---
title: "O Boticário YouTube Ads: 70+ Video Ad Examples | AdSee"
description: "Browse 70+ O Boticário YouTube ads across 3 markets with 184M views. Explore top fragrance campaigns, promotional spots, and estimated ad spend."
url: "https://www.adsee.ai/ad-examples/youtube/brands/o-botic-rio"
---

# Watch Top O Boticário YouTube Ads and Commercials

Founded in Brazil, O Boticário is a major beauty and personal care brand offering fragrances, skincare, and makeup. Its YouTube advertising spans 3 markets with 70+ ads and 184M views, spotlighting major BotiPromo sales, fragrance collections, and holiday gift promotions.

Last updated: 2026-10-25T11:01:36.000Z

## Key figures

- Rank: #1107 YouTube advertiser by estimated spend (https://www.adsee.ai/top-youtube-advertisers/page/6)
- Company: BOTICÁRIO PRODUTOS DE BELEZA LTDA.
- Category: Retail Ecommerce — Cosmetics and beauty retail
- Headquarters: Brazil
- Estimated total YouTube ad spend: $368K – $2.2M (all-time, estimated range)
- Ads indexed: 73
- Total views: 184M
- Markets: 3 countries the ads ran in

## Most-viewed O Boticário YouTube ads

Top 20 by views, list updated October 2026.

1. [O Boticário - Father's Day Gift Ideas](https://www.adsee.ai/ad-examples/youtube/dtc/o-botic-rio-father-s-day-gift-ideas-VcCx-gYqJGs) — 45.5M views, 15s
2. [O Boticário - BotiPromo Sale](https://www.adsee.ai/ad-examples/youtube/dtc/o-botic-rio-botipromo-sale-wofjCFwiqAw) — 35.8M views, 5s
3. [O Boticário — Boti Promo: Up to 50% Off](https://www.adsee.ai/ad-examples/youtube/dtc/o-botic-rio-boti-promo-up-to-50-off--ZisVRWzdas) — 31.9M views, 15s
4. [O Boticário - Boti Promo: Descontos em Beleza e Perfumaria](https://www.adsee.ai/ad-examples/youtube/dtc/o-botic-rio-boti-promo-descontos-em-beleza-e-perfumaria-25gV8ZxZpKQ) — 21.9M views, 15s
5. [O Boticário - Boti Promo de Verão](https://www.adsee.ai/ad-examples/youtube/dtc/o-botic-rio-boti-promo-de-ver-o-yoBgfMBtsw0) — 12.6M views, 10s
6. [Grupo Boticário: A Beleza De Empreender Juntos](https://www.adsee.ai/ad-examples/youtube/retail-ecommerce/grupo-botic-rio-a-beleza-de-empreender-juntos-6VuI3RZTdM8) — 6.4M views, 30s
7. [Leila Bentes - Revendedora Grupo Boticário](https://www.adsee.ai/ad-examples/youtube/dtc/leila-bentes-revendedora-grupo-botic-rio-YmjEyTgpqqw) — 5.5M views, 30s
8. [Coffee Unique by Oboticário](https://www.adsee.ai/ad-examples/youtube/dtc/coffee-unique-by-obotic-rio-xJTqIO0oM5k) — 5.2M views, 30s
9. [O Boticário — Batalha das Fragrâncias](https://www.adsee.ai/ad-examples/youtube/dtc/o-botic-rio-batalha-das-fragr-ncias-HGV4bSv0c1c) — 4.9M views, 17s
10. [O Boticário — Boti Promo de Verão](https://www.adsee.ai/ad-examples/youtube/dtc/o-botic-rio-boti-promo-de-ver-o-IlFe5bEc9vI) — 3.5M views, 21s
11. [O Boticário — Fragrances Sale](https://www.adsee.ai/ad-examples/youtube/dtc/o-botic-rio-fragrances-sale-YhMZ1DvLR7Y) — 3M views, 16s
12. [OBOTICÁRIO - Malbec Black Legend](https://www.adsee.ai/ad-examples/youtube/dtc/obotic-rio-malbec-black-legend-BnJFYT_3O6Y) — 1.2M views, 60s
13. [O Boticário - Splash Sale](https://www.adsee.ai/ad-examples/youtube/dtc/o-botic-rio-splash-sale-JOi4iHfut1U) — 293.2K views, 15s
14. [O Boticário Boti Refil - Seu Boti Novo, De Novo](https://www.adsee.ai/ad-examples/youtube/dtc/o-botic-rio-boti-refil-seu-boti-novo-de-novo-wF5Brnynh24) — 270.9K views, 6s
15. [O Boticário - Body Splashes com até 30% OFF](https://www.adsee.ai/ad-examples/youtube/dtc/o-botic-rio-body-splashes-com-at-30-off-xi3u7Ix5HU8) — 265.5K views, 10s
16. [O Boticário Beauty November Sale](https://www.adsee.ai/ad-examples/youtube/dtc/o-botic-rio-beauty-november-sale-Pah73rwGNXY) — 247.5K views, 10s
17. [O Boticário — Morning Routine Products](https://www.adsee.ai/ad-examples/youtube/dtc/o-botic-rio-morning-routine-products-bb2pQ3mrofM) — 239.9K views, 13s
18. [O Boticário — Christmas Gifts Under R$200](https://www.adsee.ai/ad-examples/youtube/dtc/o-botic-rio-christmas-gifts-under-r-200-7QL__rL1SUA) — 235.5K views, 47s
19. [OBOTICÁRIO - Men's Grooming Routine](https://www.adsee.ai/ad-examples/youtube/dtc/obotic-rio-men-s-grooming-routine-PKeE8rQlAfU) — 195.8K views, 13s
20. [O Boticário - Christmas Gift Ideas](https://www.adsee.ai/ad-examples/youtube/dtc/o-botic-rio-christmas-gift-ideas-uwtC9E_KAOk) — 194.5K views, 23s

