---
title: "ServiceNow YouTube Ads: 20+ Video Ad Examples | AdSee"
description: "Browse ServiceNow YouTube video ads with 164M views across 16 markets. Review top enterprise workflow campaigns and estimated spend ranges."
url: "https://www.adsee.ai/ad-examples/youtube/brands/servicenow"
---

# ServiceNow YouTube Ads: Top Commercials and Creatives

ServiceNow develops enterprise cloud software designed to automate digital workflows across IT, customer service, and human resources. Across 16 markets, its YouTube advertising has generated 164M views, highlighting AI capabilities for workflows, security operations, and developer tools.

Last updated: 2026-10-25T11:01:36.000Z

## Key figures

- Rank: #358 YouTube advertiser by estimated spend (https://www.adsee.ai/top-youtube-advertisers/page/2)
- Company: ServiceNow, Inc.
- Category: SaaS — Enterprise workflow automation software
- Headquarters: United States
- Estimated total YouTube ad spend: $820K – $8.2M (all-time, estimated range)
- Ads indexed: 23
- Total views: 164M
- Markets: 16 countries the ads ran in
- Verify in the Google Ads Transparency Center: https://adstransparency.google.com/advertiser/AR02157377208245551105?region=anywhere

## Most-viewed ServiceNow YouTube ads

Top 20 by views, list updated October 2026.

1. [ServiceNow University — Learn and Level Up with AI](https://www.adsee.ai/ad-examples/youtube/education/servicenow-university-learn-and-level-up-with-ai-M3G0WvQZ398) — 42.5M views, 30s
2. [ServiceNow — What does it do for Patty?](https://www.adsee.ai/ad-examples/youtube/saas/servicenow-what-does-it-do-for-patty-HJhCNyHl79I) — 25.9M views, 15s
3. [ServiceNow — AI for Security](https://www.adsee.ai/ad-examples/youtube/saas/servicenow-ai-for-security-ktscdxOY5PM) — 25.8M views, 15s
4. [ServiceNow University — Unlock Your Superpower](https://www.adsee.ai/ad-examples/youtube/education/servicenow-university-unlock-your-superpower-4CsxVTl6Xg4) — 18.1M views, 30s
5. [ServiceNow — AI for Developers and People](https://www.adsee.ai/ad-examples/youtube/saas/servicenow-ai-for-developers-and-people-AWQS0UyRFfU) — 12.9M views, 15s
6. [ServiceNow — AI Control Tower](https://www.adsee.ai/ad-examples/youtube/saas/servicenow-ai-control-tower-b8I6bva2q0o) — 10.2M views, 30s
7. [ServiceNow — AI Control Tower](https://www.adsee.ai/ad-examples/youtube/saas/servicenow-ai-control-tower-XzgY71wcNl8) — 8.1M views, 15s
8. [ServiceNow AI Platform: Helping Customer Service Agents](https://www.adsee.ai/ad-examples/youtube/saas/servicenow-ai-platform-helping-customer-service-agents-B4m4X7DdfTc) — 4.7M views, 15s
9. [ServiceNow — Put AI to Work for Employee Experience](https://www.adsee.ai/ad-examples/youtube/saas/servicenow-put-ai-to-work-for-employee-experience-fVmGko3oM2E) — 4.5M views, 15s
10. [ServiceNow - AI for Workflows](https://www.adsee.ai/ad-examples/youtube/saas/servicenow-ai-for-workflows-Mw6VSwocNeE) — 4.3M views, 15s
11. [ServiceNow University — Unlock Your Superpower](https://www.adsee.ai/ad-examples/youtube/education/servicenow-university-unlock-your-superpower-u8d_W3PFAaM) — 2.7M views, 30s
12. [ServiceNow: What it does for Patty](https://www.adsee.ai/ad-examples/youtube/saas/servicenow-what-it-does-for-patty-rb02X1od8Zs) — 1.9M views, 15s
13. [ServiceNow — What does ServiceNow do for Patty?](https://www.adsee.ai/ad-examples/youtube/saas/servicenow-what-does-servicenow-do-for-patty-jTLceV-qOUk) — 1.7M views, 15s
14. [ServiceNow University — Unlock Your Superpower](https://www.adsee.ai/ad-examples/youtube/education/servicenow-university-unlock-your-superpower-sm4QlU8ZkM4) — 1.3M views, 30s
15. [ServiceNow University — Learn and Level Up Your Career](https://www.adsee.ai/ad-examples/youtube/education/servicenow-university-learn-and-level-up-your-career-QhSQLhuAw9Y) — 938.7K views, 30s
16. [ServiceNow University - Unlock Your Superpower](https://www.adsee.ai/ad-examples/youtube/education/servicenow-university-unlock-your-superpower-2sSWFue8y74) — 732.1K views, 30s
17. [ServiceNow University — Unlock Your Superpower](https://www.adsee.ai/ad-examples/youtube/education/servicenow-university-unlock-your-superpower-mpJIUHhChLs) — 726.9K views, 30s
18. [ServiceNow University — Unlock Your Superpower](https://www.adsee.ai/ad-examples/youtube/education/servicenow-university-unlock-your-superpower-slN8m7aIF5w) — 692.1K views, 30s
19. [ServiceNow — AI for IT](https://www.adsee.ai/ad-examples/youtube/saas/servicenow-ai-for-it-t1S_lMF4XkA) — 586.1K views, 15s
20. [ServiceNow — Put AI to Work](https://www.adsee.ai/ad-examples/youtube/saas/servicenow-put-ai-to-work-EIJs0t9EmLI) — 141.1K views, 15s

