---
title: "Roche YouTube Ads: Video Campaigns & Analysis | AdSee"
description: "Explore top Roche YouTube video ads across 26 markets. Review view counts, running regions, and estimated ad spend in this library."
url: "https://www.adsee.ai/ad-examples/youtube/brands/roche"
---

# Roche YouTube Ads and Video Campaigns

Roche is a multinational healthcare company specializing in prescription medicines and diagnostic systems across its Pharmaceuticals and Diagnostics divisions. Its YouTube advertising spans 26 markets with 20+ ads and 12.7M views. Video campaigns frequently focus on diagnostic technology, cervical cancer awareness, and treatments for conditions like Alzheimer's disease.

Last updated: 2026-10-25T11:01:36.000Z

## Key figures

- Rank: #2705 YouTube advertiser by estimated spend (https://www.adsee.ai/top-youtube-advertisers/page/14)
- Company: F. Hoffmann-La Roche AG
- Category: Healthcare — Biopharmaceuticals and diagnostics
- Headquarters: Switzerland
- Estimated total YouTube ad spend: $25.4K – $635K (all-time, estimated range)
- Ads indexed: 23
- Total views: 12.7M
- Markets: 26 countries the ads ran in
- Verify in the Google Ads Transparency Center: https://adstransparency.google.com/advertiser/AR12174326589990895617?region=anywhere

## Most-viewed Roche YouTube ads

Top 20 by views, list updated October 2026.

1. [From Glass Slides to Digital Insights](https://www.adsee.ai/ad-examples/youtube/healthcare/from-glass-slides-to-digital-insights-MTVDvTaG5n8) — 1.4M views, 19s
2. [Roche — Cervical Cancer Awareness](https://www.adsee.ai/ad-examples/youtube/healthcare/roche-cervical-cancer-awareness-0gHCjE0JhEM) — 1.4M views, 15s
3. [Roche — Cervical Cancer Screening Awareness](https://www.adsee.ai/ad-examples/youtube/healthcare/roche-cervical-cancer-screening-awareness-gB9cQuygjgQ) — 1.1M views, 40s
4. [Roche BrainshuttleTM - Hope for Brain Disease Treatment](https://www.adsee.ai/ad-examples/youtube/healthcare/roche-brainshuttletm-hope-for-brain-disease-treatment-SYwUZz2HWSE) — 847.7K views, 26s
5. [Roche — Doing now what patients need next](https://www.adsee.ai/ad-examples/youtube/healthcare/roche-doing-now-what-patients-need-next-XR8sfDfCsKg) — 789K views, 30s
6. [Roche — Improving Health](https://www.adsee.ai/ad-examples/youtube/healthcare/roche-improving-health-WQ7rWYyW_e4) — 768.7K views, 30s
7. [Roche — BrainshuttleTM Technology](https://www.adsee.ai/ad-examples/youtube/healthcare/roche-brainshuttletm-technology-dyQHL4V7CI4) — 616.4K views, 25s
8. [Alzheimer's: A Global Challenge and Call for Collaboration](https://www.adsee.ai/ad-examples/youtube/healthcare/alzheimer-s-a-global-challenge-and-call-for-collaboration-a07DSBKj1ZE) — 595.8K views, 41s
9. [Alzheimer's Diagnosis and Early Treatment](https://www.adsee.ai/ad-examples/youtube/healthcare/alzheimer-s-diagnosis-and-early-treatment-Wftq2isw8-A) — 519.2K views, 39s
10. [BBC StoryWorks - The Human Component](https://www.adsee.ai/ad-examples/youtube/healthcare/bbc-storyworks-the-human-component-x4ocoYUfkzQ) — 517K views, 23s
11. [Roche — Health Innovation and Workforce Investment](https://www.adsee.ai/ad-examples/youtube/healthcare/roche-health-innovation-and-workforce-investment-9B9iMGantd4) — 481.8K views, 12s
12. [Antimicrobial Resistance: The Need for New Antibiotics](https://www.adsee.ai/ad-examples/youtube/healthcare/antimicrobial-resistance-the-need-for-new-antibiotics-iLkK7Sdfr04) — 453.4K views, 45s
13. [Denise: A Breast Cancer Survivor's Journey of Hope](https://www.adsee.ai/ad-examples/youtube/healthcare/denise-a-breast-cancer-survivor-s-journey-of-hope-FTW0f2rDu0k) — 405.7K views, 41s
14. [Matthew May on Collaboration and Innovation at Roche](https://www.adsee.ai/ad-examples/youtube/healthcare/matthew-may-on-collaboration-and-innovation-at-roche-Xdj1rgusiW4) — 255.9K views, 53s
15. [Cybersecurity Network and Data Protection](https://www.adsee.ai/ad-examples/youtube/saas/cybersecurity-network-and-data-protection-e7DUuzGO01E) — 202.7K views, 12s
16. [Dr. Sean Hofherr on How SBX Advances Critical Care](https://www.adsee.ai/ad-examples/youtube/healthcare/dr-sean-hofherr-on-how-sbx-advances-critical-care-O2IANAoPO5g) — 179.9K views, 39s
17. [Mantian Wang: My First Spark for Science](https://www.adsee.ai/ad-examples/youtube/education/mantian-wang-my-first-spark-for-science-3fxjIigk8ac) — 175.5K views, 27s
18. [Roche — BrainshuttleTM Technology](https://www.adsee.ai/ad-examples/youtube/healthcare/roche-brainshuttletm-technology-iNH3_gTIqCU) — 164.2K views, 21s
19. [Marco Künzli — The Inspiration of Scientific Discovery](https://www.adsee.ai/ad-examples/youtube/healthcare/marco-k-nzli-the-inspiration-of-scientific-discovery-MiecrAJFt-0) — 162.3K views, 16s
20. [Prof. Dr. Edwin Cuppen on SBX Technology and Cancer Research](https://www.adsee.ai/ad-examples/youtube/healthcare/prof-dr-edwin-cuppen-on-sbx-technology-and-cancer-research-CYvbm1TdV1I) — 126.5K views, 80s

