - Verify in the Google Ads Transparency Center: https://adstransparency.google.com/advertiser/AR12212659104388218881?region=anywhere ## Most-viewed STV YouTube ads Top 16 by views, list updated October 2026. 1. [Wildfire - Watch Now on STV Player](https://www.adsee.ai/ad-examples/youtube/entertainment-media/wildfire-watch-now-on-stv-player-1KP9dIgpktQ) — 3.4M views, 30s 2. [The Rook](https://www.adsee.ai/ad-examples/youtube/entertainment-media/the-rook-0gTHtb20tt4) — 1.7M views, 30s 3. [The Bridge](https://www.adsee.ai/ad-examples/youtube/entertainment-media/the-bridge-Fdq_gmZnly0) — 1M views, 30s 4. [STV RADIO! - Scotland's Newest Radio Station](https://www.adsee.ai/ad-examples/youtube/entertainment-media/stv-radio-scotland-s-newest-radio-station-Q0OspONU7ko) — 1M views, 11s 5. [Coroner - STV Player](https://www.adsee.ai/ad-examples/youtube/entertainment-media/coroner-stv-player-4swPsEJ-ZYY) — 767.8K views, 6s 6. [Betrayal - STV Player](https://www.adsee.ai/ad-examples/youtube/entertainment-media/betrayal-stv-player-UIy0zxXrzes) — 592.7K views, 30s 7. [Red Rock](https://www.adsee.ai/ad-examples/youtube/entertainment-media/red-rock-_4kS4A8ipMc) — 413.5K views, 15s 8. [The Lady - From The Producers of The Crown](https://www.adsee.ai/ad-examples/youtube/entertainment-media/the-lady-from-the-producers-of-the-crown-pNLTEVQDtmU) — 411.2K views, 30s 9. [Coroner](https://www.adsee.ai/ad-examples/youtube/entertainment-media/coroner-qOXQv5F9E1k) — 401.8K views, 30s 10. [STV Radio — Scotland's newest radio station](https://www.adsee.ai/ad-examples/youtube/entertainment-media/stv-radio-scotland-s-newest-radio-station-Jl1SAmT1kDQ) — 374.8K views, 30s 11. [Manhunt: Deadly Games](https://www.adsee.ai/ad-examples/youtube/entertainment-media/manhunt-deadly-games-w9P7Des-Csc) — 283K views, 30s 12. [800 Words.](https://www.adsee.ai/ad-examples/youtube/real-estate/800-words-13-pxu2_VV0) — 220.5K views, 30s 13. [Eden — Watch Now](https://www.adsee.ai/ad-examples/youtube/entertainment-media/eden-watch-now-jEfgOleN3Sc) — 164.8K views, 30s 14. [The Catch](https://www.adsee.ai/ad-examples/youtube/entertainment-media/the-catch-9kQxI8ArB6c) — 164.1K views, 30s 15. [Weld — A Fresh Start](https://www.adsee.ai/ad-examples/youtube/real-estate/weld-a-fresh-start-RfraOMzgwyw) — 99.7K views, 30s 16. [Nurses — It's Who They Are And What They Do](https://www.adsee.ai/ad-examples/youtube/entertainment-media/nurses-it-s-who-they-are-and-what-they-do-cecDv5K9DMc) — 66.7K views, 30s ## About STV STV is Scotland's primary free-to-air public television broadcaster and streaming service, operating the Channel 3 network licences in Central and Northern Scotland. Owned by STV Group plc, it provides local news, live sports, and entertainment programming on terrestrial TV as well as nationwide via the STV Player streaming platform. Originally launched in 1957 as Scottish Television, the company also produces original drama and factual content through STV Studios. ## STV YouTube ads — FAQ ### What is STV? STV is a Scottish free-to-air public television broadcaster and streaming service operated by STV Group plc. It broadcasts local news, live sports, and entertainment programming on terrestrial TV and provides nationwide streaming via the STV Player platform. ### What are STV's YouTube ads about? STV's YouTube ads primarily promote content available to stream on STV Player, including drama and crime series such as Wildfire, Coroner, Betrayal, and The Bridge. Other ads spotlight STV Radio as Scotland's newest radio station. ### What video formats does STV use for YouTube ads? STV uses exclusively horizontal video ads on YouTube. The majority of these campaigns are standard 16-to-30-second spots, alongside some shorter 15-second commercials. ### In which languages does STV advertise on YouTube? STV advertises entirely in English on YouTube, catering to audiences in Scotland and across the wider United Kingdom. ### How many YouTube ads does STV run? AdSee has indexed 16 YouTube ads from STV, with 10.3M views in total, shown in 1 country. ### Where does STV advertise on YouTube? STV's YouTube ads in the AdSee library ran most often in the United Kingdom. ### How much does STV spend on YouTube ads? AdSee estimates STV's YouTube ad spend at $134K – $331K. The estimate is calculated from the views of its indexed ads and typical cost-per-view rates in the countries where they ran; it is not spend reported by STV. ### What is STV's most-viewed YouTube ad? The most-viewed STV ad in the AdSee library is “Wildfire - Watch Now on STV Player”, with 3.4M views on YouTube. ### Where can I verify STV's ads? STV's ads can be checked in the Google Ads Transparency Center, which lists the ads of the advertiser account behind them: https://adstransparency.google.com/advertiser/AR12212659104388218881?region=anywhere ## More top Entertainment Media advertisers - #3811 [Fine Dining Lovers](https://www.adsee.ai/ad-examples/youtube/brands/fine-dining-lovers) — est. spend $138K – $346K, 13 ads - #3812 [Cinemundo](https://www.adsee.ai/ad-examples/youtube/brands/cinemundo) — est. spend $144K – $346K, 27 ads - #3832 [Hopi Hari](https://www.adsee.ai/ad-examples/youtube/brands/hopi-hari) — est. spend $114K – $342K, 32 ads - #3851 [Zero Latency VR](https://www.adsee.ai/ad-examples/youtube/brands/zero-latency-vr) — est. spend $20.2K – $337K, 21 ads - #3874 [AirHop](https://www.adsee.ai/ad-examples/youtube/brands/airhop) — est. spend $135K – $333K, 19 ads - #3876 [Wicked](https://www.adsee.ai/ad-examples/youtube/brands/wicked-2) — est. spend $131K – $333K, 21 ads - #3925 [Sri Mandir](https://www.adsee.ai/ad-examples/youtube/brands/sri-mandir) — est. spend $19.5K – $325K, 26 ads - #3930 [Titanic Praha](https://www.adsee.ai/ad-examples/youtube/brands/titanic-praha) — est. spend $36.1K – $325K, 17 ads All brands: https://www.adsee.ai/ad-examples/youtube/brands Spend figures are estimated ranges derived from view counts and country-level CPV benchmarks — they are not reported by the advertiser. Method: https://www.adsee.ai/methodology/ad-spend-estimates