---
title: "SNCF YouTube Ads: 50+ Video Ad Examples | AdSee"
description: "Explore 50+ SNCF YouTube ads with 44.8M views across 2 markets. See top video creatives, estimated spend ranges, and regional campaign strategies."
url: "https://www.adsee.ai/ad-examples/youtube/brands/sncf"
---

# SNCF YouTube Ads: Explore Video Campaigns and Spend

SNCF operates passenger rail services, freight transport, and rail infrastructure across France and Europe. In this library, its 50+ YouTube ads have accumulated 44.8M views across 2 markets. Campaigns highlight regional train travel, discount ticketing, and recruitment for SNCF Réseau infrastructure roles.

Last updated: 2026-10-25T11:01:36.000Z

## Key figures

- Rank: #2230 YouTube advertiser by estimated spend (https://www.adsee.ai/top-youtube-advertisers/page/12)
- Company: Société Nationale des Chemins de fer Français
- Category: Travel Hospitality — Rail transport services
- Headquarters: France
- Estimated total YouTube ad spend: $224K – $851K (all-time, estimated range)
- Ads indexed: 51
- Total views: 44.8M
- Markets: 2 countries the ads ran in
- Verify in the Google Ads Transparency Center: https://adstransparency.google.com/advertiser/AR15165274040341364737?region=anywhere

## Most-viewed SNCF YouTube ads

Top 20 by views, list updated October 2026.

1. [SNCF — Join Our Team](https://www.adsee.ai/ad-examples/youtube/travel-hospitality/sncf-join-our-team-XUMNsmzKtjc) — 14.7M views, 15s
2. [SNCF - Careers for Everyone](https://www.adsee.ai/ad-examples/youtube/b2b-services/sncf-careers-for-everyone-OVb-OGjZVUw) — 5.2M views, 20s
3. [SNCF — Careers](https://www.adsee.ai/ad-examples/youtube/b2b-services/sncf-careers-gAcuKMKMDac) — 4.1M views, 20s
4. [Voyagez en Nouvelle-Aquitaine with SNCF](https://www.adsee.ai/ad-examples/youtube/travel-hospitality/voyagez-en-nouvelle-aquitaine-with-sncf-0TjzpiG1R7Y) — 2.3M views, 14s
5. [SNCF - Billets Jeunes pour moins de 28 ans](https://www.adsee.ai/ad-examples/youtube/travel-hospitality/sncf-billets-jeunes-pour-moins-de-28-ans-PJjkj2fl-xA) — 1.1M views, 10s
6. [TER Breizhgo — Travel for your important moments](https://www.adsee.ai/ad-examples/youtube/travel-hospitality/ter-breizhgo-travel-for-your-important-moments-4iO4y6d4Fko) — 1.1M views, 30s
7. [Viaje a Nueva Aquitania](https://www.adsee.ai/ad-examples/youtube/travel-hospitality/viaje-a-nueva-aquitania-pzi64wSVjYA) — 1.1M views, 14s
8. [Nomad Train — 50% Off for Under 26s in Normandy & Paris](https://www.adsee.ai/ad-examples/youtube/travel-hospitality/nomad-train-50-off-for-under-26s-in-normandy-paris-qEY2uponWgo) — 901.9K views, 20s
9. [SNCF Réseau: Night work on high-speed line](https://www.adsee.ai/ad-examples/youtube/other/sncf-r-seau-night-work-on-high-speed-line-z6aM9FnyU9I) — 879.6K views, 15s
10. [SNCF Réseau Recruits Construction Profiles](https://www.adsee.ai/ad-examples/youtube/b2b-services/sncf-r-seau-recruits-construction-profiles-YQ-AsnMc0wM) — 817.4K views, 15s
11. [Nomad Train - 50% Off for Under 26s in Normandy & Paris](https://www.adsee.ai/ad-examples/youtube/travel-hospitality/nomad-train-50-off-for-under-26s-in-normandy-paris-hdSNCXMb3Z8) — 783.7K views, 10s
12. [SNCF - Billets Petit Prix à 5€](https://www.adsee.ai/ad-examples/youtube/travel-hospitality/sncf-billets-petit-prix-5-ufJTKkXypDY) — 720.3K views, 10s
13. [TER Nouvelle-Aquitaine — Travel, Explore, Discover](https://www.adsee.ai/ad-examples/youtube/travel-hospitality/ter-nouvelle-aquitaine-travel-explore-discover-VKnbw6wDT9o) — 702.9K views, 15s
14. [TER Nouvelle-Aquitaine: Travel, Explore, Discover](https://www.adsee.ai/ad-examples/youtube/travel-hospitality/ter-nouvelle-aquitaine-travel-explore-discover-iHXnmYgs6Tc) — 687.2K views, 15s
15. [TER Breizhgo — Travel for important moments](https://www.adsee.ai/ad-examples/youtube/travel-hospitality/ter-breizhgo-travel-for-important-moments-K-Vx3dDtbh8) — 686.4K views, 31s
16. [TER Nouvelle-Aquitaine: Journeys that bring us closer](https://www.adsee.ai/ad-examples/youtube/travel-hospitality/ter-nouvelle-aquitaine-journeys-that-bring-us-closer-tMEkHj632ZE) — 587.9K views, 15s
17. [Nomad Train - Bonne Rentrée Offer](https://www.adsee.ai/ad-examples/youtube/travel-hospitality/nomad-train-bonne-rentr-e-offer-2WPC6iAoC4A) — 574.7K views, 20s
18. [TER Nouvelle-Aquitaine: Viaja, explora y descubre la región](https://www.adsee.ai/ad-examples/youtube/travel-hospitality/ter-nouvelle-aquitaine-viaja-explora-y-descubre-la-regi-n-lFcX8YuA5JA) — 570.6K views, 15s
19. [TER Nouvelle-Aquitaine: Viaja, explora y descubre la región](https://www.adsee.ai/ad-examples/youtube/travel-hospitality/ter-nouvelle-aquitaine-viaja-explora-y-descubre-la-regi-n-Ub7HkAYruyI) — 565.5K views, 20s
20. [TER Nouvelle-Aquitaine — Viaja, explora y descubre la región](https://www.adsee.ai/ad-examples/youtube/travel-hospitality/ter-nouvelle-aquitaine-viaja-explora-y-descubre-la-regi-n-vp_V5rM3Pbo) — 553.7K views, 15s

