---
title: "Perwoll YouTube Ads: 20+ Video Commercials | AdSee"
description: "Browse 20+ Perwoll YouTube video ads with 71.4M views and spend estimates in Germany. See top commercials focused on clothing renewal."
url: "https://www.adsee.ai/ad-examples/youtube/brands/perwoll"
---

# Perwoll YouTube ads and video campaigns

Perwoll is a Henkel brand offering laundry detergents and fabric care products designed to preserve colors and care for fabrics. Its YouTube advertising in Germany features 20+ ads with over 71.4M views, centered on clothing renewal and fabric care for darks, colors, and whites.

Last updated: 2026-10-25T11:01:36.000Z

## Key figures

- Rank: #1225 YouTube advertiser by estimated spend (https://www.adsee.ai/top-youtube-advertisers/page/7)
- Company: Henkel AG & Co. KGaA
- Category: Retail Ecommerce — Laundry detergent and fabric care
- Headquarters: Germany
- Estimated total YouTube ad spend: $786K – $1.9M (all-time, estimated range)
- Ads indexed: 27
- Total views: 71.4M
- Markets: 1 countries the ads ran in

## Most-viewed Perwoll YouTube ads

Top 20 by views, list updated October 2026.

1. [Perwoll - Renew Your Clothes](https://www.adsee.ai/ad-examples/youtube/dtc/perwoll-renew-your-clothes-la9Oacokcfo) — 6.7M views, 6s
2. [Perwoll — Renew your clothes](https://www.adsee.ai/ad-examples/youtube/dtc/perwoll-renew-your-clothes-IjcnUQbw96o) — 5.7M views, 6s
3. [Perwoll — Renew your light and white clothes](https://www.adsee.ai/ad-examples/youtube/dtc/perwoll-renew-your-light-and-white-clothes-Wnu8J6HWP4k) — 4.6M views, 6s
4. [Perwoll - Für Kleidung wie neu](https://www.adsee.ai/ad-examples/youtube/dtc/perwoll-f-r-kleidung-wie-neu-B9x0izhLamM) — 4.6M views, 15s
5. [Perwoll - Renew your clothes](https://www.adsee.ai/ad-examples/youtube/dtc/perwoll-renew-your-clothes-dUpK7g5cu8s) — 4.6M views, 15s
6. [Perwoll — Waschmittel für alle Farben](https://www.adsee.ai/ad-examples/youtube/dtc/perwoll-waschmittel-f-r-alle-farben-DMZAYRGSkYg) — 4.5M views, 15s
7. [Perwoll — Renew your clothes](https://www.adsee.ai/ad-examples/youtube/dtc/perwoll-renew-your-clothes-pWbtir2FZBM) — 4M views, 6s
8. [Perwoll — Color Waschmittel](https://www.adsee.ai/ad-examples/youtube/dtc/perwoll-color-waschmittel-G_YTi89jPok) — 3.6M views, 6s
9. [Perwoll — Zurück zu Schwarz](https://www.adsee.ai/ad-examples/youtube/dtc/perwoll-zur-ck-zu-schwarz-DywWkxDhRzQ) — 3M views, 6s
10. [Perwoll Helles — Keep Your Light Clothes Looking New](https://www.adsee.ai/ad-examples/youtube/dtc/perwoll-helles-keep-your-light-clothes-looking-new-clwErUH6eaY) — 2.9M views, 31s
11. [Perwoll — Renew your laundry](https://www.adsee.ai/ad-examples/youtube/dtc/perwoll-renew-your-laundry-_-7lGEvqfx4) — 2.8M views, 6s
12. [Perwoll — Keep Your Light Clothes Bright](https://www.adsee.ai/ad-examples/youtube/dtc/perwoll-keep-your-light-clothes-bright-kw4rk0TXOWY) — 2.7M views, 10s
13. [Perwoll Lab: Sanfte Reinigung mit Rebecca Mir](https://www.adsee.ai/ad-examples/youtube/dtc/perwoll-lab-sanfte-reinigung-mit-rebecca-mir-RXigtIGzkyM) — 2.7M views, 16s
14. [Perwoll — Laundry Detergent for Brights](https://www.adsee.ai/ad-examples/youtube/dtc/perwoll-laundry-detergent-for-brights-Q_MEo9a4hqM) — 2.7M views, 35s
15. [Perwoll Black: Keep Your Black Clothes Vibrant](https://www.adsee.ai/ad-examples/youtube/dtc/perwoll-black-keep-your-black-clothes-vibrant-qrTzw4cH0po) — 2.7M views, 30s
16. [Perwoll Color Waschmittel für Helles - Renewed in 10 Washes](https://www.adsee.ai/ad-examples/youtube/dtc/perwoll-color-waschmittel-f-r-helles-renewed-in-10-washes-VyFZtTr1oqA) — 2.6M views, 6s
17. [Perwoll — Color Waschmittel für Helles](https://www.adsee.ai/ad-examples/youtube/dtc/perwoll-color-waschmittel-f-r-helles-i0vBIuE8d6M) — 2.6M views, 6s
18. [Perwoll Black — Keep your black clothes looking new](https://www.adsee.ai/ad-examples/youtube/dtc/perwoll-black-keep-your-black-clothes-looking-new-mQ4QwS-2lus) — 2.2M views, 30s
19. [Perwoll — Renew Your Textiles](https://www.adsee.ai/ad-examples/youtube/dtc/perwoll-renew-your-textiles-Lyxk8H9xztY) — 2.1M views, 8s
20. [Perwoll — Gentle Cleaning and Dullness Removal](https://www.adsee.ai/ad-examples/youtube/dtc/perwoll-gentle-cleaning-and-dullness-removal-WudmbXKrUqs) — 2M views, 6s