## About Roche

Roche is a multinational healthcare company operating in two main divisions: Pharmaceuticals and Diagnostics. Founded in 1896 in Basel, Switzerland, the company develops and manufactures innovative prescription medicines and diagnostic systems. It serves healthcare institutions, laboratories, and patients worldwide.

## Roche YouTube ads — FAQ

### What is Roche?

Roche is a Swiss multinational healthcare company operating in pharmaceuticals and diagnostics. It develops prescription medicines and diagnostic systems for healthcare institutions, laboratories, and patients.

### What are Roche's YouTube ads about?

Roche's YouTube ads focus on healthcare topics such as cervical cancer screening awareness, Alzheimer's diagnosis and treatment, digital diagnostics, and corporate medical technologies like the Brainshuttle.

### What ad formats does Roche use on YouTube?

Roche runs a mix of vertical Shorts and standard horizontal video ads on YouTube. Most of these video spots range between 16 and 60 seconds in duration.

### In which languages does Roche advertise on YouTube?

Roche advertises entirely in English in its YouTube video campaigns.

### How many YouTube ads does Roche run?

AdSee has indexed 23 YouTube ads from Roche, with 12.7M views in total, shown in 26 countries.

### Where does Roche advertise on YouTube?

Roche's YouTube ads in the AdSee library ran most often in Italy, Spain, France, Belgium and Canada. In total they were shown in 26 countries.

### How much does Roche spend on YouTube ads?

AdSee estimates Roche's YouTube ad spend at $25.4K – $635K. The estimate is calculated from the views of its indexed ads and typical cost-per-view rates in the countries where they ran; it is not spend reported by Roche.

### What is Roche's most-viewed YouTube ad?

The most-viewed Roche ad in the AdSee library is “From Glass Slides to Digital Insights”, with 1.4M views on YouTube.

### Where can I verify Roche's ads?

Roche's ads can be checked in the Google Ads Transparency Center, which lists the ads of the advertiser account behind them: https://adstransparency.google.com/advertiser/AR12174326589990895617?region=anywhere

## More top Healthcare advertisers

- #2616 [Viome](https://www.adsee.ai/ad-examples/youtube/brands/viome) — est. spend $266K – $665K, 16 ads
- #2628 [Right at Home](https://www.adsee.ai/ad-examples/youtube/brands/right-at-home) — est. spend $265K – $661K, 33 ads
- #2633 [CheqUp](https://www.adsee.ai/ad-examples/youtube/brands/chequp) — est. spend $268K – $660K, 14 ads
- #2696 [Hörgeräte Vergleich](https://www.adsee.ai/ad-examples/youtube/brands/h-rger-te-vergleich) — est. spend $200K – $637K, 42 ads
- #2724 [Pulsetto](https://www.adsee.ai/ad-examples/youtube/brands/pulsetto) — est. spend $138K – $627K, 20 ads
- #2740 [No-Spa](https://www.adsee.ai/ad-examples/youtube/brands/no-spa) — est. spend $259K – $622K, 22 ads
- #2745 [Shockwave Medical](https://www.adsee.ai/ad-examples/youtube/brands/shockwave-medical) — est. spend $62.1K – $621K, 43 ads
- #2758 [Entyre Care](https://www.adsee.ai/ad-examples/youtube/brands/entyre-care) — est. spend $247K – $617K, 94 ads

All brands: https://www.adsee.ai/ad-examples/youtube/brands

Spend figures are estimated ranges derived from view counts and country-level CPV benchmarks — they are not reported by the advertiser. Method: https://www.adsee.ai/methodology/ad-spend-estimates