## About SNCF

SNCF (Société Nationale des Chemins de fer Français) is France's state-owned national railway company, founded in 1938. The group operates passenger rail services, freight transportation, and rail infrastructure management across France and Europe. Its passenger services include high-speed rail lines such as TGV INOUI and OUIGO, as well as regional TER and Intercités services.

## SNCF YouTube ads — FAQ

### What is SNCF?

SNCF (Société Nationale des Chemins de fer Français) is France's state-owned national railway company. It operates passenger rail services, freight transportation, and rail infrastructure management across France and Europe, including high-speed lines like TGV INOUI and regional TER networks.

### What are SNCF's YouTube ads about?

SNCF's YouTube ads frequently highlight recruitment and career opportunities, youth travel discounts, and regional passenger train journeys across France. The company also features infrastructure projects and night maintenance work carried out on high-speed rail lines.

### What ad formats does SNCF use on YouTube?

SNCF primarily utilizes short horizontal video ads up to 15 seconds long. The company also deploys a mix of 16- to 30-second videos alongside vertical Shorts-style spots.

### In which languages does SNCF advertise on YouTube?

SNCF advertises mainly in French, reflecting its base in France. The company also presents select campaigns in Spanish.

### How many YouTube ads does SNCF run?

AdSee has indexed 51 YouTube ads from SNCF, with 44.8M views in total, shown in 2 countries.

### Where does SNCF advertise on YouTube?

SNCF's YouTube ads in the AdSee library ran most often in France and Spain.

### How much does SNCF spend on YouTube ads?

AdSee estimates SNCF's YouTube ad spend at $224K – $851K. The estimate is calculated from the views of its indexed ads and typical cost-per-view rates in the countries where they ran; it is not spend reported by SNCF.

### What is SNCF's most-viewed YouTube ad?

The most-viewed SNCF ad in the AdSee library is “SNCF — Join Our Team”, with 14.8M views on YouTube.

### Where can I verify SNCF's ads?

SNCF's ads can be checked in the Google Ads Transparency Center, which lists the ads of the advertiser account behind them: https://adstransparency.google.com/advertiser/AR15165274040341364737?region=anywhere

## More top Travel Hospitality advertisers

- #2172 [Vueling](https://www.adsee.ai/ad-examples/youtube/brands/vueling) — est. spend $139K – $887K, 109 ads
- #2184 [Steiermark Tourismus](https://www.adsee.ai/ad-examples/youtube/brands/steiermark-tourismus) — est. spend $35.1K – $878K, 16 ads
- #2204 [Xcaret](https://www.adsee.ai/ad-examples/youtube/brands/xcaret) — est. spend $34.6K – $864K, 66 ads
- #2237 [Wightlink](https://www.adsee.ai/ad-examples/youtube/brands/wightlink) — est. spend $345K – $849K, 21 ads
- #2269 [Voyage Privé](https://www.adsee.ai/ad-examples/youtube/brands/voyage-priv) — est. spend $123K – $829K, 15 ads
- #2275 [Valamar](https://www.adsee.ai/ad-examples/youtube/brands/valamar) — est. spend $49.7K – $828K, 85 ads
- #2279 [Radisson Hotels](https://www.adsee.ai/ad-examples/youtube/brands/radisson-hotels) — est. spend $49.6K – $826K, 67 ads
- #2287 [Transportation Security Administration](https://www.adsee.ai/ad-examples/youtube/brands/transportation-security-administration) — est. spend $180K – $819K, 14 ads

All brands: https://www.adsee.ai/ad-examples/youtube/brands

Spend figures are estimated ranges derived from view counts and country-level CPV benchmarks — they are not reported by the advertiser. Method: https://www.adsee.ai/methodology/ad-spend-estimates
