---
title: "SSAB YouTube Ads: 40+ Video Ad Examples | AdSee"
description: "Browse 40+ SSAB YouTube video ads with 18.4M views across 8 markets. See estimated ad spend ranges and top video campaigns."
url: "https://www.adsee.ai/ad-examples/youtube/brands/ssab"
---

# SSAB YouTube Ads and Video Campaigns

SSAB is a Sweden-based global steel manufacturer specializing in high-strength steels and wear-resistant plates. With 40+ video ads and 18.4M views across 8 markets, its YouTube advertising highlights proprietary steel solutions like Hardox and Strenx for heavy industry, transport, and construction machinery.

Last updated: 2026-10-25T11:01:36.000Z

## Key figures

- Rank: #2120 YouTube advertiser by estimated spend (https://www.adsee.ai/top-youtube-advertisers/page/11)
- Company: SSAB AB
- Category: Other — Steel manufacturing
- Headquarters: Sweden
- Estimated total YouTube ad spend: $36.8K – $920K (all-time, estimated range)
- Ads indexed: 45
- Total views: 18.4M
- Markets: 8 countries the ads ran in
- Verify in the Google Ads Transparency Center: https://adstransparency.google.com/advertiser/AR13280701369347473409?region=anywhere

## Most-viewed SSAB YouTube ads

Top 20 by views, list updated October 2026.

1. [STRENX PERFORMANCE STEEL / SSAB](https://www.adsee.ai/ad-examples/youtube/automotive/strenx-performance-steel-ssab-qCT-uZWX6Go) — 2M views, 6s
2. [Strenx - Fight Gravity with High-Performance Steel](https://www.adsee.ai/ad-examples/youtube/b2b-services/strenx-fight-gravity-with-high-performance-steel-vKTuz4M-pjo) — 1.9M views, 39s
3. [Hardox - El Verdadero Acero](https://www.adsee.ai/ad-examples/youtube/automotive/hardox-el-verdadero-acero-vWwLYaF5eZg) — 1M views, 6s
4. [HARDOX Wear Plate - Ensure You Acquire the Genuine Product](https://www.adsee.ai/ad-examples/youtube/automotive/hardox-wear-plate-ensure-you-acquire-the-genuine-product-hON3DiJTZjg) — 869K views, 6s
5. [HARDDOX Wear Plate - Benefits for Heavy Industry](https://www.adsee.ai/ad-examples/youtube/b2b-services/harddox-wear-plate-benefits-for-heavy-industry-gRdC5MqxWrc) — 843.1K views, 15s
6. [HARDDOX® - El Acero No 1 Contra el Desgaste y Corrosión](https://www.adsee.ai/ad-examples/youtube/other/harddox-el-acero-no-1-contra-el-desgaste-y-corrosi-n-XD7omeREHkY) — 832.6K views, 11s
7. [System Edström & SSAB: Emission and Weight Reduction in Van Racking](https://www.adsee.ai/ad-examples/youtube/b2b-services/system-edstr-m-ssab-emission-and-weight-reduction-in-van-rac-Hna4QZXaUS0) — 797.8K views, 22s
8. [Hardox - Residuos Expo](https://www.adsee.ai/ad-examples/youtube/b2b-services/hardox-residuos-expo-jQPAQ1QE14s) — 726.6K views, 13s
9. [Hardox Wear Plate — The True Steel](https://www.adsee.ai/ad-examples/youtube/automotive/hardox-wear-plate-the-true-steel-445eyk0zVGA) — 669.3K views, 6s
10. [Hardox - El Acero Antidesgaste Número 1 del Mundo](https://www.adsee.ai/ad-examples/youtube/b2b-services/hardox-el-acero-antidesgaste-n-mero-1-del-mundo-v9gdeIuI5nQ) — 655K views, 13s
11. [Hardox - Wear Plate](https://www.adsee.ai/ad-examples/youtube/other/hardox-wear-plate-1EXcg1OBfr8) — 626K views, 13s
12. [Hardox - Wear Plate](https://www.adsee.ai/ad-examples/youtube/b2b-services/hardox-wear-plate-7t8khn9ixmQ) — 604.6K views, 13s
13. [Hardox - El Acero Antidesgaste Número 1 del Mundo](https://www.adsee.ai/ad-examples/youtube/automotive/hardox-el-acero-antidesgaste-n-mero-1-del-mundo-Ypx31HMcrJI) — 602.1K views, 13s
14. [Hardox® - World's #1 Wear Plate](https://www.adsee.ai/ad-examples/youtube/b2b-services/hardox-world-s-1-wear-plate-PlAbz-LgOTI) — 555.1K views, 13s
15. [Hardox Wear Plate — Bring It On](https://www.adsee.ai/ad-examples/youtube/automotive/hardox-wear-plate-bring-it-on-nf7x842qdKo) — 548K views, 6s
16. [Hardox Wear Plate - Ensure You're Getting the Original](https://www.adsee.ai/ad-examples/youtube/automotive/hardox-wear-plate-ensure-you-re-getting-the-original-WWUrqjSRz5E) — 520.3K views, 6s
17. [Hardox 500 TUF - The Best Abrasion Resistant Steel](https://www.adsee.ai/ad-examples/youtube/b2b-services/hardox-500-tuf-the-best-abrasion-resistant-steel-1QBctyMJ6pw) — 496.2K views, 17s
18. [Strenx Performance Steel: Fight Gravity](https://www.adsee.ai/ad-examples/youtube/b2b-services/strenx-performance-steel-fight-gravity-bQXoNyT0nDU) — 405.3K views, 67s
19. [Strenx Performance Steel - Fight Gravity](https://www.adsee.ai/ad-examples/youtube/automotive/strenx-performance-steel-fight-gravity-yS9bx9E0mpA) — 375.3K views, 6s
20. [Hardox 500 TUF — Superior Abrasion-Resistant Steel](https://www.adsee.ai/ad-examples/youtube/b2b-services/hardox-500-tuf-superior-abrasion-resistant-steel-Ae-iMzgJNVc) — 368.2K views, 27s