## About O Boticário

O Boticário is a major Brazilian cosmetics and personal care brand offering fragrances, makeup, skincare, and body care products. Founded in 1977 as a small compounding pharmacy in Curitiba, it has grown into one of the world's largest beauty franchise networks with thousands of stores across Brazil and international markets. The brand operates as the flagship retail arm of Grupo Boticário.

## O Boticário YouTube ads — FAQ

### What is O Boticário?

O Boticário is a Brazilian cosmetics and personal care brand founded in Curitiba. It retails a wide range of beauty products, including fragrances, makeup, skincare, and body care items, operating as the flagship retail branch of Grupo Boticário.

### What are O Boticário's YouTube ads about?

O Boticário's YouTube ads frequently highlight retail promotions such as the BotiPromo sale with discounts on beauty and perfumery. Campaigns also feature seasonal events like Father's Day, specific fragrance lines like Coffee Unique, and stories spotlighting brand resellers.

### What video ad formats does O Boticário use on YouTube?

O Boticário uses an even split between vertical Shorts-style videos and standard horizontal spots. Most of the brand's video advertisements are short formats running 15 seconds or less.

### In which languages does O Boticário advertise on YouTube?

O Boticário advertises exclusively in Portuguese, catering to its primary audience in Brazil.

### How many YouTube ads does O Boticário run?

AdSee has indexed 73 YouTube ads from O Boticário, with 184M views in total, shown in 3 countries.

### Where does O Boticário advertise on YouTube?

O Boticário's YouTube ads in the AdSee library ran most often in Brazil, India and Portugal.

### How much does O Boticário spend on YouTube ads?

AdSee estimates O Boticário's YouTube ad spend at $368K – $2.2M. The estimate is calculated from the views of its indexed ads and typical cost-per-view rates in the countries where they ran; it is not spend reported by O Boticário.

### What is O Boticário's most-viewed YouTube ad?

The most-viewed O Boticário ad in the AdSee library is “O Boticário - Father's Day Gift Ideas”, with 45.5M views on YouTube.

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All brands: https://www.adsee.ai/ad-examples/youtube/brands

Spend figures are estimated ranges derived from view counts and country-level CPV benchmarks — they are not reported by the advertiser. Method: https://www.adsee.ai/methodology/ad-spend-estimates