---
title: "Schwarzkopf YouTube Ads: 60+ Video Commercials | AdSee"
description: "Browse 60+ Schwarzkopf YouTube video ads with 13.2M views in Switzerland. Explore top commercials, estimated spend, and product campaigns."
url: "https://www.adsee.ai/ad-examples/youtube/brands/schwarzkopf-3"
---

# Schwarzkopf YouTube Ads and Video Campaigns

Schwarzkopf offers hair care, styling, and hair coloration products as part of the Henkel Group. In Switzerland, its YouTube advertising spans 60+ video ads with over 13.2M total views. The collection focuses heavily on product lines like Gliss Liquid Silk shampoo and Crème Supreme hair coloration.

Last updated: 2026-10-25T11:01:36.000Z

## Key figures

- Rank: #3301 YouTube advertiser by estimated spend (https://www.adsee.ai/top-youtube-advertisers/page/17)
- Company: Henkel & Cie. AG
- Category: Retail Ecommerce — Hair care products
- Headquarters: Switzerland
- Estimated total YouTube ad spend: $171K – $461K (all-time, estimated range)
- Ads indexed: 63
- Total views: 13.2M
- Markets: 1 countries the ads ran in

## Most-viewed Schwarzkopf YouTube ads

Top 20 by views, list updated October 2026.

1. [Schwarzkopf Gliss Liquid Silk Shampoo](https://www.adsee.ai/ad-examples/youtube/dtc/schwarzkopf-gliss-liquid-silk-shampoo-LoRYteksqLk) — 882.3K views, 6s
2. [Schwarzkopf Gliss — Liquid Silk Shampoo](https://www.adsee.ai/ad-examples/youtube/dtc/schwarzkopf-gliss-liquid-silk-shampoo-Cuhq-9kCOHs) — 880.1K views, 6s
3. [Schwarzkopf Creme Supreme - Hair Coloration](https://www.adsee.ai/ad-examples/youtube/dtc/schwarzkopf-creme-supreme-hair-coloration-kZVFl8wzpdk) — 777.7K views, 6s
4. [Schwarzkopf Gliss Liquid Silk Shampoo](https://www.adsee.ai/ad-examples/youtube/dtc/schwarzkopf-gliss-liquid-silk-shampoo-nBYC1fDpR1w) — 743.9K views, 15s
5. [Schwarzkopf Gliss Liquid Silk - Glanz Shampoo](https://www.adsee.ai/ad-examples/youtube/dtc/schwarzkopf-gliss-liquid-silk-glanz-shampoo-Oe04pwnTE8U) — 741.7K views, 15s
6. [Schwarzkopf Gliss Liquid Silk Glanz-Shampoo](https://www.adsee.ai/ad-examples/youtube/dtc/schwarzkopf-gliss-liquid-silk-glanz-shampoo-SmJ06qKVjEU) — 429.3K views, 6s
7. [Schwarzkopf Gliss — Liquid Silk Glanz-Shampoo](https://www.adsee.ai/ad-examples/youtube/dtc/schwarzkopf-gliss-liquid-silk-glanz-shampoo-48E9g572Lwc) — 418.5K views, 6s
8. [Schwarzkopf Creme Supreme - Schluss mit grauen Haaren](https://www.adsee.ai/ad-examples/youtube/dtc/schwarzkopf-creme-supreme-schluss-mit-grauen-haaren-5peJ5SoBWGE) — 392.8K views, 15s
9. [Schwarzkopf Crème Supreme - Uniform Hair Color](https://www.adsee.ai/ad-examples/youtube/dtc/schwarzkopf-cr-me-supreme-uniform-hair-color-RgVxtbHYVwA) — 312.7K views, 15s
10. [Schwarzkopf Gliss Oil Nutritive - Stronger, Nourished Hair](https://www.adsee.ai/ad-examples/youtube/dtc/schwarzkopf-gliss-oil-nutritive-stronger-nourished-hair-pCuPy63hGrY) — 302.2K views, 6s
11. [Schwarzkopf Gliss Oil Nutritive Hair Care](https://www.adsee.ai/ad-examples/youtube/dtc/schwarzkopf-gliss-oil-nutritive-hair-care-R7zFHyFTa7k) — 290.8K views, 6s
12. [Schwarzkopf Gliss Liquid Silk Shampoo](https://www.adsee.ai/ad-examples/youtube/dtc/schwarzkopf-gliss-liquid-silk-shampoo-1Ap5TnUeGmc) — 279.9K views, 6s
13. [Taft Ultra Mousse - Préparez-vous ensemble](https://www.adsee.ai/ad-examples/youtube/dtc/taft-ultra-mousse-pr-parez-vous-ensemble-0wlkLNsGeAA) — 260.2K views, 15s
14. [Schwarzkopf Taft x Gliss - Sleeky Smooth](https://www.adsee.ai/ad-examples/youtube/dtc/schwarzkopf-taft-x-gliss-sleeky-smooth-hv_09i-Y3xc) — 259.5K views, 6s
15. [Schwarzkopf Taft x Gliss - Holding Me Strongly](https://www.adsee.ai/ad-examples/youtube/dtc/schwarzkopf-taft-x-gliss-holding-me-strongly--Z0B5ML1920) — 258.8K views, 6s
16. [Schwarzkopf Taft x Gliss Lovely Long Multitasking Spray](https://www.adsee.ai/ad-examples/youtube/dtc/schwarzkopf-taft-x-gliss-lovely-long-multitasking-spray-7KlZMpd76w4) — 258.3K views, 6s
17. [Taft Ultra Mousse — Styling and Protection](https://www.adsee.ai/ad-examples/youtube/dtc/taft-ultra-mousse-styling-and-protection-Joey7HvmHaI) — 255.7K views, 6s
18. [Schwarzkopf Gliss — Oil Nutritive Hair Care](https://www.adsee.ai/ad-examples/youtube/dtc/schwarzkopf-gliss-oil-nutritive-hair-care-I1thW8WKrZo) — 251K views, 15s
19. [Schwarzkopf Gliss — Oil Nutritive](https://www.adsee.ai/ad-examples/youtube/dtc/schwarzkopf-gliss-oil-nutritive-0dEWq5RZ8Ao) — 248.6K views, 15s
20. [Schwarzkopf Gliss Liquid Silk Shampoo Ad](https://www.adsee.ai/ad-examples/youtube/dtc/schwarzkopf-gliss-liquid-silk-shampoo-ad-1Xg69oLyx7o) — 240.7K views, 6s