## About ServiceNow

ServiceNow is an American cloud computing company that provides software solutions to automate digital workflows for enterprise operations. Founded in 2004 by Fred Luddy, its platform covers IT service management, customer service, human resources, and security operations. Headquartered in Santa Clara, California, ServiceNow serves corporate and government clients globally.

## ServiceNow YouTube ads — FAQ

### What is ServiceNow?

ServiceNow is an American cloud computing company that develops enterprise workflow automation software. Headquartered in Santa Clara, California, ServiceNow offers digital solutions for IT service management, customer service, human resources, and security operations.

### What are ServiceNow's YouTube ads about?

ServiceNow's YouTube ads highlight artificial intelligence capabilities across various business functions, including security, workflows, developer tools, and customer service. Other recurring ads promote educational resources through ServiceNow University.

### What video formats does ServiceNow use for its YouTube ads?

ServiceNow primarily relies on horizontal video ads alongside a smaller share of vertical formats. Most of ServiceNow's ads are short spots running up to 30 seconds.

### In which languages does ServiceNow advertise on YouTube?

ServiceNow advertises on YouTube entirely in English, originating its campaigns from the United States.

### How many YouTube ads does ServiceNow run?

AdSee has indexed 23 YouTube ads from ServiceNow, with 164M views in total, shown in 16 countries.

### Where does ServiceNow advertise on YouTube?

ServiceNow's YouTube ads in the AdSee library ran most often in the United Kingdom, Germany, France, Ireland and the Netherlands. In total they were shown in 16 countries.

### How much does ServiceNow spend on YouTube ads?

AdSee estimates ServiceNow's YouTube ad spend at $820K – $8.2M. The estimate is calculated from the views of its indexed ads and typical cost-per-view rates in the countries where they ran; it is not spend reported by ServiceNow.

### What is ServiceNow's most-viewed YouTube ad?

The most-viewed ServiceNow ad in the AdSee library is “ServiceNow University — Learn and Level Up with AI”, with 42.5M views on YouTube.

### Where can I verify ServiceNow's ads?

ServiceNow's ads can be checked in the Google Ads Transparency Center, which lists the ads of the advertiser account behind them: https://adstransparency.google.com/advertiser/AR02157377208245551105?region=anywhere

## More top SaaS advertisers

- #294 [OBC](https://www.adsee.ai/ad-examples/youtube/brands/obc) — est. spend $197K – $9.8M, 12 ads
- #348 [Zoho](https://www.adsee.ai/ad-examples/youtube/brands/zoho) — est. spend $333K – $8.3M, 152 ads
- #350 [Cloaked](https://www.adsee.ai/ad-examples/youtube/brands/cloaked) — est. spend $333K – $8.3M, 76 ads
- #364 [Trimble](https://www.adsee.ai/ad-examples/youtube/brands/trimble) — est. spend $325K – $8.1M, 156 ads
- #385 [AlphaSense](https://www.adsee.ai/ad-examples/youtube/brands/alphasense) — est. spend $749K – $7.5M, 22 ads
- #407 [Twilio](https://www.adsee.ai/ad-examples/youtube/brands/twilio) — est. spend $281K – $7.0M, 125 ads
- #436 [Paychex](https://www.adsee.ai/ad-examples/youtube/brands/paychex) — est. spend $2.6M – $6.4M, 22 ads
- #458 [Artlist](https://www.adsee.ai/ad-examples/youtube/brands/artlist) — est. spend $244K – $6.1M, 56 ads

All brands: https://www.adsee.ai/ad-examples/youtube/brands

Spend figures are estimated ranges derived from view counts and country-level CPV benchmarks — they are not reported by the advertiser. Method: https://www.adsee.ai/methodology/ad-spend-estimates