## About Perwoll

Perwoll is a brand of specialty laundry detergent and fabric care products formulated to preserve colors, repair fibers, and care for delicate garments. The perwoll.de site serves consumers in Germany, offering liquid detergents and capsules tailored for colors, darks, whites, and wool. First introduced in Germany in 1949, the brand is owned and manufactured by global consumer products company Henkel.

## Perwoll YouTube ads — FAQ

### What is Perwoll?

Perwoll is a German laundry detergent and fabric care brand owned by Henkel AG & Co. KGaA. Originating in Germany, Perwoll produces specialty liquid detergents and capsules designed to care for delicate fabrics, preserve colors, and maintain darks and whites.

### What are Perwoll's YouTube ads about?

Perwoll's YouTube ads focus on renewing clothing and keeping garments looking like new. The video campaigns highlight color care, reviving darks, and maintaining bright or white fabrics.

### What video formats does Perwoll use on YouTube?

Perwoll relies primarily on vertical Shorts-style videos, along with some horizontal formats. Most of the brand's video advertisements are short clips running up to 15 seconds.

### In which languages does Perwoll advertise on YouTube?

Perwoll advertises on YouTube in German, reflecting its audience focus in Germany.

### How many YouTube ads does Perwoll run?

AdSee has indexed 27 YouTube ads from Perwoll, with 71.4M views in total, shown in 1 country.

### Where does Perwoll advertise on YouTube?

Perwoll's YouTube ads in the AdSee library ran most often in Germany.

### How much does Perwoll spend on YouTube ads?

AdSee estimates Perwoll's YouTube ad spend at $786K – $1.9M. The estimate is calculated from the views of its indexed ads and typical cost-per-view rates in the countries where they ran; it is not spend reported by Perwoll.

### What is Perwoll's most-viewed YouTube ad?

The most-viewed Perwoll ad in the AdSee library is “Perwoll - Renew Your Clothes”, with 6.8M views on YouTube.

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All brands: https://www.adsee.ai/ad-examples/youtube/brands

Spend figures are estimated ranges derived from view counts and country-level CPV benchmarks — they are not reported by the advertiser. Method: https://www.adsee.ai/methodology/ad-spend-estimates