## About Schwarzkopf

Schwarzkopf Switzerland represents the Swiss brand presence for Schwarzkopf, a global hair care, styling, and hair color brand owned by the Henkel Group. The website offers product information, hair care advice, and styling guides for consumers in the Swiss market. Schwarzkopf traces its origins back to 1898 when chemist Hans Schwarzkopf opened a drugstore in Berlin.

## Schwarzkopf YouTube ads — FAQ

### What is Schwarzkopf?

Schwarzkopf is a hair care, styling, and hair coloration brand owned by the Henkel Group, operating in Switzerland through Henkel & Cie. AG. Its offerings include consumer hair care products, styling guides, and color treatments.

### What are Schwarzkopf's YouTube ads about?

Schwarzkopf's YouTube ads highlight hair care and coloration lines. Common features include Gliss Liquid Silk and Oil Nutritive shampoos for nourished hair, as well as Crème Supreme hair coloration products.

### What video formats does Schwarzkopf use for YouTube ads?

Schwarzkopf uses short video ads that are up to 15 seconds long. While the majority are horizontal videos, Schwarzkopf also incorporates vertical formats.

### In which languages does Schwarzkopf advertise on YouTube?

Schwarzkopf advertises primarily in French and German on YouTube, reflecting its audience in Switzerland.

### How many YouTube ads does Schwarzkopf run?

AdSee has indexed 63 YouTube ads from Schwarzkopf, with 13.2M views in total, shown in 1 country.

### Where does Schwarzkopf advertise on YouTube?

Schwarzkopf's YouTube ads in the AdSee library ran most often in Switzerland.

### How much does Schwarzkopf spend on YouTube ads?

AdSee estimates Schwarzkopf's YouTube ad spend at $171K – $461K. The estimate is calculated from the views of its indexed ads and typical cost-per-view rates in the countries where they ran; it is not spend reported by Schwarzkopf.

### What is Schwarzkopf's most-viewed YouTube ad?

The most-viewed Schwarzkopf ad in the AdSee library is “Schwarzkopf Gliss Liquid Silk Shampoo”, with 882K views on YouTube.

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All brands: https://www.adsee.ai/ad-examples/youtube/brands

Spend figures are estimated ranges derived from view counts and country-level CPV benchmarks — they are not reported by the advertiser. Method: https://www.adsee.ai/methodology/ad-spend-estimates