## About SSAB

SSAB is a Sweden-based global steel manufacturer specializing in advanced high-strength steels, wear-resistant plates, and sustainable steel solutions. Founded in 1978, the company produces steel sheets, plates, coils, and structural products for industries such as heavy transport, construction machinery, automotive, and infrastructure. Headquartered in Stockholm, SSAB operates primary production plants in Sweden, Finland, and the United States.

## SSAB YouTube ads — FAQ

### What is SSAB and what does it sell?

SSAB is a Sweden-based steel manufacturer that produces advanced high-strength steels, wear-resistant plates, and sustainable steel solutions. The company supplies steel sheets, plates, coils, and structural products for industries like heavy transport, automotive, infrastructure, and construction machinery.

### What are SSAB's YouTube ads about?

SSAB's YouTube ads focus primarily on its proprietary steel products, notably Hardox wear plates and Strenx performance steel. Themes highlight industrial durability against wear and corrosion, product authenticity, and applications such as weight and emission reduction in vehicle racking.

### What video formats does SSAB use for YouTube ads?

SSAB uses primarily horizontal video ads, with only a small share of vertical formats. Most of these campaigns consist of short spots lasting up to 15 seconds, alongside occasional longer videos.

### In which languages does SSAB advertise on YouTube?

SSAB advertises on YouTube primarily in Spanish, followed by English and Portuguese.

### How many YouTube ads does SSAB run?

AdSee has indexed 45 YouTube ads from SSAB, with 18.4M views in total, shown in 8 countries.

### Where does SSAB advertise on YouTube?

SSAB's YouTube ads in the AdSee library ran most often in Mexico, the United States, Brazil, Norway and Denmark. In total they were shown in 8 countries.

### How much does SSAB spend on YouTube ads?

AdSee estimates SSAB's YouTube ad spend at $36.8K – $920K. The estimate is calculated from the views of its indexed ads and typical cost-per-view rates in the countries where they ran; it is not spend reported by SSAB.

### What is SSAB's most-viewed YouTube ad?

The most-viewed SSAB ad in the AdSee library is “STRENX PERFORMANCE STEEL / SSAB”, with 2.1M views on YouTube.

### Where can I verify SSAB's ads?

SSAB's ads can be checked in the Google Ads Transparency Center, which lists the ads of the advertiser account behind them: https://adstransparency.google.com/advertiser/AR13280701369347473409?region=anywhere

## More top Other advertisers

- #2039 [OK](https://www.adsee.ai/ad-examples/youtube/brands/ok) — est. spend $377K – $975K, 31 ads
- #2048 [Pepsi MAX](https://www.adsee.ai/ad-examples/youtube/brands/pepsi-max) — est. spend $374K – $966K, 27 ads
- #2049 [VILSA](https://www.adsee.ai/ad-examples/youtube/brands/vilsa) — est. spend $393K – $966K, 43 ads
- #2072 [VELUX](https://www.adsee.ai/ad-examples/youtube/brands/velux) — est. spend $191K – $955K, 13 ads
- #2104 [Powering Colorado](https://www.adsee.ai/ad-examples/youtube/brands/powering-colorado) — est. spend $373K – $932K, 18 ads
- #2169 [ZEISS](https://www.adsee.ai/ad-examples/youtube/brands/zeiss-2) — est. spend $35.6K – $889K, 41 ads
- #2232 [MAPEI](https://www.adsee.ai/ad-examples/youtube/brands/mapei) — est. spend $42.5K – $850K, 41 ads
- #2238 [EDF Energy](https://www.adsee.ai/ad-examples/youtube/brands/edf-energy) — est. spend $79.5K – $849K, 17 ads

All brands: https://www.adsee.ai/ad-examples/youtube/brands

Spend figures are estimated ranges derived from view counts and country-level CPV benchmarks — they are not reported by the advertiser. Method: https://www.adsee.ai/methodology/ad-spend-estimates